Displaying 325 - 360 of 1102 results
Andrea Pierri thinks of himself as a creative video maker, and if there is one thing that certainly isn't missing from his videos, that is creativity indeed. From poetry to visual arts and communications, Andrea can gain inspiration from almost...
Posted by: Creativepool Editorial
Right when you start thinking that creativity cannot be pushed any further, there will always be a campaign such as this one by Cheil Central America ready to amaze any advertising professional out there. The Nature of Plastic was born out of a...
Posted by: Creativepool Editorial
Design guru. Master mediator. Highly skilled multitasker and delegator. A good Creative Director is all these things and more. They are the calm head on top of the creative shoulders that bring focus and identity to a company. Job description,...
Posted by: Creativepool
Last year was one of change for many players in the creative industries. From brands to agencies and creative services providers, the entire creative sector was forced to adapt or die, embracing new technologies and adopting solutions to ensure...
Posted by: Antonino Lupo
Many charities and associations out there have an outstanding story at the roots of their foundation. The ANAIS Association isn't much different, and with just a quick glance at the interview below, you can tell it is deeply rooted in an incredibly...
Posted by: Creativepool Editorial
It would be hard to define the AstraZeneca rollout anything other than a small disaster. The pharmaceutical company that was deemed the saviour from the all-mighty Covid blight is now going through a substantial PR crisis, with fake news popping up...
Posted by: Antonino Lupo
We’ve all witnessed the push to sustainability in the past decade. What were once talks in the realm of the ‘nice to have’ or some barely formed concerns about the health of our planet have now transformed into sheer fear for some...
Posted by: Antonino Lupo
As an established and much loved brand in the UK, BT Global has a history of transforming people's lives and connecting them through the power of technology. It then makes sense that, contrary to what some may think, BT works to be a pioneer of...
Posted by: Creativepool Editorial
No matter how you put it, a library's a library. Right? Well, not to Silk Pearce, it isn't. The Colchester-based branding agency has a special interest in creating beautiful and colourful identities, so why not make Suffolk Libraries as colourful and...
Posted by: Creativepool Editorial
Some of you may remember the stunning #Wombstories campaign from some time ago - a bold, incredibly compelling campaign to tell untold stories about women's bodies. Back then, we at Creativepool praised the beauty of those animations and the level of...
Posted by: Creativepool Editorial
Karen Burbano tries to find inspiration everywhere around her, especially in the stories of other successful graphic designers and artists from all around the world. A talented art director and designer, Karen has been living in London since 2015,...
Posted by: Creativepool Editorial
There's brave and then there's bold. This short ad by Shift Engage and ALULA Animation Studios probably has a bit of both, with a pinch of genius here and there. It is a proven #fact that chickens cannot fly. Well, not in real life, they can't - but...
Posted by: Creativepool Editorial
It's all great to have your brand accredited as a green corporation, but how do you follow through your good intentions with clear actions? In this new era of consumerism, especially as consumer habits are shifting so much in the wake of the...
Posted by: Creativepool Editorial
Creativity can change the world. Every creative professional knows that, and you will hear that notion more and more this year, especially after a year as tumultuous as 2020. Knowing that, Fedrigoni set off to actually try and change the world for...
Posted by: Creativepool Editorial
What have we learned from this LGBT+ History Month? It just so happens that Cadbury decides to release a brilliant ad, called Golden Goobilee, where the brand showcases several ways of enjoying their gooey and delicious Creme Eggs. It just so...
Posted by: Antonino Lupo
You know Vanish. It breathes new life into your clothes and enables consumers to live even more meaningful moments, well aware of the important emotional connection people share with certain garments. Every piece of clothing is a memory. And that,...
Posted by: Creativepool Editorial
A guide to freelance music composition rates, with tips and advice from experienced professionals in the industry Musicians and composers set the mood of the stories we love and cherish the most in our hearts. Without musicians, horror films would...
Posted by: Antonino Lupo
At Southpaw we’re kind of obsessed with storytelling in the brand building process. Within storytelling’s golden trio of character, incident and plot, it’s plot that provides the vital framework to hang everything from. Enter the...
Posted by: Southpaw
It is safe to say that some journalists can be seen as guardians of the truth. These heroes of the Information Age will go at great lengths to ensure that the truth is spoken, heard and spread across the public - even at the cost of their own...
Posted by: Creativepool Editorial
Influencer marketing is on the rise, as influencers prove to be one of the most effective marketing tools in the era of social media. These inspiring social figures can attract hundreds of thousands of followers, bringing a wide array of benefits to...
Posted by: Creativepool Editorial
How do you make the next iteration of your main sport game even more interesting for your players? How do you drive large scale awareness and engage with the local communities? Why, with a series of monumental murals, of course. As Electronic Arts...
Posted by: Creativepool Editorial
Stereotypes, inconsistencies, hypocrisy - some campaigns have them all, others just a few. The LGBT+ community can’t afford the privilege to say they are loved everywhere they go, and it’s perfectly fine for brands and campaigns to try...
Posted by: Antonino Lupo
If there's one thing you will learn from all of these Member Spotlights of ours, it is that ambition can get you anywhere. No matter where you are coming from, or where you want to go. This was the case of Corry Raymond. Born and raised in a seaside...
Posted by: Creativepool Editorial
On 24 May 1988, the United Kingdom introduced a nasty little clause, stating that a local authority “ shall not intentionally promote homosexuality or publish material with the intention of promoting homosexuality.” This was just 30 years...
Posted by: Antonino Lupo
The wonderful thing about design trends is that with a new year comes an opportunity to reset and quite literally breathe new air, colour and technique into our work.We’ve spotlighted three themes which we see dominating the creative direction...
Posted by: Something Big
You can tell at first glance why Zulu Alpha Kilo was an Annual 2020 Gold Winner. Their hilarious campaign for Bell, the largest telecommunications provider in Canada, is a testimony to the team's mastery and it's just so incredibly hilarious to...
Posted by: Creativepool Editorial
Hard-hitting. Impactful. Crude in its sheer honesty. There are a lot of words that we could use to describe the beautiful campaign by Affixxius for the Leicestershire Police - but none of those would do it justice as much as spending just two minutes...
Posted by: Creativepool Editorial
2020 was... interesting. An interesting time for all of us, from artists to writers and everything in between. It was also an interesting year for animation, and who knows what will happen in 2021 with that? With people still stuck at home for the...
Posted by: Creativepool Editorial
The best and most inspiring brands that made this 2020 more enjoyable. Thinking about the 12 months that just passed, I bet few actually realise how lucky we are to live in the era of brand purpose. With most brands now focused on making a...
Posted by: Antonino Lupo
10 of the best marketing and advertising campaigns from 2020. A global pandemic wasn’t enough to stop the advertising industry. In fact, I dare argue this was one of the most poignant, engaging and compelling years for advertising ever. We...
Posted by: Antonino Lupo
Jesus Silva was always fascinated by the meditative process of assembling shapes. Even from a young age, he would spend days putting together models of airplanes for the pure sake of "spending hours on the fuselage assembly." Surprisingly, he found a...
Posted by: Creativepool Editorial
Staying in touch with reality is a powerful drive for your creative inspiration. When we ask those wonderful creatives in our community how they stay inspired, most of them reply that having a walk or looking at the world around is their personal...
Posted by: Creativepool Editorial
The expectations of the average consumer from companies concerning marketing and communication have grown rapidly over the last two decades and a lot of this has to do with the growth in digital technology. We live in times where many retailers only...
Posted by: SMACK Agency
There is clearly a problem with representation in the creative industry. With mostly white males and females holding a position of power, Asian, Latinos and Black creatives are very few and far in between. This leads to a plethora of underrepresented...
Posted by: Creativepool Editorial
It's impossible to not have at least some notions about diversity and inclusion, in the industry of today. Though we are a long way behind where we should be, the industry is moving active steps forward to help inclusion and this can be applied to...
Posted by: Creativepool Editorial
We can usually trace back our own passions to a very specific moment in time. For some, it was the first time they were asked to write a story as a school assignment - leading to a career in writing. For photographer Marcus Peel, it was the moment he...
Posted by: Creativepool Editorial