Displaying 253 - 288 of 3697 results
Tesco has marked its return to TV advertising this weekend with major new campaigns in the UK and Ireland. The UK campaign comes courtesy of BBH London (the first major Tesco TV campaign from the agency), and focuses on helping customers, whilst also...
Posted by: Creativepool Editorial
Leo Burnett London - Freeview Freeview unveiled its biggest ever advertising campaign from Leo Burnett London this week to launch its connected TV service Freeview Play. The new “Set Yourself Free” TV spot launched as a premiere ad break...
Posted by: Creativepool Editorial
There's something undeniably warm, comforting and remarkably British about the classic Hovis ads. You know the ones. A child rides a rickety old bike through an idyllic countryside as the strains of Dvorak's “New World Symphony” yawn...
Posted by: Benjamin Hiorns
Frozen food bigwigs McCain are launching two multi-million pound marketing initiatives this week that aim to shine a spotlight on the modern, midweek, British family dinner. The first is a week-long series of consumer generated content TV ads, and...
Posted by: Creativepool Editorial
TV advertising might have been largely supplanted by online ads and social media in the last few years, but as long as television adheres to the same model (in others words, before Netflix-style streaming on-demand becomes the rule rather than the...
Posted by: Benjamin Hiorns
Leo Burnett London sends a child to space for the NSPCC Leo Burnett London has launched a new brand campaign for the NSPCC, the first within their rebrand with the new strap line; “Every Childhood is Worth Fighting For.” The campaign is inspired...
Posted by: Creativepool Editorial
VCCP London England rugby partner O2 has unveiled its first ever animated campaign, which sees the England Rugby Team turned in to giants through the power of support. Created by VCCP London ahead of the biggest tournament in English Rugby history,...
Posted by: Benjamin Hiorns
Carlsberg, the Official Beer of the Barclays Premier League, launched a new global TV commercial this week starring non-other than former Manchester United goalkeeping legend Peter Schmeichel and Sky Sports football presenter Jeff Stelling, to...
Posted by: Creativepool Editorial
Snack makers Mondelēz International are launching a brand new multi-million pound, master-brand campaign for the launch of Ritz Crisp & Thin, a new baked savoury snack primed to shake up the crisps & snacking category. The concept of the campaign,...
Posted by: Creativepool Editorial
Thinkmodo have made yet another viral video (remember their Devil Baby ad?), and this time its not as scary and a bit more believable. Or at least, it’s believable that a New York City taxi driver and Meter Maid could get into a huge argument....
Posted by: Creativepool Editorial
For anyone who’s getting nostalgic already for the end of Mad Men, HSBC’s new ad spot is here to fill the void. Kind of. Era driven set pieces somehow can’t help but be reminiscent of Don Draper and the gang, especially as their...
Posted by: Creativepool Editorial
Whilst beloved author and British institution Sir Terry Pratchett and professional Hollywood stoner icon Seth Rogan might not have a lot in common on paper, both have lent their support to a new campaign for Alzheimer's Research UK, which launched on...
Posted by: Benjamin Hiorns
Despite having appointed VCCP to its creative account back in March, Nationwide have opted to keep their latest campaign in-house. The “On Your Side For Generations” campaign is built around a new 90 second TV ad, which will break during the...
Posted by: Creativepool Editorial
The Australian advice gurus Brad and Dan have become iconic characters over the last few years, with their lightly comedic antics promoting Foster's lager bringing a spot of personality to the often bland or pretentious world of alcoholic beverage...
Posted by: Creativepool Editorial
Magic isn't real. But illusion is a powerful tool. The past few years have seen magicians suddenly become cool again, with entertainers such as Derren Brown (despite his protestations, he is a magician in the traditional sense) and Bradford's very...
Posted by: Benjamin Hiorns
RESCUE REMEDY’S first ever TV advert will break today to drive awareness of their product range, conceptualised and produced in-house by Alpha Century, with media planning and buying by the7stars. The 20 and 30 second television spots voiced by...
Posted by: The Media Foundry
On the 25th of March 2015, Creativepool met up with Annette King, CEO at Ogilvy & Mather Group UK, after we all watched the hilarity between comedian Jimmy Carr and Ogilvy & Mather Group's Vice Chairman, Rory Sutherland when they took to the stage at...
Posted by: Creativepool
BetVictor has really doubled (or tripled even) down on its loony mascot Maurice in a trio of new spots by VCCP, which feature the zany character played by Paul 'Denis Pennis' Kaye in a variety of guises, each one obsessed with getting the best odds...
Posted by: Creativepool Editorial
Twinings is a brand that has long been held in high regard amongst tea drinkers. But there's also a certain stigma against it. Whilst most of us are more than content with our PG Tips or Tetley's in the morning, many fans of the 300-year old brand...
Posted by: Benjamin Hiorns
Budget airline EasyJet has pulled off a dramatic turnaround in recent months, with passenger numbers up 4.1% to 14.9 million around the tail end of last year, with revenue per seat increased by 3.7% in kind and shares hitting an all-time high. A...
Posted by: Creativepool Editorial
In its first TV campaign for Young's Seafood since winning the account last Summer, Quiet Storm has hired Shakespeare in Love and Shrek star Rupert Everett to voice a fish-obsessed cat called Malcolm. The multi-million pound campaign hopes to...
Posted by: Creativepool Editorial
Two and a Half Men star and stoner icon, Ashton Kutcher, appears in a new advertising campaign from CLM BBDO & Energy BBDO for Extra, the UK's most popular brand of chewing gum. The £15 million marketing campaign will run throughout 2015,...
Posted by: Creativepool Editorial
Former Countdown host and legendary Football pundit Jeff Stelling will be teaming up with Carlsberg and its below-the-line marketing partners The Marketing Store to address the footballing nation on Boxing Day this year with a “King's...
Posted by: Benjamin Hiorns
Though many reading this will perhaps be too young to remember the days of pre-Nintendo gaming, there are those amongst us who still remember the glory days of the ZX Spectrum. The Spectrum was Sir Clive Sinclair's answer to the rapidly booming video...
Posted by: Benjamin Hiorns
Ah, advent! The gateway to Christmas! Today is the day when millions of children all over the country are opening the first window on their advent calendars and devouring that first overpriced and possibly over-wrapped square of chocolate - assuming...
Posted by: Ashley Morrison
DLKW Lowe DLKW Lowe has been given the creative account for the UK Post Office following a review where it pitched against high-profile competitors such as Ogilvy, WCRS and Engine. DLKW take the reins from Dare, who won the account back in 2009, but...
Posted by: Creativepool Editorial
B&Q is adding its Christmas ad to the festive fray with a new spot from WCRS that takes a less serious and emotional route than competing campaigns from Sainsbury's and John Lewis, and aims to “Put the fun back into Christmas” with...
Posted by: Creativepool Editorial
A new national US campaign from Airbnb, the website that allows users to rent out their own homes to tourists and vice versa, uses the 25th anniversary of the fall of the Berlin Wall to tell an emotionally engaging story about two men from opposite...
Posted by: Benjamin Hiorns
JWT London recently unveiled its news Debenhams campaign for the 2014 Christmas season. Dubbed “Found It,” the multi-channel campaign will run across all touch points, with a much heavier marketing push than in previous years. As well as...
Posted by: Benjamin Hiorns
He’s a film director whose credits include Erin Brokovich, Traffic, and Contagion but now Steven Soderbergh is trying his hand at launching a new alcohol brand. It took the Oscar-winner six years to get the Bolivian brandy that he claims...
Posted by: bluemarlin
The iconic and terrifying hallway scene from Stanley Kubrick's seminal adaptation of Stephen King's horror novel “The Shining” has been spoofed in a pretty spot-on new 90-second ad for Swedish home furniture giants Ikea, just in time for...
Posted by: Benjamin Hiorns
JWT Amsterdam have launched a new integrated campaign for Nestle's KitKat chocolate brand, which aims to promote the new KitKat Double Chunky Caramel through “The first-ever nationwide break.” The campaign, which is entitled “Give...
Posted by: Benjamin Hiorns
To celebrate the return of the perpetually popular zombie-drama series The Walking Dead, the 5th season of which debuts tonight on the FOX channel in the UK, creative agency WCRS and the internet television service Now TV have teamed up to bring the...
Posted by: Benjamin Hiorns
The Cream Awards focus on talent in the Midlands and recognise the work being produced in the region by bringing agencies into the spotlight. This week the Cream Midlands 2014 finalists were revealed; Big Communications, Chapter, Cogent Elliott,...
Posted by: Creativepool
Jonathan Glazer, the acclaimed director of cult classic films such as Sexy Beasts and Under the Skin, has directed a new ad for Canon, which tells the story of Calcio Storico (“Historic Football”), an ancient and brutal Italian sport. Glazer, who...
Posted by: Benjamin Hiorns
Since an art director colleague introduced me to Banksy many years ago, I’ve enjoyed his stuff enormously. In that time he has painted throughout the world, from Sydney to Camden, LA to Palestine. The art critics bemoan him - too obvious, too...
Posted by: Magnus Shaw