Displaying 289 - 324 of 4030 results
Here we go again. Yet another campaign for The National Lottery (TNL), and it stinks. This has been going on for years, of course. If you can stand to, cast your mind back to any TNL marketing, branding or advertising and tell me whether you can...
Posted by: Magnus Shaw
The global leader in oil-infused beauty products, Moroccanoil, announced last night (17th September 2014) their new launch of INSPIRED BY WOMEN(TM) campaign. This is the brand's first-ever multimedia advertising campaign which is created to inspire,...
Posted by: Creativepool
The unique online department store Notonthehighstreet.com, launched ‘CHOOSE’ on Monday 15th September, its first non-gifting focused, above the line campaign created by WCRS. Notonthehighstreet.com is bringing together more then 4,000 of...
Posted by: Creativepool
The subtle, but elegant “Pint-in-a-bottle” campaign created by BBDO Singapore for Guinness, has proven to be the most awarded Asian print campaign at this year's Clio Awards, the ceremony of which will take place on the 1st of October...
Posted by: Benjamin Hiorns
Papa John's, the internationally renowned pizza chain and official “Pizza Sponsor” of the NFL, has launched a new integrated advertising and social media campaign to coincide with the start of the 2014/2015 NFL season, which kicks off...
Posted by: Benjamin Hiorns
The teenage actress, recording artist and author Zendaya (known to her friends and family as Zendaya Coleman) has signed up to be the official spokesperson for this years Trick-or-Treat for UNICEF; an iconic, annual campaign, which asks kids in the...
Posted by: Benjamin Hiorns
The Royal Air Force will be focusing their recruitment efforts on full time and spare-time recruits in a new multi-channel national ad campaign from WCRS that spans TV, radio, social media and online display advertising. The bulk of the campaign is...
Posted by: Benjamin Hiorns
Tata Sons Limited, the principal investment holding company of the Tata Group, recently appointed JWT as the creative agency for its global brand campaign. The three core messages that the agency, which is the world’s best-known marketing...
Posted by: Benjamin Hiorns
Ogilvy & Mather New York recently unveiled a brand new promotional campaign for the upcoming NASCAR playoffs, which are known as the “Chase for the NASCAR Sprint Cup.” The Sprint Cup, which is being brought to the masses via ESPN, sees 16...
Posted by: Benjamin Hiorns
In an effort to further expand its efforts to target small businesses, the UPS Store plans to introduce a new integrated campaign next month, created by UPS Store agency of record, Doner, from Detroit, and the UPS agency of record, Ogilvy & Mather,...
Posted by: Benjamin Hiorns
Gourmet chocolate makers Scharffen Berger recently launched a unique new out-of-home advertising campaign in San Francisco, which ties into social media by featuring everyday consumers as its stars at 50 digital boards located throughout the city....
Posted by: Benjamin Hiorns
As the first American brand to bring modular, computerised steam shower systems to the US, Ariel Bath is looking to set Ariel at the standard in luxury for in-home steam showers with its 2014-2015 brand campaign. The "Healthy Living at Home" campaign...
Posted by: Benjamin Hiorns
Guitar Centre, the world's largest musical equipment retailer, recently announced that DJ and producer Steve Aoki will be the latest artist ambassador in the retailer's "All we sell is the Greatest Feeling on Earth" campaign, following previous...
Posted by: Benjamin Hiorns
UGG, the Australian lifestyle brand most famous for its sheepskin boots and slippers, has announced the launch of its very first global brand marketing campaign. Called “THIS IS UGG,” the campaign debuted across the world yesterday (the...
Posted by: Benjamin Hiorns
Appliances Online, the family-run online appliance store based in Australia, recently launched its first TV advertising campaign in an attempt to expand its brand recognition. It has also partnered with Channel Nine's 'Big Brother' and Triple M's...
Posted by: Benjamin Hiorns
Soap Creative has been named the winner of the Australian Interactive Advertising Bureau's Creative Showcase 9.1 for their innovative “Cars That Feel” Toyota campaign. Second place went to M&C Saatchi for their “Every Six...
Posted by: Benjamin Hiorns
Acura, the American-based luxury vehicle division of Honda, the Japanese automotive company, is stepping up marketing for its delayed 2015 TLX with the largest campaign in the brand's history. The TLX is a high-performance luxury sedan, which...
Posted by: Benjamin Hiorns
'Solve a problem.' That's what they teach you at advertising school - and it's not a bad lesson. If one can identify, spotlight and fix a problem a consumer is enduring, then you really have a selling point. Really it's the 'What's in it for me?'...
Posted by: Magnus Shaw
Digitas LBi Chicago, the digitally-focused agency, has created a new brand identity for the Chicago Park District's “Night Out In The Parks” program. The program involves a series of events happening in the evening all over the city with...
Posted by: Benjamin Hiorns
Holiday Inn seem to have been quite busy recently, not only launching a brand new digital campaign, but commissioning a film to tell the true story of a double-amputee who was helped on his road to recovery by the global hotel chain. This is not the...
Posted by: Benjamin Hiorns
Subaru of America recently debuted its new advertising campaign for the 2015 Subaru Legacy, the Japanese car manufacturer's new mid-size sedan. The campaign aims to position the car as a smarter alternative to 'mainstream' choices with three national...
Posted by: Benjamin Hiorns
Various high-profile celebrities such as Eddie Izzard, Ross Kemp, Tony Robinson, and John Barrowman have appeared in a new ad launched yesterday in a campaign against Scottish independence. The “Let's Stay Together” campaign seeks to...
Posted by: Benjamin Hiorns
The “100% Real 2014” campaign for McDonald's, designed by TBWA\ANG, an advertising agency based in Gzira, Malta, has recently 'gone viral' online, with its sheer ingenuity and creativity picking up kudos from many of the world's major...
Posted by: Benjamin Hiorns
VCCP has created a TV spot for car rental company, Avis called “Unlock the World,” which made its televisual debut last night during the World Cup match between England and Costa Rica. The campaign, which was written by Kieran Knight and...
Posted by: Benjamin Hiorns
Leo Burnett is using real job seekers in a new campaign for Fifth Third Bank. The campaign aims to help people find work via the bank's reemployment program, a concept which evolved from their partnership with the national reemployment solutions...
Posted by: Benjamin Hiorns
Ogilvy & Mather China have been breathing new life into used Coca-Cola bottles in Vietnam by freely distributing 40,000 modified bottle tops, which can transform any plastic bottle of coke into one of 16 different tools, giving it a “2nd...
Posted by: Benjamin Hiorns
Nobody likes being patronised. Even small infants boil with fury when some dough-faced adult leers into their pushchair and makes 'woo-woo' noises at them. Probably. I think being patronised takes us back to school, when we were bound by the...
Posted by: Magnus Shaw
In a move that is far from surprising, given their relationship with the Conservative Party, M&C Saatchi have been named as advisors on Better Together's campaign, which urges people to say “No” to Scottish independence. M&C Saatchi will...
Posted by: Benjamin Hiorns
The new campaign for Royal Mail MarketReach by Publicis Chemistry suggests that consumers want to use a combination of mail and email to communicate with them. The campaign is the first in a series of communications, which target new, former and...
Posted by: Benjamin Hiorns
In a new ad spot from AKQA London and Mind's Eye director Luke Bellies for Oreo, the legendary cookie company is asking their fans to “Lick for it,” whenever conflicts arise. The ad reveals pairs of friends and siblings arguing over...
Posted by: Benjamin Hiorns
The popular 'Be more dog' campaign, which features the ever loveable 'O2 Cat' has recently been given extra legs with a new £7 million campaign, which aims to support the telecommunications company's revamped 'Priority' app. The campaign, which...
Posted by: Benjamin Hiorns
Bridgestone, the world's largest tyre and rubber manufacturer, are targeting a new audience with a new advertising campaign by Publicis Hawkeye for its revolutionary new line of tyres. Emmy-award winning Modern Family star Julie Bowen has been tapped...
Posted by: Benjamin Hiorns
Clemenger BBDO has decided to build on the platform established by the “There's nothing like Australia” campaign for Tourism Australia, by focusing on the diverse culinary experiences that the island nation has to offer. This is to be the...
Posted by: Benjamin Hiorns
The new campaign from AMV BBDO for the UK's largest electrical retailing and services company, Currys and PC World, takes a clever approach, examining the kind of subtle and not-so-subtle manipulations our partners occasionally make in order to...
Posted by: Benjamin Hiorns
The Cannes Lions International Festival of Creativity have hired McCann London to create a campaign which will promote the upcoming 2014 festival. The campaign takes the form of a series of stills that have been designed to mimic (and mock) the...
Posted by: Benjamin Hiorns
AKQA has developed a unique online campaign to promote Ubisoft's upcoming multi-platform, open-world action adventure game, Watch Dogs. The campaign aims to explore how technology can expose data by creating a digital footprint from public (and yet...
Posted by: Benjamin Hiorns