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Leaders

Top 5 Ads of the Week

BMF - ALDI Whilst it was once seen as the butt of a not particularly amusing joke, thanks to a significant brand refresh over the last few years, ALDI is now known for everyday groceries, special buys and low prices. However ALDI still isn’t...

Posted by: Creativepool Editorial
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Leaders

Ads of the Week: Christmas Special

BBH London - KFC Nothing says Christmas quite like fried chicken. OK, maybe that's a bit of a stretch, but if there's one time of year where it's socially acceptable to stuff our faces with fast food, then it's surely the November/December Christmas...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

BBH New York - Playstation The latest edition of the Star Wars Saga, The Force Awakens, won't hit cinema screens until December 17 in the UK, but the marketing frenzy has begun already. Toys have hit already hit store shelves, and the final official...

Posted by: Creativepool Editorial
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Leaders

Tesco launch new campaigns in the UK and Ireland

Tesco has marked its return to TV advertising this weekend with major new campaigns in the UK and Ireland. The UK campaign comes courtesy of BBH London (the first major Tesco TV campaign from the agency), and focuses on helping customers, whilst also...

Posted by: Creativepool Editorial
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Leaders

Lucozade Sport is strictly for the home nations

In this morning's second piece of rugby related news (see our piece on Jack Whitehall's rugby school experience with BBH for Samsung HERE) Grey London has hooked into our love of the game (and our national pride) with a new campaign for Lucozade...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

Affinity – Panasonic/Birch & White/Johnson & Johnson Tech driven advertising and media agency Affinity has won a trio of high profile clients as it continues to enjoy sustained growth. 

The Sydney-headquartered independent agency has been...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

This man grew an ear on his arm An Australian performance artist who simply goes by the name “Stelarc” (like “Madonna” or “Adele,” but with zero mainstream appeal) has grown an artificial ear on his arm. He...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

Isobel Isobel has announced the promotion of John Hobson, head of content and Bridget Fitzpatrick, head of new business to the Isobel Board of Directors. They join founding partners Paul Houlding, Steve Hastings, Rob Fletcher and David Alexander...

Posted by: Creativepool Editorial
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Leaders

Is this your great-great-great-grandfather?

The past is a potentially dangerous place in advertising. If you go too far back everything is rife for parody, but if you don’t go back far enough, nostalgia can dilute your message. VCCP Sydney have opened a unique window to the past here,...

Posted by: Benjamin Hiorns
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Leaders

Top Account Wins of the Week

Grey London - Tate Modern The Tate Modern gallery has appointed Grey London as its creative agency of record for Britain, Liverpool and St Ives galleries following a competitive pitch. The result of the process, which was run in-house and began in...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

GPY&R Melbourne GPY&R Melbourne has promoted Jake Barrow to the position of creative director. Barrow has been with the agency for four years and has lead multi award winning projects for Schweppes, Public Transport Victoria and the Australian...

Posted by: Creativepool Editorial
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Leaders

Top 5 Awards Of The Week

AMV BBDO retains Google FAB Agency of the Year title The 17th Annual International Food and Beverage Creative Excellence Awards (The FAB Awards) were held last week at the quintessentially British “Hurlingham Club” in London. The black...

Posted by: Creativepool Editorial
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Leaders

Fosters say “Hooroo” to Brad & Dan

The Australian advice gurus Brad and Dan have become iconic characters over the last few years, with their lightly comedic antics promoting Foster's lager bringing a spot of personality to the often bland or pretentious world of alcoholic beverage...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

McCann New York McCann New York announced this week that Caprice Yu and Grant Smith have joined the agency as Executive Creative Directors. “We are truly excited to welcome Grant and Caprice,” said Eric Silver, CCO of McCann North...

Posted by: Creativepool Editorial
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Leaders

The Week In Advertising

Dove (US) - Men Care Other than a common language, if there's one thing that separates the Brits from the Americans, it's advertising. Take this spot for Dove Men Care; you just know it's an American ad before you even hear the first 'Daddy!'. In...

Posted by: Magnus Shaw
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Leaders

Razorfish give power to the people

#GetTheMayor - A Future Platform for Citizen Engagement Razorfish recently announced the results of their #GetTheMayor platform; a world-first creative digital platform for the German city of Heidelberg, which allowed citizens to influence genuine...

Posted by: Creativepool Editorial
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Leaders

Leo Burnett wave goodbye to the Big Apple

Leo Burnett has announced that it will be closing it's New York office after only four years in operation. The office opened in February 2011, and until recently held a staff roster including CCO Jay Benjamin who left in April for Saatchi & Saatchi...

Posted by: Benjamin Hiorns
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Leaders

Business Roundup

TGI Fridays American restaurant chain TGI Fridays has chosen two agencies to manage all of its future digital marketing efforts. Made Movement will become the company’s new digital, creative & technology agency of record and will be...

Posted by: Creativepool Editorial
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Leaders

Andy Murray makes his mark

Following in the footsteps of world number 2 tennis star Roger Federer and his ubiquitous “RF”, our very own Andy Murray now has his very own logo, which will no doubt become one of the most popular tattoos at this year's Wimbledon. The...

Posted by: Benjamin Hiorns
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Leaders

Top Hires of the Week

TBWA\Chiat\Day New York TBWA\Chiat\Day New York has found its new CEO in the form of Rob Schwartz, who move into the (newly created) position from his previous role as global creative president for TBWA Worldwide. He will take charge of all...

Posted by: Creativepool Editorial
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It's Armageddon! Also known as "Facebook is down"...

by Ashley Morrison If, like me, you have moved or are thinking of moving to the country, you’re taking a perilous risk. It doesn’t matter if you’re pretty much bang on one of the main corridors into London or not (the Cambridge -...

Posted by: Ashley Morrison
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Industry

Adam & Eve DDB dominate the IPA Effectiveness Awards

At the IPA Effectiveness Awards ceremony last night, which was held at the London Hilton on Park Lane, the big winner was Adam & Eve DDB's Foster's “Good Call” campaign, which has become synonymous with Channel 4 comedy over the last...

Posted by: Benjamin Hiorns
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Leaders

The ultimate amazon jungle challenge. In speedos.

Publicis Mojo Brisbane recently launched a social media campaign for RID, the Australian insect repellent brand. The unique campaign takes the form of a digital competition called the 'RID Amazon DT Challenge', which seeks to reinvigorate the iconic...

Posted by: Benjamin Hiorns
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Leaders

UOB cut ties with Leo Burnett Singapore

It's been announced today that the United Overseas Bank, one of the largest financial services groups in Southeast Asia, has severed its ties with the Publicis Groupe agency Leo Burnett Singapore, who were formerly the banking organisations agency of...

Posted by: Benjamin Hiorns
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Leaders

*&%££!! On copywriting, artichokes and swearing.

I think I've only ever met two people who never swore. One for moral and religious reasons, the other had taught herself not to, because she thought she was doing it too much. I admired them both for their self-control and adhering to something they...

Posted by: Magnus Shaw
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Features

What does Creativepool's Salary Guide have to do with Wimbledon?

Today sees the start of my favourite time of year: Wimbledon fortnight. And with Andy Murray defending his title and the intrigue surrounding his appointment of 2006 Ladies Champion, Amélie Mauresmo, there's a lot to be excited about. What does...

Posted by: Ashley Morrison
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Industry

Clerkenwell Design Week Diary: Day 1

Happy Monday! We are all patiently waiting for the release of innovative installations, pop-up exhibits and showroom events this coming week. For those of you who are new to Clerkenwell Design Week, it is a three day showcase in the heart of one...

Posted by: Creativepool
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Leaders

M&C Saatchi reclaim NRMA account from Whybin/TBWA

M&C Saatchi has recently appointed to handle all creative services for NRMA Insurance, the biggest insurance creative account in the Australian market, which also includes their SGIC and SGIO brands. The agency won the deal (which is rumoured to be...

Posted by: Benjamin Hiorns
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Features

Why social media is making us lonely.

In 2010, at a cost of $300 million, 800 miles of fibre-optic cable was laid between the Chicago Mercantile Exchange and the New York Stock Exchange to shave three milliseconds off trading times. Yet within this world of instant and absolute...

Posted by: Jessica Hazel
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Inspiration

Ten brilliant things

Whilst scouting about for juicy fodder for this week's blog I came across so many exciting new things happening in the world of art and design I have decided to dump ten of the best bits onto your screens. It must be the weather, a burst of...

Posted by: Creativepool

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