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Displaying 649 - 684 of 923 results

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Leaders

IAB UK Digital Upfronts: AOL

Speaking at The Hospital Club in London on tuesday (October 20) as part of the IAB UK Digital Upfronts, Hamish Nicklin, AOL’s UK managing director, said that AOL’s ambition is to become the most important media technology company in the world....

Posted by: Creativepool Editorial
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Leaders

Spotlight: Adobe Edge Animate for Flash users

Adobe Edge is a suite of web development tools developed by Adobe Systems. Edge Animate has been developed as an alternative method of creating browser-delivered content. You can use Edge Animate to build interactive, responsive, animations based on...

Posted by: Academy Class
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Leaders

AMV casts Gogglebox stars for National Lottery campaign

Gogglebox is a show that sounds like torture on paper, but against all odds, a non-scripted show starring members of the general public watching and casting a critical eye over the week's televisual highlights, has proven a critical and commercial...

Posted by: Benjamin Hiorns
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Leaders

Has Call of Duty taken its latest Twitter stunt too far?

Publicity stunts are far from an explicitly modern phenomenon, but have become more commonplace recently thanks to the immediacy of social media. With brands falling over one another to outdo each other at every step though, is it possible for them...

Posted by: Benjamin Hiorns
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Industry

DeepDive: Wielding Innovation

Creativepool’s inaugural DEEPDIVE event saw Michael Tomes assembling together industry leaders to delve into the issues surrounding the sometimes precarious balance of creativity, technology and innovation within the world of...

Posted by: Creativepool
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Leaders

A new partnership for native advertising.

Adyoulike has announced it has partnered with global marketing technology provider MediaMath as part of its native advertising exchange programme, 'Adyoulike Exchange'. The 'Adyoulike Exchange' solution gives advertisers across Europe and the US...

Posted by: Magnus Shaw
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Workshop

If you don’t spend 20% of your time networking then you are…

..In short, you’re either very lucky or you’re not being very wise. Because I’ve now heard from at least three different sources that in order to keep the money rolling in, us freelancers need to spend 20% of our waking hours (or...

Posted by: Ashley Morrison
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Industry

Live streaming from AdWeek: Times Center Stage: Thursday

Live Stream: 9:00 - Managing Disruption There’s no question the media and advertising worlds are being turned upside down daily. New technologies enable innovation around business models and distribution, while barriers to entry for new...

Posted by: Creativepool
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Industry

Live streaming from AdWeek: Adara Stage: Wednesday

Live Stream: 9:30 - The Journey of Data-Driven Marketing Marketing and advertising is undergoing its biggest transformation since 1960. The change is all about data-driven marketing. By 2020, virtually all advertising and marketing impressions will...

Posted by: Creativepool
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Industry

Live streaming from AdWeek: Times Center Stage: Wednesday

Live Stream: 9:00 - Pardon the Interruption: Advertising is Back Over the past several years, marketers have been finessing the technique of content marketing, the communication of choice for an always-on, newsfeed-based media world. But just when...

Posted by: Creativepool
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Job Description: Graphic Designer

Graphic designers work to bring many kinds of communication alive. They produce designs that get their clients' messages across with high visual impact. The role demands a keen business sense as well as creative flair. View People View Companies...

Posted by: Creativepool
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Job Description: Fashion Designer

Fashion/clothing designers design clothes, accessories and shoes. Some design expensive one-off pieces. Others work in a team creating a whole range of mass-produced fashions, or specialise in particular areas such as sportswear. View People View...

Posted by: Creativepool
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Leaders

Top 5 Account Wins of the Week

BBH London – London Fashion Week ZAG, the branding and venturing division of BBH London, has been appointed by the British Fashion Council (BFC) to be the lead creative agency for London Fashion Week (LFW) after a competitive pitch. Coinciding...

Posted by: Creativepool Editorial
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Leaders

Technicolor bags The Mill for a cool £190 million

Technicolor has added another aptly colourful string to its rainbow this week with the acquisition of London-based studio The Mill (the world’s largest VFX and content creation studio for the advertising industry) for just a shade over...

Posted by: Creativepool Editorial
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Leaders

Spikes Asia 2015: The Highlights

After three action packed days, Spikes Asia 2015 festival of creativity concluded last Friday evening (11 September) with a packed Awards Ceremony at the Ritz Carlton in Singapore. Addressing the audience at the event, Lions Festivals CEO Philip...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Wunderman Wunderman CEO Mark Read has named Seth Solomons as CEO for North America. With over 20 years of global experience, Solomons brings to Wunderman strategic thinking, dynamic leadership and a history of innovative solutions that produce...

Posted by: Creativepool Editorial
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Leaders

MediaCom scoops agency of the year at M&M Awards

MediaCom have been named Global Agency of the Year at the 2015 M&M Global Awards, picking up six prizes, the highest number of any agency. The title was awarded at a ceremony at the Grosvenor House Hotel in London last Thursday night (September 3)...

Posted by: Creativepool Editorial
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Leaders

The results are in for the Australian Effies

Saatchi & Saatchi Sydney has been named Effective Agency of the Year at the 2015 Australian Effie Awards, scooping two of the evening’s four gold awards and a further silver for Luxottica’s OPSM campaign, “The most important story...

Posted by: Creativepool Editorial
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Job Description: Interior Designer

Interior designers plan the design of living and commercial environments. They then manage the work of turning their ideas into a reality. View People View Companies View Jobs Job Description, Salaries & Benefits Interior designers plan the design...

Posted by: Creativepool
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Leaders

Top 5 Ads of the Week

Wieden+ Kennedy Portland bring back the Old Spice guys The “Old Spice Guy” spots for the titular aftershave by Wieden + Kennedy has been something of a cultural phenomenon, and with good reason; it's a bloody good idea, it's delightfully...

Posted by: Benjamin Hiorns
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Leaders

AARP target baby boomers with new ad agency

AARP, a Washington-based advocacy group for the over-50 crowd, has created a marketing agency to help companies target products and services to the baby boomer market, which AARP thinks doesn’t currently get enough attention from advertisers. This...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

This man grew an ear on his arm An Australian performance artist who simply goes by the name “Stelarc” (like “Madonna” or “Adele,” but with zero mainstream appeal) has grown an artificial ear on his arm. He...

Posted by: Benjamin Hiorns
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Leaders

Account Wins of the Week

WPP - Coca-Cola Coca-Cola has given its next big global campaign to three WPP agencies: Ogilvy New York, Sra Rushmore in Madrid and the minority-owned Santo in Buebos Aires. Wieden+Kennedy Portland, which helped to devise the long-running...

Posted by: Creativepool Editorial
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Job Description: Interactive Media Designer

Interactive media designers create the overall look and feel of a wide range of interactive communication products and often use text, data, graphics, sound, animation and other digital and visual effects. Job Description, Salaries &...

Posted by: Creativepool
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Job Description: Animator

Animators produce images that appear to come to life on screen. Animation features in all kinds of media, from feature films to commercials, pop videos, video games and websites. Job Description, Salaries and Benefits Animators produce images that...

Posted by: Creativepool
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Job Description: Game Designer

Game designers devise new video games and define the way the game is played, as well as the 'game experience'. Video games are a major part of the UK's media industry. People spend more money on buying games than they do on going to the cinema. Job...

Posted by: Creativepool
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Leaders

How London responds to a Tube Strike

Impero Nothing strikes fear into the heart of London commuter like the prospect of another tube strike, and last Thursday (August 6) the darkness descended once again, sending the city into mild spasms of chaos! However, if there's one thing...

Posted by: Benjamin Hiorns
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Job Description: Product Designer

Product designers conceive almost everything we use in our day-to-day lives, from chairs and cutlery to clocks and computers. They also work on specialist products like medical, electronics or telecommunications equipment. Product designers use...

Posted by: Creativepool
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Job Description: Brand Manager

Brand managers are concerned with creating a lasting impression among consumers and improving product sales and market share. This is achieved by making sure their organisation's advertising and marketing activities send out the right image. Key...

Posted by: Creativepool
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Job Description: Media Planner

Media Planners in advertising identify the best mix of media channels to deliver an advertising message to a clients' target audience. Using research data, they consider what is going to be most effective within the budget allocated and give the...

Posted by: Creativepool
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Leaders

Never mind the budgets, here's the Sex Pistols credit card

For an old punk like me, these are bemusing times. The Sex Pistols, those standard-bearers of all things noisy and anarchic, are back in the news. Or, to be more accurate, the graphics produced for them by Jamie Reid, have re-appeared. This should be...

Posted by: Magnus Shaw
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Job Description: Copywriter

Creative copywriters are employed by agencies both permanently and on a freelance basis to develop advertising concepts. They mainly deliver the words and verbal content that accompanies the visual elements. Agency copywriters usually work in close...

Posted by: Creativepool
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Leaders

The Awards Roundup

ADMA goes Mobile with Beacon Technology ADMA will be using some exciting new technology at its ADMA Global Forum on the 4th and the 5th of August at the Sydney Hilton. The event is a two-day, seven stream conference aiming to change the world of...

Posted by: Creativepool Editorial
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Leaders

The New York Times shifts to "Paid Post" for London

The New York Times announced yesterday that its innovative creative marketing agency T Brand Studio, will be expanding to London, offering international clients access to its content marketing services expertise and award-winning “Paid...

Posted by: Creativepool Editorial
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Leaders

Watch some of the world's earliest home movies

Thanks to the ubiquity of mobile devices, we no longer only capture the most special moments in our lives, but every moment, no matter how inconsequential. But decades before we were all filming our every move, the concept of capturing footage at...

Posted by: Benjamin Hiorns
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Leaders

D&AD Awards New Blood

The winners of the 2015 D&AD New Blood awards were announced this week. The awards are given to design students, graduates of the last two years, and those under 23, with the aim of celebrating up-and-coming designers. This year, there were 288...

Posted by: Creativepool Editorial

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