Leaders
£1.5 million research project looks to use data to perfect product design
Scientists at Cardiff University have launched a £1.5 million research project to explore how the design of everyday products such as bikes and cars can be...
Posted by: Creativepool Editorial
Leaders
Never ones to miss a trick (or treat) when it comes to mining popular culture for opportunities when it comes to riding the cultural zeitgeist, agencies across the globe have spent the best parts of the last week creating 'spooktastic' campaigns,...
Posted by: Benjamin Hiorns
Leaders
Carlo Ratti's very personal IOT office
The internet of things is one of those terms that gets bandied around a lot, but few people actually understand. Italian architect Carlo Ratti, is the exception to that rule. Ratti has designed a system for an...
Posted by: Benjamin Hiorns