ad: Annual 2022 Launch Event

Displaying 1 - 36 of 409 results

*

Leaders

AdRoll big in Japan

AdRoll, the world's largest retargeting platform, has announced plans to expand into Japan with the opening of its new Tokyo office, which will be led by a local, all-star team of industry heavyweights. This is the company's sixth office, after...

Posted by: Creativepool Editorial
*

Leaders

Japan: Censoring The Arts.

Creatives in Japan are currently up in arms about a new form of censorship legislation which is in the process of being approved by the authorities. The Federal Province of Tokyo has made it illegal for creative companies to portray any female...

Posted by: Creativepool
*

Inspiration

Ten Japanese TV ads Hollywood's stars wouldn't want you to see

It would be slightly mean to accuse Hollywood's finest actors of greed - but only slightly. You see, not content with the multi-million dollar fees for the movies in which they appear, they flock to a highly lucrative trade in advertising cameos. And...

Posted by: Magnus Shaw
*

Leaders

Proof that bigger isn't always better

Iv'e never been a fan of vast spaces. I wouldn't exactly call myself a hobbit or anything, but Iv'e always favoured a cozy environment over an elaborate, expansive one. It might have something to do with my upbringing. For the first 15 years of my...

Posted by: Benjamin Hiorns
*

Leaders

Would you strap a lie detector to your forehead?

TOMY, the world-renowned toy manufacturer, recently launched a new breakthrough device that acts as both a lie and stress level detector. The Cocoro Scanner, works by reading a pulse from a person's forehead through a bespoke sensory mechanism. The...

Posted by: Creativepool Editorial
*

Inspiration

Beyond Fashion: Uniqlo commits to innnovation

Ten years ago Uniqlo had just 100 stores, all in Japan. Next year, it will have 840 in Japan and a further 1,170 elsewhere. The two-thousand or so stores are performing phenomenally with the clothing retailer set to amass sales of $14 billion in the...

Posted by: bluemarlin
*

Leaders

Lowe Profero chosen as digital agency for Guzman Y Gomez

Lowe Profero, the global digital network of Lowe and Partners, announced last week that they have partnered with the Australian based Mexican food chain, Guzman y Gomez, to develop the brand's digital presence both locally and internationally. The...

Posted by: Benjamin Hiorns
*

Features

'Action Painting' gets us in a mess.

by Jessica Hazel. It's not just toddlers who get a kick out of using their bodies as paintbrushes, it's a visceral and provocative discipline which has intrigued the art world since the 1950's when it first burst onto the scene via Jackson Pollock's...

Posted by: Creativepool
*

Features

Two's company. Are we ready for realistic lavatory paper ads?

By Magnus Shaw Well, this should be fun. A column about poo (rather than one made up of it, which isn't unusual). You see, you're already wondering whether you really want to read on - and I don't blame you, who wants to read about that? Exactly....

Posted by: Creativepool
*

Inspiration

#Trends. Chindogu and other useless inventions.

by Jessica Hazel The Japanese are renowned for their position at the forefront of modern technology and invention along with their love of the absurd. In the 1980s amateur inventor Kenji Kawakami came up with the concept of Chindogu, a contemporary...

Posted by: Creativepool
*

Leaders

Beer can QR codes tell stories of songs that were Big in Japan

Rock-themed craft brewery SingleCut Beersmiths has gamified the labels of its latest IPA, Big in Japan, to tell stories of well-known songs that got their big break in the country. The unique can packaging created by Zulu Alpha Kilo honours four...

Posted by: Creativepool Editorial
*

Leaders

MassiveMusic Lands in Japan with Opening of Tokyo Office

International music agency MassiveMusic has extended its global reach with the opening of a new office in Tokyo, as the worldwide network officially lands in Japan. Deciding that “the sun should never set on MassiveMusic,” the opening of...

Posted by: Creativepool Editorial
*

Leaders

McCann Japan pit the world's first AI CD against a creative legend

AI-CD ß, the world’s first artificially intelligent Creative Director created by McCann Erickson Japan, debuted its first work for the Mondelez Japan brand this week. The brand set the AI the brief of creating an ad that communicated the...

Posted by: Creativepool Editorial
*

Leaders

The World-first “Glassical Concert” in Japan

Ogilvy & Mather Japan and Geometry Global Japan, together with distinguished Japanese concert space Suntory Hall, have successfully curated the world’s first‘Glassical Concert’ which depicts the purity of musical instruments made...

Posted by: Ogilvy & Mather Japan
*

Leaders

Apple Adman Go Sohara named as ECD at JWT Japan

It was announced yesterday by Hironobu 'Chief' Kitajima, JWT Japan's managing director, that the award-winning creative Go Sohara would be joining JWT Japan as executive creative director from TBWA/Media Arts Lab in Los Angeles, where he currently...

Posted by: Benjamin Hiorns
*

Features

12 unexpected graphic design trends to watch for in 2022

When everything is said and done, the graphic design trends of 2022 are a motley crew. Frasurbane and anti-design, escapism and grunge, doodles and parametric patterns are some of the themes explored. It's difficult to envision any of these diverse...

Posted by: Chris Bicourt
*

Industry

Giving some time and space to Shutterstock’s six big trends of 2022

Trends. January is always going to be the month of trends and trend think pieces. It’s inevitable and it makes sense and while some might baulk at the idea of reading yet another thousand words of ponderous prattle, if there’s one company...

Posted by: Benjamin Hiorns
*

Inspiration

Get inspired by the most innovative websites of 2021

It’s been a great and unique year for web design. Even as the world started opening up again, the best websites of 2021 demonstrated the need for brands and individuals to jump on the Digital Transformation ship, showcasing their capabilities...

Posted by: Antonino Lupo
*

Features

Global creative calendar: December 2021

While 2021 is almost history, I hope you are ready, willing, and able to celebrate the best days yet to come. Are you focused on sharpening your skills for the new year ahead? If so, some of the world's most elite organizers are preparing to unleash...

Posted by: The Darnell Works Agency
*

Features

What we can learn from the success of the shorter work week in Iceland

We heard a great deal of talks about mental health, work-life balance and authenticity during the past year, and the push to remote work is certain to leave a long-lasting mark in the workforce - creative industry or otherwise. What was once...

Posted by: Antonino Lupo
*

Features

From Magic Lanterns to ToonBoom: The Outstanding History of Animation

When I was a kid, I used to consume a whole lot of animation. Disney was my favoured choice to fill a boring evening, but I would not disdain Looney Tunes, Pingu (big one for me) or the occasional Matt Groening stuff. To me, animation was a given....

Posted by: Antonino Lupo
*

Inspiration

The Wonderlust of Monika Jurczyk - #MemberSpotlight

From the land of unicorns and wind, comes an illustrator who's seen much and dreamt even more. Monika Jurczyk has been drawing since she was a child, a lover of adventure and an eternally curious creative. With her bold, colourful and minimal style,...

Posted by: Creativepool Editorial
*

Features

Why Spotify's Work-From-Anywhere policy is the future of work

Amidst all the heavily unexpected things that happened when 2020 hit, a sudden push for smart and remote working was certainly one of the most prominent. Overnight, hordes of workers were forced to move from the office to the comfort of their own...

Posted by: Antonino Lupo
*

Inspiration

Good design is nothing without research - #CompanySpotlight

No matter the kind of creative project that stands before them, Toshiyuki Hashimoto and his team at aircord will always go through an extensive prototyping and research phase to make sure things are just right. It is an excellent approach to...

Posted by: Creativepool Editorial
*

Leaders

Choose chaos, not stability - With Strategic Planner Manabu Kudo

"Mistakes have always been my best friend." We've talked at length about how stepping out of your comfort zone is one of the best ways to stimulate creativity. Playing safe isn't always the best option, and it is sometimes necessary to take risks in...

Posted by: Creativepool Editorial
*

Inspiration

Designers are not a one-stop-shop

Many designers like to think of a specialty - in fact, that's how things should be. However, way too many employers overestimate the simply human capabilities of a single designer. In other words, it is not uncommon for an employer to hire a...

Posted by: Creativepool Editorial
*

Inspiration

What is Gamification in marketing and why you should be using it

Gamification in marketing is a marketing strategy that has yielded great results for some of the biggest brands in the world, as well as smaller businesses and newcomers across various sectors. Whether you’re new to this concept or looking to...

Posted by: SMACK Agency
*

Inspiration

Letting Our Demons Run with Leo Uehara

Sure, commercial work is great, but have you tried unplugging with some personal projects? It's too easy to get caught up in your daily life and in a loop of constant work for others, but freelance motion designer Leo Uehara believes it is important...

Posted by: Creativepool Editorial
*

Industry

Global creative calendar: July 2020

Among all the ways the world is changing before our eyes, the new approaches to presenting events online represent massive learning opportunities, where access is at an all-time high. Simply by registering for online events - many of which are free -...

Posted by: The Darnell Works Agency
*

Leaders

When it comes to creativity, is it Game Over for Humans?

My fingers feel the smooth plastic on the keyboard as I type this sentence. I hear the rhythmic clatter of the keys. I know I am human. But how do you know? The words you’re reading right now could have been generated by a machine....

Posted by: Richard Holman

Back to Magazine

ad:
ad: Annual 2022 Launch Event