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Displaying 397 - 432 of 686 results

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Leaders

Account Wins of the Week

Goodstuff - Spotify Goodstuff Communications has won the media planning and buying account for Spotify in the UK as the music-streaming service opts for a number of local agencies instead of using a global shop. The agency is thought to have beaten...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Crispin Porter + Bogusky – Turkish Airlines Turkish Airlines – Fly to Gotham City With the heavily anticipated Batman v Superman: Dawn of Justice set to launch this Spring, many brands will undoubtedly be clambering to get in on the action....

Posted by: Creativepool Editorial
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Leaders

How technology is shaking up the voice-over industry

I guess you know you're an advertising geek when you spend time spotting which actor is currently doing the voice-over on which spot for which brand. At the moment Caroline Quentin and Hugh Dennis seem to be leading the pack in the UK, with at least...

Posted by: Magnus Shaw
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Leaders

Top 10 Account Wins of the Week

Mediacom - Sony Sony has moved the lion's share of its global media account into MediaCom following a competitive pitch. The Japanese electronics giant called a review for its five business divisions, including the global PlayStation account, which...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Karmarama Karmarama has appointed Jamie Toward as Managing Partner for Content. Toward, who joins Karmarama from MEC, where he was Head of Content, will report to Jon Wilkins, Karmarama’s Executive Chairman, and will lead data-driven content,...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week: Week 4

Wieden+Kennedy - Bud Light The Bud Light Party is Coming American football confuses me. Quite honestly I just find the whole garish spectacle to be a little too much for my fragile British constitution to handle, so when it comes to The Super Bowl,...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From Bertie Bassett to a cheeky Nando's

Bulletproof - Maynards Bassetts Confectionery brands Maynards and Bassetts have been brought together under one identity to form a new more “Adult” candy brand as part of a rebranding strategy by Bulletproof set to roll out next month....

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From the Premier League to Vietnam

Fable - Chen Nguyen The Singapore-based consultancy Fable, has taken a simple design approach to a branding project for makers of Asian pastries, Chen Nguyen, which is distributed throughout Vietnam and China. Using elements inherent to the...

Posted by: Creativepool Editorial
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Leaders

Thor replaces Crocodile Dundee as Australian Tourism ambassador

Australian superstar actor Chris Hemsworth (better known to Western audiences as the mighty god of thunder Thor from the Marvel Avengers movies) has been appointed global ambassador for Tourism Australia's new campaign by AOR Clemenger BBDO, which...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week: Week 2

Havas Chicago - Moen Moen, the number one faucet brand in North America, has named Havas Chicago as lead strategic brand and media agency of record. The decision follows a comprehensive agency selection process, as Moen plans to strengthen its brand...

Posted by: Creativepool Editorial
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Leaders

Rokkan underline the importance of teamwork for Tough Mudder

Tough Mudder, the world's most popular team challenge, and the scorn of every unfit social media user (because we all know that Tough Mudder participant that REALLY wants everyone to know they are a Tough Mudder participant) has partnered Rokkan to...

Posted by: Creativepool Editorial
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Leaders

72andSunny redefine what it means to be a 'Modern Male'

Hands up male Creativepoolrs, who amongst you didn't receive a Lynx gift pack this Christmas from an acquaintance and/or elder family member? I'd imagine precious few of you are currently sat at your computers or phones with your hands aloft, not...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week: Week 2

Hasan & Partners - Valio Less than a month before the death of Ian “Lemmy” Kilmister, the legendary Motörhead frontman filmed a milk commercial for Finnish dairy giant, Valio. The 40-second video is a remake of an iconic 20-year old...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Maccy D's to Gumtree's

Boxer - McDonald's Boxer has designed a new packaging range for McDonald’s in order to help the fast food giant better reflect its vision as a more modern and progressive company. Beginning in the US, the new look will also roll out to the UK...

Posted by: Creativepool Editorial
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Leaders

Droga5 and Tiger Beer create a crowd-sourced film using beer coasters

To launch the new Tiger White wheat beer in Malaysia, Tiger has put its “It all starts with White” platform to the ultimate test by giving beer drinkers the chance to be part of a major creative production unlike any other in history....

Posted by: Creativepool Editorial
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Leaders

AMV BBDO named the Best Agency in the World by Bestads

As you can probably imagine, news from adland is scarce indeed at this time of year, so instead of looking forward, we're looking back just one more time here on the glory year that was 2015. Bestadsontv, the website that showcases the best in global...

Posted by: Creativepool Editorial
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Leaders

Top Ten Ads of 2015

J. Walter Thompson London - KitKat As the countdown to the festive season began in earnest, millions of Brits had one worried eye on the exhausting side of Christmas. On top of this, they had to contend with more and more banal Christmas ads,...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Account Wins of the Week

TBWA\Chiat\Day - Sport Chek Sport Chek, one of Canada's largest retailer of athletic clothing and equipment, has selected TBWA\Chiat\Day as its lead creative and strategic partner following a review. The assignment was previously handled by the...

Posted by: Creativepool Editorial
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Leaders

WPP merges Australian & NZ Businesses with STW Communications Group

WPP, the world's largest holding company, has announced an agreement to merge its Australian and New Zealand businesses with STW Communications Group Limited, thereby increasing its shareholding from 23.6% to 61.5%. The merged group will have...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

Jack Morton Worldwide - Kodak Jack Morton Worldwide has been appointed by Kodak to create its presence at Drupa 2016; the world’s leading trade show for print and cross media solutions. Drupa 2016 will take place between 31st May and 10th June...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Taylor James Taylor James has announced the addition of Jason Guerrero as Creative Director, Marie De Leon as Head of Production, and Jacques Tege as Senior Technical Director. All will be based in New York and will report to Taylor James New York...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

FCB Inferno FCB Inferno has hired Elspeth Lynn to join its creative department. She will start in January, working directly with the agency’s clients, which include BMW, Beiersdorf and Sport England, and report to joint Chief Creative Officers...

Posted by: Creativepool Editorial
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Leaders

TFL ends 15 year relationship with M&C Saatchi: What's Next?

It was revealed yesterday that Transport for London has ended its 15 year long relationship with M&C Saatchi, with TFL currently reviewing its ad account as part of a statutory review, which includes work for the Greater London Authority and its...

Posted by: Creativepool Editorial
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Leaders

The REAL reason why David Hasselhoff dropped the Hassel

Australia's fourth largest telco, Amaysim, has revealed the reason behind the recent announcement by American TV acting legend, David Hasselhoff, that he was changing his name to “David Hoff.” The news managed to dupe many major...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Optimedia - Bridgestone Golf Optimedia has been appointed by Bridgestone Golf, a leading golf ball and equipment provider based in Covington, Georgia as their agency of record for media strategy, planning and buying. The contract is effective...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week: Christmas Special

It's that time of year again when brands start milking our emotional connection to Christmas, so here I'll be looking at a few of the more interesting Christmas-themed ads to debut in recent weeks. I won't be featuring the annual John Lewis spot from...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: Leo Burnett

Turning sound waves into cups using 3D printing How do you 3D print a radio ad? Leo Burnett Melbourne has answered that question by getting experimental for Slurpee, the frozen drinks company (essentially the Australian “Slush Puppy”)....

Posted by: Creativepool Editorial
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Leaders

The LIA 2015 Winners are in!

The winners of the 2015 London International Awards (LIA) were announced yesterday (November 10) after 10 days of judging held at the SLS Hotel in Las Vegas. The 30th LIA juries led by their respective Jury Presidents, viewed and scored every entry...

Posted by: Creativepool Editorial
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Leaders

Former DDB execs embrace gender equality at new consultancy

Karen See, the former Chief Communications Officer for DDB Group Asia Pacific, and Sharn Bedi, the former Managing Director for DDB Remedy Asia Pacific, have teamed up to launch an executive leadership consultancy set champion gender diversity and...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

MEC MEC has promoted Marc Pearson to the newly created role of managing director of its Performance division, Jason Dormieux, the agency’s joint CEO announced today. His promotion reflects a doubling in size of MEC Performance across both its...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

Ocean Outdoor - Team GB Team GB has revealed details of its exclusive content partnership with digital out of home owner Ocean as it unites the nation behind the team prior to Rio 2016. The deal will see Ocean turn the nation red, white and blue...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

Gyro Manchester/Citypress - BRUSH The Manchester office of Gyro and integrated PR consultancy Citypress have been appointed to lead a global marketing and communications brief for BRUSH, the world’s largest independent manufacturer of...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Havas Worldwide

Putting on a peep show in Chicago for Breast Cancer Awareness Month With one week remaining for National Breast Cancer Awareness Month, Havas Chicago has unveiled a rather provocative new installation designed to extend awareness of the disease and...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Frequency540 Independent digital marketing agency Frequency540 has hired veteran creative talent Tom Quish to oversee creative content and campaign development for a number of its ambitious clients. Quish, former Razorfish creative director, will...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

Droga5 London - Impulse Following a competitive pitch, Droga5 London has added the global business for fragrance brand, Impulse, to its roster. Effective immediately, Droga5 will work closely with Impulse’s in-house creative team to develop an...

Posted by: Creativepool Editorial

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