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Advertising

Donate to charity in your sleep with Surfify

A new campaign for the SurfAid charity organisation from BWM Dentsu encourages people to literally make a donation in their sleep. The organisation, which works hand-in-hand with the communities of Western Sumatra, Sumbawa and Sumba in the Mentawai...

Posted by: Creativepool Editorial
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Social Media

The Bump launches revolutionary new charity registry program

Multi-platform pregnancy and parenting brand, The Bump, recently announced the launch of a unique new Charity Registry Program, which will be integrated across all of its digital platforms, including their Bump Pregnancy and Bump Baby smartphone...

Posted by: Benjamin Hiorns
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News

22 Group Revive Charity Website

22 were asked to reinvigorate and refresh the look and feel for the youth charity Key. Their tired brand identity and website didn’t fully represent them as a charity aimed at young people. Key is an amazing charity that provides housing...

Posted by: 22
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Features

Somewhere Over the Rainbow: Brands and Pride 2018

By Suzie Ryan In case you hadn't noticed, it's Pride month. And in true marketing style, brands everywhere are pledging their allegiance to the rainbow flag. Does all this support aid the cause by raising awareness, or is it all a cynical marketing...

Posted by: Matter Of Form
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Careers

Having a niche, an area of expertise as a Creative

Within the Creative Recruitment Sector, we notice the importance and advantage of having specific industry or market knowledge more and more. Carving out your own niche, becoming an expert within a specific area or sector (beyond Creative, think...

Posted by: ADLIB
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Design

Who's Casper?

designjunction is delighted to support an important charity project: Who’s Casper? Following on from the successful #wherescasper campaign earlier this year, a selection of high profile creatives from a variety of disciplines have been invited...

Posted by: designjunction
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Advertising

Cara Delevingne shows off her Lady Garden for TOPSHOP

TOPSHOP recently hosted a celebrity-studded event in partnership with the Gynaecological Cancer Fund, for the second annual “Lady Garden” campaign, which aims to raise awareness of the symptoms of gynaecological cancer. Organised by...

Posted by: Creativepool Editorial
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Trends

How to think like a startup - whatever your size

Growth hacking is having a mainstream moment. It’s a phrase, and an activity, that started in the startup world. But what is it, and why are people outside of the startup world starting to pay attention? What is growth hacking? Put simply,...

Posted by: Despark
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Advertising

MEC launch “Take Off The Tape” social campaign for Mind

Mind, the mental health charity, and media agency MEC have launched an exciting new campaign alongside a raft of celebrities and ambassadors encouraging people to open up about what is making them anxious. The social media driven campaign known as...

Posted by: Creativepool Editorial
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Features

Plenty's new film 'We Need to Talk About Alice' supports Oxfam

We can finally reveal the exciting news that Jelly London’s award winning art & motion studio Plenty have had the honour of creating this year’s Good Books film in conjunction with the 150th Anniversary of Lewis Carroll’s...

Posted by: Jelly London
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Advertising

WWF get Naked to Wear Wild onesies

Naked Communications has partnered with Pulse Films to help launch WWF’s “Wear It Wild” campaign, which makes it's debut this coming Friday (5 June). Wear It Wild is the charity’s new national fundraising event, which asks...

Posted by: Creativepool Editorial
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Design

Because everyone deserves to live Happily Ever After

Happy Ending, a small creative studio based in East London have been helping out a local charity called CoppaFeel! for a little while now. CoppaFeel!’s mission, to raise awareness of early detection of breast cancer, not only an honourable...

Posted by: Happy Ending Agency
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Advertising

The Week In Advertising

Very - Can't Wait For Summer Quite a plush and expensive looking spot for Very, here. And a nice little twist at the end. It's just a shame the whole thing is focused on models with 'perfect' beach bodies, rather than the actual people likely to be...

Posted by: Magnus Shaw
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Features

jelly London at Secret 7", Somerset House

Secret 7" opens for another year tomorrow, at the swanky new venue of Somerset House. The hotly tipped exhibition, featured in this week’s Time Out, brings music and art together for a fantastic cause, and features 700 artists from all over the...

Posted by: Jelly London
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Advertising

VCCP lend more support to Macmillan

VCCP has launched the latest spot in their brand campaign for Macmillan Cancer Support, which builds on the charity's proposition that cancer is something nobody should be facing alone. Called “Mist,” it follows the lead set by the...

Posted by: Creativepool Editorial
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Advertising

Macmillan show cancer patients they're not alone

This week, Macmillan Cancer Support has launched a new brand campaign from VCCP, which builds on the charity's message that those suffering from cancer should never need to feel like they're alone. It's a sad fact, but most of us will be affected by...

Posted by: Creativepool Editorial
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Advertising

M&C Saatchi turn the clocks back for smokers

To coincide with the end of daylight savings on Sunday, which saw the clocks in the UK set back an hour, M&C Saatchi Sydney has created a new campaign for QUIT, the anti-smoking charity, which revolves around a website that can give smokers a rough...

Posted by: Benjamin Hiorns
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Advertising

Leo Burnett win the NSPCC's creative account

Leo Burnett Change, the specialist social change agency, have been appointed as the creative account for the NSPCC, as the child protection charity gears up for a major campaign that will launch this autumn. The agency won the account after an...

Posted by: Benjamin Hiorns
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News

New identity for RMNEF

Design and branding specialist Shine Creative announces the launch of a new identity for the Royal Merchant Navy Education Foundation (RMNEF). Established in 1827, the RMNEF is a British national children's educational charity, which provides...

Posted by: Shine Creative
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News

Rufus Leonard picks up Depression Alliance brief

Depression Alliance, the UK’s leading charity for people living with depression, has appointed creative engagement agency, Rufus Leonard, to lead the design and development of its peer-to-peer community platform ‘Friends in Need’....

Posted by: Rufus Leonard
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Features

Beware of the dog. Is WKD's Christmas campaign really unacceptable?

by Magnus Shaw. At this time of generosity and giving, who could resist the wide-eyed pleading of a little doggie, hungry for a simple bone? Well, alcopop brand WKD think their customers would quite happily ignore Fido if there was a blue drink in...

Posted by: Creativepool
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Advice

Opinions - Making a drama out of a crisis.

by Magnus Shaw There is much to like about charity advertising. Freed from the constraints of pack-shots and multi-buys, agencies have the chance to show off their creative chops and tell real human stories - often quite brilliantly. One only has to...

Posted by: Creativepool
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Features

Paperback for good.

I've always been a huge admirer of The Big Issue. Not only is it a thumping good read, its purpose is both uplifting and completely unique. It strikes me that handouts, while obviously helpful in the very short term, rarely address the problems which...

Posted by: Creativepool
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Economy

Tony Blair asked AllofUs to reinvent his educational platform

The internet is, by and large and on balance, a force for good in the world. We honestly believe that. It's also a place where people are free to reinvent themselves, largely free of prejudice. So, even with our misgivings regarding former prime...

Posted by: Creativepool Editorial
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Advertising

Havas PR celebrate 40th anniversary with a significant charitable splurge

Havas PR North America will mark its 40th anniversary with “$400K for 40,” a pledge to donate $400,000 worth of man hours in support of worthwhile organisations between now and March 2017. Havas PR, initially founded on March 1, 1976, as Creamer...

Posted by: Creativepool Editorial
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Design

Suisse create groundbreaking shelter to provide worldwide refuge

With the Syrian refugee crisis seemingly becoming more bleak by the day, and no viable solution to the situation on the horizon, design and tech consultancies are working overtime in order to help. To that end, a new shelter, built entirely from...

Posted by: Benjamin Hiorns

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