Displaying 1 - 36 of 59 results
If you're the kind of person who tried to Google Google to see if it would break the internet (and were disappointed when it proved about as effective as Kim Kardashian's equally insipid attempt), then you'll be overjoyed to here that you can now...
Posted by: Creativepool Editorial
Exhausted by the relentless bad news and devastation around the world, people are determined to show resilience and optimism in the face of enduring hardship. According to Emma Chiu, Global Director at Wunderman Thompson, the year ahead forecasts...
Posted by: Creativepool Editorial
Laziness is a brush I’ve been tarnished with throughout my life, but I’ve always fought vehemently against it. In my teens, depression was undoubtedly the root cause of my lack of joie de vivre but as an adult I’ve concluded that...
Posted by: Benjamin Hiorns
Wolff Olins partnered with Instacart to create a new identity system for the brand, as part of the grocery technology company’s ambition to serve more retail categories beyond food. Rooted in a new positioning and iconic logo, Instacart’s...
Posted by: Creativepool Editorial
Gillette Venus from P&G has launched its latest salvo from Grey New York to de-stigmatize pubic hair. This month it premiered the song “It’s Time to Care (For Your Pubic Hair)” featuring female rapper Princess Nokia. The brand...
Posted by: Creativepool Editorial
“We have permanently suspended the account due to the risk of further incitement of violence.” Bang. Politically liberal users on Twitter surged by 24% as news broke of Trump’s permanent ban from the platform in January...
Posted by: Creativepool Editorial
Until recently alcohol-free beer was seen as something of a joke and there was a definite and unnecessary stigma attached to it. But over the last few years there’s been a genuine concerted effort towards creating decent alcohol-free beers that...
Posted by: Creativepool Editorial
For this week’s Getting to Know, we’re talking to Benedict Buckland, the Creative Director at alan. the B2B marketing agency that's a part of Raconteur. Benedict’s career path is far from a conventional, having started at the tail...
Posted by: Creativepool Editorial
When Grey received an open brief from Pantene from 2022, the only thing they knew was that they would have to craft one of the most compelling and impactful stories ever made in support of the LGBTQ+ community this year. In the end, the agency stuck...
Posted by: Creativepool Editorial
This may be the most colourful and lovely identity you'll see today. Once known as Freaks of Nature, dairy-free dessert range Over the Spoon has recently relaunched with a new identity by strategic branding agency Robot Food - and we're loving the...
Posted by: Creativepool Editorial
It's not every day that you come across a premium craft brewery drawing inspiration from the legends of rock 'n roll. SingleCut is based in New York City and the brand was in need of concepts, packaging and designs for a new brew to be released over...
Posted by: Creativepool Editorial
When we look at the passionate and self-driven athletes participating in the Olympics, it's easy to forget - be it just for a moment - about the human that lives behind that mask. In a powerful campaign for the 2021 International Olympics Committee,...
Posted by: Creativepool Editorial
One fifth of the global population lives with a disability, but the world is not designed for disabled people. Even a task which may sound to us as simple as applying some deodorant can be a challenge that needs to be addressed. Which is exactly what...
Posted by: Creativepool Editorial
How would you live knowing that one phone call from you could have saved someone else's life? Doing phone calls to report a knife crime can be hard, but as AMV BBDO's latest campaign for Crimestoppers recites, Hard Calls Save Lives. Following a...
Posted by: Creativepool Editorial
It’s a problem as old as advertising itself, much debated in the industry every time one dares unearth the topic: Adland sells stuff. As such, it is intrinsically in Adland’s nature to be utterly and completely unable to reach true...
Posted by: Antonino Lupo
Few things in the history of the creative industry have shaken the status quo like a global pandemic. Covid-19 has forced drastic changes in the infrastructure of society pretty much overnight, and by doing so, it ushered in a new era of creativity,...
Posted by: Creativepool Editorial
How do you make an ad for a demographic that quite famously hates ads? Looking at what Grey London did for Pringles might set you off on the right track. If you've been around Twitch at all lately, you will have seen the new zombie sensation Frank...
Posted by: Creativepool Editorial
Being one of the world's largest creative communities, Creativepool is in a unique position to understand how the creative industry is struggling in self-isolation for the Coronavirus lockdown. We had the power to make a difference by asking about...
Posted by: Creativepool Editorial
New research has revealed that the UK’s creative/media industry isn’t as forward-thinking and diverse as it might like to think it is: In fact, 59% of employees and leaders wouldn’t call the industry ‘progressive’ at...
Posted by: Benjamin Hiorns
Ragged Edge - Whirli New toy subscription brand Whirli has been created to show that life’s more fun when we share. From strategy and naming, through to identity and launch, branding agency Ragged Edge worked with entrepreneur Nigel Phan to...
Posted by: Creativepool Editorial
MullenLowe London - UN Women/Unstereostype Alliance UN Women and Unilever's Unstereotype Alliance first film explores the character stereotypes that actors are constantly called up to portray in adverts, including the happy housewife, the useless...
Posted by: Creativepool Editorial
TBWA\China Ronnie Wu, executive creative director, TBWA\Shanghai has been promoted to the role of Chief Creative Officer of TBWA\China with immediate effect. Ronnie joined TBWA\Shanghai at the end of 2015 as executive creative director, and during...
Posted by: Creativepool Editorial
Framestore Framestore has announced the promotion of Grant Walker and Ahmed Gharraph to Joint Heads of CG in London. The two will sit alongside Ross Burgess, Head of Animation, in the leadership of the creative studio’s highly successful...
Posted by: Creativepool Editorial
Jukin Media and Creativepool are proud to announce the judging panel for the very first UGC powered competition, which invites creatives from all over Europe to produce a :15, :30 or :45 second social media campaign using Jukin Media's incredible...
Posted by: Jukin Media
BBH London - Absolut Blush easily? Absolut employees bare all to show it really is “the Vodka with Nothing to Hide” Absolut’s new film leads the way for transparency in the most revealing way possible. From each seed to every...
Posted by: Creativepool Editorial
Acne This week, Acne welcomed Director Laura Borgio to their ranks. A super innovative filmmaker with a passion for storytelling, Laura's rare ability enables her to create engaging, meaningful, and dynamic content across a multitude of different...
Posted by: Creativepool Editorial
New VR horror film draws awareness to the hell of homelessness Just in time for Halloween, comes a new terrifying experiential advocacy short called “The Killer,” in support of Spitalfields Crypt Trust. Released on YouTube and live...
Posted by: Creativepool Editorial
McCann Manchester - Smyths McCann Manchester has launched a major integrated campaign for Smyths Toys Superstores with the aim of getting every child in the UK & Ireland into a Smyths Toys store in the run-up to Christmas. The campaign, “Snot,...
Posted by: Creativepool Editorial
Publicis London To support Publicis London’s expansive growth over the last two years with the appointments of big accounts such as Morrisons, P&G Dish, Heineken global digital, and the IOC (International Olympic Committee), and reinforcing...
Posted by: Creativepool Editorial
International music agency MassiveMusic has worked in close collaboration with its voice sourcing and casting arm, MassiveVoices, to find the voice of Bixby, Samsung’s personal voice assistant. The voice assistant, which is now publicly...
Posted by: Creativepool Editorial
This year, there has been decidedly more attention cast on International Women's Day, which is important, as, even in these enlightened times, many women across the world are still being made to feel as if they are somehow 'less than' their male...
Posted by: Benjamin Hiorns
Various Agencies - BBC The BBC has announced its new graphic design services roster for 2017, naming five consultancies including Studio Output and Mother London. The consultancies were selected from 11 tender applications in total, and will be...
Posted by: Creativepool Editorial
Familie van Fonk are a creative agency based in Amsterdam who work with children's open minds and ingenuity to produce digital and physical products which make not only their lives, but also their families and friends lives a little bit better. By...
Posted by: Kate Lewin
Ever since the great space race of the 1960s, mankind has dreamt of living amongst the stars, and whilst the concept of lunar colonisation has been a mainstay of science fiction for decades, it's only recently that the idea appears to be broaching...
Posted by: Benjamin Hiorns
Saatchi & Saatchi Magnus Djaba has been appointed by Publicis to take on the newly created Global President role at Saatchi & Saatchi, with current global CEO, Robert Senior, departing to pursue personal plans. Djaba, the UK CEO of Saatchi & Saatchi...
Posted by: Creativepool Editorial
The finalists for the seventh annual FDM everywoman in Technology Awards, which celebrates women that are changing the face of technology in the UK, have been announced this week. From entrepreneurs and engineers driving the business agenda to...
Posted by: Creativepool Editorial