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Leaders

MullenLowe London encourage us to be better listeners for the Samaritans

While most of us certainly like to think we’re good listeners, we often keep quiet about our own problems according to recent statistics released by the Samaritans show. The stats reveal that nearly two-thirds of UK citizens believe they’re good...

Posted by: Creativepool Editorial
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Industry

2016 Annual Launch Party

On 10th March 2016, Creativepool will be hosting the Annual Launch Party at the LIBRARY Club in Covent Garden, London, UK. Celebration of the Best The 2016 Annual brought in eight times as many project entries compared to last year’s Annual,...

Posted by: Creativepool
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Leaders

Jack Morton and Martin Lindstrom team up to challenge Big Data thinking

Global brand experience agency Jack Morton Worldwide and brand guru/international best-selling author Martin Lindstrom, have announced a partnership set to challenge the dominance of big-data thinking by helping brands to uncover the potential and...

Posted by: Creativepool Editorial
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Leaders

Design Thinkers Academy launches in UK

The Design Thinkers Academy is launching in the UK to offer design thinking training for leadership teams at large organisations. The academy was founded in Amsterdam in 2011, and has spent the last 5 years working with hundreds of organisations,...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: Off to Glasgow with RISOTTO

It's February, it's cold and summer seems a long way away. But Gabriella and the wonderful RISOTTO Studio are injecting sunshine into otherwise grey days with bold and playful prints. Grab your sunglasses and let's soak up the colour. Tell us a bit...

Posted by: Kate Lewin
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Industry

The Deep Dive Report: Rights Here, Right Now

Celebrity sells. It’s a marketing device that can be traced back to the 1760s when Josiah Wedgewood used Royal endorsements to create an aura around his pottery and make the Wedgewood name famous. Later, author Mark Twain licensed his name to...

Posted by: Creativepool Editorial
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Leaders

Charli XCX turns GIFs into Graffiti for Pepsi Max

Fresh from a big win at the NME Awards, where she claimed “Best British Solo Artist,” British pop star Charli XCX has lent her creative flair to a one of a kind piece of “GIFiti” art after teaming up with Pepsi MAX Cherry and London based...

Posted by: Creativepool Editorial
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Leaders

Ellie Goulding follows in Mark Ronson's footsteps for Mastercard campaign

We recently reported on the collaboration between Mark Ronson and Mastercard, which saw the producer teaming up with a few musical fans to record a unique cover version of his iconic “Uptown Funk” hit. Now it's the turn of BRIT Award winning...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From The Met to The Hague

Wolff Olins – New York's Metropolitan Museum of Art Wolff Olins has created a new identity for New York’s Metropolitan Museum of Art, to replace the existing branding which has been in use since 1971. The new identity will be launched on 1...

Posted by: Creativepool Editorial
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Inspiration

Paperboyo: Clearly cut out for success

Richard McCormack - aka @Paperboyo on Instagram - is a man on a mission; a mission to interpret famous landmarks in an original and ingenious way. Like a non-permanent graffiti artist, he is the cardboard cut-out equivalent of Banksy. Certainly his...

Posted by: Ashley Morrison
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Leaders

Grey London and McVitie's release the cutest app ever!

United Biscuits has launched two brand new initiatives this week as part of its adorable “Sweeet” campaign, which uses cute and cuddly critters in imaginative ways. The first is the latest ad in the iconic sweeet series, but the second...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

Nextbit launches the gorgeous, crowd-funded Robin phone Kicking off a rather phone-heavy week in tech news, Nextbit has launched a new crowd-funded Android phone, which uses integrated cloud storage. The Robin was designed by Scott Croyle, former...

Posted by: Benjamin Hiorns
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Leaders

12,000 Voters Can't Be Wrong

The creative industry's only People's Choice award is now over for another year. The Creativepool community were given the opportunity to vote on who gets into the Creativepool Annual - in 21 categories covering every creative discipline from 3D to...

Posted by: Creativepool
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It's Neck & Neck! Your Last Chance to Vote For the Best

Hello, Creativepoolers! Listen up, now -- today is the last day you can cast your votes and make sure your favourite work, people and companies get into this year's Creativepool Annual. The shortlistees are fighting hard for your votes, since...

Posted by: Creativepool
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Leaders

Stack and Peugeot target millennials with new campaign

Millennials are perhaps the most coveted target market in all of ad land, so when it's certainly not surprising that a campaign would devote itself entirely to the tech and online savvy members of Generation Y. As the latest brand to realise that...

Posted by: Creativepool Editorial
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Leaders

Damien Hirst opens his second Pharmaceutical restaurant

Few artists have had such a notable and lasting impact on modern culture as Damien Hirst, a man who has dipped his toes into everything from music video direction and taxidermy (of a sort) to boutique restaurants. Now, Hirst is set to become a...

Posted by: Benjamin Hiorns
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Leaders

Deutsch take over the Grammys with a little help from Gwen Stefani

Whilst many might consider the Grammys to be little more than a back-slapping exercise for the US recording industry's biggest money-makers that celebrates numbers sold over genuine artistry (much like our own Brit Awards), it can't be denied the...

Posted by: Creativepool Editorial
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Leaders

Cheil Worldwide goes into Retail

Amidst heavily denied rumours that the agency originally set up as Samsung’s in-house shop is to be sold to Publicis, Cheil Worldwide officially announced this morning that it is consolidating its entire global retail resource under a single...

Posted by: Creativepool Editorial
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Leaders

BBC3 as an online channel: Innovative or Desperate?

BBC Three will become the first TV channel in the world to make the switch from a linear broadcast channel to online-first destination. The reinvented BBC Three will offer TV shows to stream and download through new homes The Best Of and BBC Three on...

Posted by: Magnus Shaw
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Leaders

FCB Inferno maps the UK with BMW and artist Ed Fairburn

FCB Inferno was briefed by BMW to supply a concept that would promote the new BMW X1 to their existing customer base, and encourage them to book a test drive. In response to this FCB Inferno teamed with artist Ed Fairburn to create a campaign in...

Posted by: FCB London
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Inspiration

Brand Case Studies: A2

The A2 ethos is rooted around two core values; everything is designed and hand-crafted locally and family ties are important. The team is headed up by collaborators - and siblings - Sara Larsson and Anna Larsson. Walton The Swedish design duo...

Posted by: Kate Lewin
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There can be only one.

Let the games begin. People's Choice voting for this year's Annual is now open. With four winners per category in the Annual, the judges are currently delegating to determine three of the lucky shortlistees as winners, and the fine members of...

Posted by: Creativepool
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Leaders

Electric Objects: Internet art comes home

We look at hundreds of online images every day, on top of all those nestling within apps on our mobile devices. But it’s rare that we pause to reflect on art originating from the internet, as we would something on display in a museum or...

Posted by: Kate Lewin
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Leaders

Entries open for Saatchi & Saatchi New Directors' Showcase 2016

Ever dreamed of seeing your work up on the big screen in the Palais des Festivals, Cannes? Saatchi & Saatchi has established a reputation for unearthing the new directors of tomorrow with the annual New Directors’ Showcase (NDS) at Cannes Lions...

Posted by: Saatchi & Saatchi London
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Leaders

​Design Makes The Experience

Where can you find out how Adobe and other leading brands use design to create better customer experiences? It has never been more important to offer your customers a truly exceptional brand experience. In the digital era, where customers make...

Posted by: Creativepool Editorial
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Leaders

London's first multi-brand furniture and product sample sale

The Sample Sale is an exciting and inspiring new event that will open its doors to discerning and design-conscious shoppers for three days only, from 4 to 6 March 2016. It will be London’s first multi-brand product sample sale, curated by the...

Posted by: The Sample Sale
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Leaders

The Independent closes its print editions to go online only

For some time, it hasn't been a question of 'if' but 'when' and 'who'. Well, now we know the answer. The Independent (and its Sunday title) is the first national UK newspaper to surrender its print edition and become a digital-only...

Posted by: Magnus Shaw
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Leaders

Berlin Dispatch: transmediale 2016

With technology advancing in new and diverse directions year on year, it can be difficult to take time to consider the wider implications of its growth on our civilisation. Lucky then, that for the last 29 years, Berlin’s transmediale festival...

Posted by: Kate Lewin
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Leaders

The 2016 Cannes Lions campaign is here

The new in-house Cannes Lions campaign by Jack Morton Worldwide promotes the 2016 International Festival of Creativity by revealing how grateful it is for creative ideas. Called simply “Thank You Creativity,” the integrated campaign is...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From saving British Hearts to Ballymore

Hato - Pick Me Up Graphic Art festival Pick Me Up is launching a new identity based around a digital tool allowing anyone to create and submit a letterform to be used in the branding. The new identity has been created by Hato, who also developed the...

Posted by: Benjamin Hiorns
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Leaders

A giant game of Guess Who promotes rock legends Wembley show

Of all the board games from my childhood, few elicit the same pangs of nostalgia as Guess Who? This was less of a game, more of a light detective simulation, and the fact that it also contained some rather hilarious caricatures certainly didn't...

Posted by: Benjamin Hiorns
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Leaders

BBC Children's, Virgin Media, MMC Ventures, MassChallenge at #BR2016

It's been a busy old week for the #BR2016 team! We have lots of very cool announcements surrounding the UK's best Tech Summit: 1- We are thrilled to announce that one of the UK's most iconic entrepreneur brands - Virgin Media is confirmed as #BR2016...

Posted by: Business Rocks
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Leaders

Design Spotlight: The London Postal Museum

On the surface at least, there's nothing particularly exciting about the mail, and yet without it, many facets of our society simply couldn't function. Granted the internet has cut down significantly on a number of everyday necessities, but sometimes...

Posted by: Benjamin Hiorns

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