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News

Crafts aren't creative – they're, well, erm...

Earlier this month, there was widespread consternation and outrage that the Department for Culture, Media and Sport (DCMS) is going to exclude the 'crafts' as a category under the banner of 'creative industries'. Having done some work on a...

Posted by: Creativepool
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Design

IKEA Employs Syrian Refugees in Monumental Social Sustainability Drive

The Swedish furniture giants at IKEA are developing workshops in Jordan employing Syrian refugees and local people, with the eventual aim of helping to integrate refugees into the economy and create jobs in the country. The initiative is part of a...

Posted by: Benjamin Hiorns
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Advertising

DFS and krow tap Aardman to create iconic Christmas campaign

DFS; the UK’s biggest sofa manufacturer and retailer, has partnered with the Oscar-winning studio Aardman to create a multichannel advertising campaign that makes heroes of its talented team of craftsmen and women. Borrowing a trick from the...

Posted by: Creativepool Editorial
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Advertising

British Arrows CRAFT Awards: Four days left to enter

All craftspeople working in moving image advertising have been issued a final call to enter the British Arrows CRAFT Awards before it’s too late. The awards, which celebrates its 20th year, is closing for all final entries this Friday...

Posted by: Creativepool Editorial
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Advertising

krow and DFS celebrate Great Brits in Team GB brand film

Throughout the upcoming Rio Olympics, DFS will be promoting their official Team GB partnership by celebrating the hard work that goes into getting to the top of your game. The campaign is based around a new brand film, created by krow communications,...

Posted by: Creativepool Editorial
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Inspiration

Brand Case Studies: 3 companies celebrating original craft

Today’s Brand Case Studies celebrates not one but three different creative makers and craftspeople who are forging new paths in the spirit of the old ways. We’re a fan of highlighting smaller brands who contribute to - rather than add to...

Posted by: Kate Lewin

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