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Leaders

Account Wins of the Week

Brothers & Sisters - Pearl & Dean Pearl & Dean, the UK’s best known cinema advertising contractor, has appointed Brothers & Sisters, without a pitch, to produce a new summer campaign. The campaign will celebrate the unique relationship Pearl &...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

WPP - BP BP has selected WPP as its preferred partner to provide marketing communication services for its Corporate, Fuels and Castrol businesses globally. The decision is the culmination of a thorough competitive review process which began in mid...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

TMW Unlimited - Genius Gluten Free TMW Unlimited has been appointed by Genius Gluten Free, the UK’s market-leading gluten-free lifestyle brand, to handle its digital and social account following a competitive pitch. TMW Unlimited will work...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Mother - Debenhams Debenhams has selected Mother as its lead strategic, creative and design agency, with a remit to develop its brand identity and express its new strategy dubbed “Debenhams Redesigned.” The department store announced its...

Posted by: Creativepool Editorial
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Leaders

Account Wins and Acquisitions of the Week

Uncommon Creative Studio - Halo Coffee/Headstart This week saw the launch of Uncommon Creative Studio, which has been built with one singular mission. In a world where people wouldn’t care if most brands disappeared tomorrow, Uncommon wants to...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

The OLIVER Group The OLIVER Group has announced three new senior promotions with immediate effect as it expands its unique experience planning discipline: Mark Bell to chief experience officer for OLIVER Group, and John Gibbard and Roz Thomas to...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Ogilvy & Mather Asia Pacific Andy Annett has been appointed as managing director of TODAY Ogilvy & Mather Myanmar. 

Based in Yangon, Annett will lead efforts to develop the agency’s social and digital offering, expand its creative...

Posted by: Creativepool Editorial
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Leaders

The Award Roundup (Sans Cannes)

Bazillion Pictures sweep the ADDYs Union Station Comes Alive - Quixotic, Bazillion Pictures and BIC Media Bazillion Pictures won a Gold National ADDY at The American Advertising Federation (AAF) 2015 Award Show earlier this week for its work on the...

Posted by: Creativepool Editorial
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Leaders

Top 5 Awards Of The Week

DDB Mudra Group are the Black Elephants of the Kyoorius Awards Kyoorius, in association with D&AD, has announced the winners of the 2015 Kyoorius Advertising & Digital Awards, which took place at the NSCI stadium in Mumbai on the 22nd of May, and...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Albion – Wahanda Wahanda; the online marketplace for booking hair and beauty treatments, has appointed Albion as it retained agency. The relationship kicked off earlier this week with a fully integrated campaign to raise awareness of the Wahanda...

Posted by: Creativepool Editorial
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Leaders

O.R Radhakrishnan named executive creative director at Enormous Brands

O.R Radhakrishnan has beed scooped by Enormous Brands, the Mumbai, India-based agency, which provides complete marketing and brand solutions to brands. Radhakrishnan joins EB as executive creative director from McCann Mumbai, where he served as...

Posted by: Benjamin Hiorns
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Inspiration

Best animations of 2020

The top 7 animated campaigns this year. If anything, 2020 has been a wonderful year for animation. With all of us stuck at home for most of the year, animators have had quite some more time on their hands and this was not a weak year for the craft...

Posted by: Antonino Lupo
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Inspiration

Here's all the best 2020 Christmas ads!

All the 2020 Christmas campaigns in one place Every year the same story: agencies and brands coming together to release a stream of beautiful Christmas ads for the joy of us all. It has almost become tradition. There’s no Christmas without a...

Posted by: Antonino Lupo
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Leaders

Follow the numbers, but don't forget the people

One would think there are enough advertising agencies out there, but the truth is you can never have enough creativity in the world. Data, KPIs and numbers dominate marketing - and sometimes this makes brands forget that people are above technology....

Posted by: Creativepool Editorial
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Inspiration

Aiming for the stars with motion designer Matt 'Mograph' Richings

You either wait for luck to happen, or you go and make it happen yourself. Motion graphics designer Matt 'Mograph' Richings belongs more to the second group: headhunted by an Adam&EveDDB senior creative at a networking event, Matt has always created...

Posted by: Creativepool Editorial
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Features

Why don't most agencies self-advertise?

”No donkey chases the carrot forever. He catches on. And quits.” If you remember this line, you either love the advertising industry and have read up on its history, or you are part of a very select demographic, lucky enough to have seen...

Posted by: Antonino Lupo
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Inspiration

A spotlight on one of the most exciting new agencies in South America

Nicolas ‘Nico’ Perez is an ambitious, ‘ideas-first’ bilingual Creative Director and Copywriter from Chile with 10 years of experience working in different countries and creating integrated campaigns for major brands like...

Posted by: Creativepool Editorial
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Industry

Annual 2020: who will see your work this year?

We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...

Posted by: Creativepool Editorial
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Inspiration

Does advertising lack originality?

They say Christmas is a time for giving. But first it’s a time for watching all the big brand ads so we can decide what to give and where to spend our money. And with the bulk of this year’s spots now released, what do they say about the...

Posted by: Ryan Watson
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Leaders

John Lewis Christmas spot fuels fire for Waitrose merger

John Lewis has finally launched its Christmas ad for 2019, which tells the story of a little girl and her excitable dragon, Edgar, and unites the brand with partner company Waitrose. The spot, created by adam&eveDDB and directed by Dougal Wilson, is...

Posted by: Creativepool Editorial
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Leaders

All the ads of Christmas 2019 (continued...)

Following our round-up of the first wave of Christmas ads from all the big UK retailers and others such as Amazon, Macy's and Cineworld, it's time to take a look at the latest seasonal spots doing the rounds this week. Entering the fray are...

Posted by: Creativepool Editorial
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Leaders

Volkswagen inspires movie star confidence in new TV idents

Volkswagen has created a series of funny idents to promote its continued sponsorship of ITV Movies in the UK that see people in films gain unrealistic levels of confidence. The entertaining scenes include an American spy eager to show off his fluent...

Posted by: Creativepool Editorial
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Features

Getting to Know... VMLY&R's Fred Saldanha

Creative agency VMLY&R New York recently announced the appointment of Fred Saldanha to lead creative for Colgate-Palmolive as global chief creative officer on the account. Joining from Arnold Worldwide, he's racked up almost 30 years of experience...

Posted by: Creativepool Editorial
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Features

Getting to Know... FF LA's Nicolas Berthier

French creative agency Fred & Farid Paris recently named Nicolas Berthier as creative director at its West Coast studio FF LA in the US. Having spent the last year as associate creative director for the company in Paris, Berthier has made the move...

Posted by: Creativepool Editorial
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Leaders

You'll either love or hate this Marmite sandpaper hack

We don’t like cricket… we love it! So, when the Australian national team’s Cameron Bancroft was caught on TV trying to rough up a ball with sandpaper during a third Test match last year, it made us sad. He was trying to change the...

Posted by: Creativepool Editorial
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Leaders

adam&eveDDB shows what happens when you win the lottery

Anyone can win the lottery, but most people don’t believe they’re lucky enough to experience that life-changing moment. A new ad from creative agency adam&eveDDB visualises the ecstasy as winners try to put into words what they intend to...

Posted by: Creativepool Editorial
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Industry

Cannes Lions 2019: Film, Titanium, Glass, Sustainable Development winners

Friday night saw the final awards show of Cannes Lions 2019 take place with the Communication and Good Track winners announced as well as special awards, celebrating the industry's best performing companies across the five-day event, as well as...

Posted by: Creativepool Editorial
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Industry

D&AD Professional Awards 2019 winners and rankings

The 57th D&AD Professional Awards Ceremony took place last night (23 May) at a ceremony in London where six Black Pencils - the highest accolade - were awarded. Droga5 was awarded a Black prize in TV Commercial Campaigns and Furlined also picked up...

Posted by: Creativepool Editorial
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Leaders

Behind the Idea: Building (Jeff) Bridges with Amstel

Amstel is the local beer of Amsterdam and recently, its creative agency adam&eveDDB launched an ad that sees Hollywood actor Jeff Bridges appear as a canal bridge to promote togetherness for the brand. The result is an unforgettable piece of work...

Posted by: Creativepool Editorial
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Leaders

Dream Pack print ads say Stop the Killing

After a group of Game of Thrones stars recreated a SodaStream ad to raise awareness about the damage being caused by single-use plastic this week, a new print campaign from Ecquador echoes the message. Paradais DDB is the agency behind the work, for...

Posted by: Creativepool Editorial
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Leaders

Slinky Halifax ad goes beyond the big screen

An ad for UK banking brand Halifax has become the first to utilise a new technology in cinemas, which sees the 60-second film go beyond the big screen. That New Home Feeling is created by adam&eveDDB and follows a slinky toy as it moves around a...

Posted by: Creativepool Editorial
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Leaders

Behind the Idea: Why Foster’s brought back Brad and Dan

Foster’s heroes, Brad and Dan, returned to screens recently in a multi-media campaign that sees them once again playing agony uncles to Brits in need. Created by adam&eveDDB, the work marks the brand’s biggest advertising investment...

Posted by: Creativepool Editorial

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