Displaying 1 - 36 of 112 results
designjunction is delighted to support an important charity project: Who’s Casper? Following on from the successful #wherescasper campaign earlier this year, a selection of high profile creatives from a variety of disciplines have been invited...
Posted by: designjunction
Events have incredible power to positively impact the lives of their attendees, but their temporary nature and millions of visitors per year inherently drive wastefulness. We are running out of space and time to tackle this problem - our landfills,...
Posted by: Benjamin Hiorns
2023 will hardly be remembered as a banner year for may of us as the cost-of-living crisis started digging deeper and the political spectrum on both sides of the atlantic started to devolve into a cynical and hateful mess. For creatives from all...
Posted by: Benjamin Hiorns
UK businesses have been warned to look out for ten red flags when engaging with a digital marketing consultancy, such as guaranteed results, lack of transparency, a focus on vanity metrics and more. Despite current economic challenges, the first...
Posted by: outbloom
ChatGPT has become the biggest buzzword of the year. And for great reason - generative AI presents a challenge and opportunity on a scale that may eclipse the rise of the internet itself. Digital marketers, due to their increasingly fast-paced and...
Posted by: Creativepool Editorial
Customer service is the face of a brand. The ease and speed of communications and how customers are spoken to and treated by advisors, helps them decide whether that company values their loyalty and repeat business. When customers have a negative...
Posted by: Creativepool Editorial
For a long time, SEO (search engine optimisation) was something of a dirty word in marketing circles but thanks to Google’s continual updates the keyword stuffed blogs that typified many SEO strategies of the early 2010’s are now relics...
Posted by: Creativepool Editorial
Whether you are working for yourself or managing a team, planning a long-term project can be a daunting prospect. Fortunately, in 2023, there’s plenty of technology available to help alleviate the stress of project management. Project...
Posted by: Creativepool Editorial
Some of the biggest, most recognisable brands across the world owe their success to the fact that they’ve nailed their global marketing strategy. Brands like Airbnb and Coca-Cola are known for their almost universal messages, whether...
Posted by: Creativepool Editorial
Black Friday, one of the year's undeniable major retailing occasions, returns on the 25th of November. This occasion encourages businesses to develop new marketing strategies and make better-informed business decisions to remain competitive and deal...
Posted by: Benjamin Hiorns
OREO has launched a new campaign celebrating all the different and playful ways people eat the iconic cookie and encouraging them to share their quirky rituals and pairings. Highlighting the unique ways UK consumers enjoy their OREO cookies, the...
Posted by: Creativepool Editorial
Here’s a surprising fact: the CW’s average viewer is 58 years old. If you’ve ever seen any of the network’s content - shows like Arrow or The 100 - you would be forgiven for finding this surprising. Nonetheless, the statistic...
Posted by: Creativepool Editorial
In the first piece of work by Forever Beta for meat snack brand Peperami, the world’s first Peperami wedding took place. A couple from Leeds tied the knot with classic wedding features such as the dress, the cake and the decorations all with...
Posted by: Creativepool Editorial
As the Metaverse continues to evolve and take shape, retail brands and their creative leads, directors, and managers should be embracing early adoption to grab the opportunities this next-level, web3 presents. But as the shapeshifting Metaverse...
Posted by: We Are Amnet
The role of social media in marketing is usually underestimated only by those who have never dealt regularly with blogs or business pages. Simply put, if you are the owner of any new commercial organisation or you do anything that can generate...
Posted by: Creativepool Partner
Typography is the art of arranging text in a way that makes it not only legible but aesthetically pleasing. It involves font, structure and overall appearance, and works to catalyse a specific emotion in the reader. It brings the text to life and the...
Posted by: Creativepool
Virtual Reality is now. If most of the advertising industry hasn’t jumped on the VR ship yet, you can bet we will soon - or at least, as soon as those incredibly expensive headsets become a bit more affordable (or attractive?) for the general...
Posted by: Antonino Lupo
The advertising industry has been in turmoil for a while, but particularly over the past 18 months, following the announcement that Google Chrome would block third-party cookies by 2022 (now delayed to 2023). This is a strong push towards more solid...
Posted by: Antonino Lupo
For every person who will take durable jars to refill, there’s thousands who won’t. In the race to reach sustainability and be regarded as the greenest brand in the biz, consumers are often overlooked. This is not to mean that their...
Posted by: Creativepool Editorial
Chief Executive Nicolas Geahchan is both a creative leader and a business head. Nicolas has always considered advertising one of the most interesting jobs people could make. Creative professionals get paid to think creatively, and there's no way the...
Posted by: Creativepool Editorial
With research firm Savvy finding that 38% of UK shoppers intended to celebrate Valentine’s Day this year, expecting to spend around £113,000,000 on jewellery alone, the romantic event still represents a valuable opportunity to drive sales,...
Posted by: Caroline Burgess-Pike
The mere mention of disconnection evokes thoughts of seclusion, lacklustre relations and of course, the dreaded situation of being offline at the worst time. In business strategy and organisation terms, it points to the opposite of what it takes to...
Posted by: Klaus
Agencies, in-house teams, freelancers - no matter who you are, our working lives are dominated by digital content. So what’s the challenge heading into 2020, and more importantly, what can you do to increase both the wellbeing and productivity...
Posted by: Canto
More than a year after coming into effect, the General Data Protection Regulation (GDPR) has transformed the data landscape and its effects look set to extend into the future, as nations worldwide adopt similar laws. Furthermore, big tech companies...
Posted by: Creativepool Editorial
London’s first ever robotic bartender will take up residence at the Barbican this summer as part of the venue’s AI: More than Human exhibition, running from 16 May-26 August 2019. Toni will be installed on Level G offering a variety of...
Posted by: Creativepool Editorial
The new brand identity for vegetarian burger company, Dirty Beets, was created by London-based Designhouse and is themed on a hand-drawn tattoo. The powerful, contemporary wordmark uses a customised version of Harbour Bold and the visual identity is...
Posted by: Creativepool Editorial
New York-based creative agency Gretel has created a new look for Nike’s customisation service, formerly known as NIKEiD, now named Nike By You. The service gives consumers and Nike heads the chance to co-create their own sportswear with the...
Posted by: Creativepool Editorial
Facebook confirms AR glasses Facebook has confirmed it is working on augmented reality (AR) eyewear technology. Last year, the company submitted a patent application for AR glasses which details using waveguide display with a two-dimensional...
Posted by: Creativepool Editorial
Amazon's Alexa microwave Global tech giant Amazon launched 15 new products at its Amazon Hardware Event in Seattle last week. Perhaps the pick of the bunch was an Alexa-enabled microwave allowing users to command their cooking through voice...
Posted by: Creativepool Editorial
The first propellor-less drone Royal College of Art graduate Marcus Kung has designed a drone that can fly without propellers, with the aim of reducing injuries. The “Impeller Drone” (Kung's graduate project as part of the RCA's masters...
Posted by: Creativepool Editorial
Brand Experience & Activation Apple "Today at Apple" (in-house) Apple’s in-store experience programme, which was activated in all 501 stores across the globe, encouraged each local community to develop their creativity with coding...
Posted by: Creativepool Editorial
DixonBaxi - DNEG (Double Negative/Prime Focus World) Branding and creative agency DixonBaxi has created a new identity for the merger of VFX companies Double Negative and Prime Focus World. Double Negative has brought home an Oscar three times in...
Posted by: Creativepool Editorial
With the 2018 FIFA World Cup kicking off this very afternoon, we've scoured the internet to bring you the best ads, campaigns, brand activations and more that have sprung up in the last few weeks in honour of the tournament known to those who...
Posted by: Creativepool Editorial
DesignStudio - UEFA Champions League DesignStudio has given the UEFA Champions League a new brand identity centred around a star-shaped ball, which looks to “illuminate spectacular moments” in football. The UEFA Champions League is an...
Posted by: Creativepool Editorial
Microsoft launches adaptive Xbox controller for gamers with disabilities Microsoft has revealed a video game controller designed specifically for people with limited mobility. The Xbox Adaptive Controller, which will go on sale later this year, can...
Posted by: Creativepool Editorial
CAT VR is exactly what you think it is Brain-monitoring, emotion-measuring, digital marketing agency isobar was labeled one of the world’s most innovative agencies in 2018 by Fast Company. And with good reason! They’re one of the first...
Posted by: Creativepool Editorial