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Displaying 217 - 252 of 9251 results

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Leaders

Account Wins of the Week

Atomic London - Royal Opera House Atomic London has been appointed by the Royal Opera House to create the campaign around the transformation of the iconic London theatre through its Open Up project, due for completion in autumn 2018. The Royal Opera...

Posted by: Creativepool Editorial
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Features

Coloro: The story so far with Thorsten Traugott

The global b2b media company Ascential, home to WGSN and Cannes Lions, has launched a revolutionary new product set to contemporize the global color industry: Coloro - The Color Code. Refined with 20 years of scientific innovation led by CTIC (China...

Posted by: Heather Deacon
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Features

Creative Opinions: James Damore's Google Memo

Last week, there was a great deal of smoke being blown surrounding the memo released by Google employee James Damore, which inferred that women were biologically inferior to their male counterparts when it came to computer science and coding. These...

Posted by: Benjamin Hiorns
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Features

Brands and the Cult of Celebrity

Greenlight’s Tim Waine on how icons can still breathe new life into brand campaigns. Remember that ad featuring Cheryl Cole and L’Oréal? Times and trends may change, but celebrity brand endorsements remain one of the most powerful...

Posted by: BENlabs formerly Greenlight
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Leaders

Rebrand Roundup: Poetry, hair, taxis and other stories

Pentagram - Poetry Foundation A Pentagram New York team led by Michael Bierut have designed a new, typography-based visual identity for US-based organisation The Poetry Foundation. The organisation, based in Chicago, is a literary group and...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Ogilvy & Mather Hong Kong Ogilvy & Mather Hong Kong has announced the appointment of two senior executives to new roles within the digital team in Hong Kong. Manolis Perrakis joins as Head of Creative Technology and Vivi Fitriani as Head of UX/UI....

Posted by: Creativepool Editorial
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Leaders

Sexualised shaving ad banned by ASA

In these supposedly enlightened times, it's rare for an ad to provoke a significant moral outcry, at least to the extent that it gets pulled from existence. It happened earlier this year, of course, with the woeful ad that saw Kendall Jenner solve a...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Account Wins of the Week

Havas Media - Emirates Emirates, the Middle East's leading airline, announced today the renewal of its contract with Havas Media. Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Mediacom North MediaCom North, already one of the biggest billing agency outside London, is setting its sights even higher by creating a new board of directors for the group which now includes the recently acquired Code Computerlove (Code). Paul...

Posted by: Creativepool Editorial
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Leaders

7,000,000 jars of Nutella designed by an algorithm

An algorithm has usurped the traditional role of a designer to generate millions of unique, special edition packaging designs for Nutella, the legendary hazelnut chocolate spread brand. The custom algorithm pulls from a database of dozens of patterns...

Posted by: Benjamin Hiorns
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Leaders

Google I/O 2017: Top 5 Announcements

It's been almost a week now since the 2017 Google I/O event ended, and it's given me a bit of breathing room to analyse the event and come to some conclusions regarding what were not only the 'biggest' announcements, but the most important. Many...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: Booze, biscuits and other stories

BrandOpus - Hall & Woodhouse Badger BrandOpus has designed a unique Collector’s Edition bottle for Hall & Woodhouse’s signature brew Badger, which has picked up a coveted D&AD Graphite pencil. The extraordinary bottle is a realisation of...

Posted by: Creativepool Editorial
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Leaders

May the fourth be with you: Best of Star Wars Day 2017

As perhaps the only instance of a cheesy pun becoming an international (though admitedly unofficial) holiday, Star Wars Day is certainly unique, but then, Star Wars is a pretty unique franchise. By blending the worlds of science fiction and fantasy,...

Posted by: Creativepool Editorial
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Inspiration

Trailblazers: Addressing the entire world at what3words

what3words is the simplest way to talk about any location. This London-based startup has given every 3m x 3m square on the planet, a fixed and unique three word address which uses ordinary, everyday vocabulary across 14 languages. By saying...

Posted by: Kate Lewin
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Workshop

Our Biggest Build to Date: Behind the Scenes of Amy.com

12 months, 79 spreadsheets, 85.6GB worth of page designs, 90 design templates, 682.75 hours of coding, 137 Google Hangouts and four flights across 34,000 kilometers later and Amys.com was born. Find out how we did it here. This post reflects on our...

Posted by: Superrb
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Leaders

Adland comes out in support of Equal Pay Day

Equal Pay Day (April 4) is a movement dedicated to showing how much further into the year a woman, on average, must work to earn what her male counterpart earned the previous year. The day, originated by the National Committee on Pay Equality (NCPE)...

Posted by: Benjamin Hiorns
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Leaders

How AI is changing the fashion industry

Of all the terms that spring to mind when we talk about the fashion industry’s upward trajectory, ‘deep learning’ and ‘big data’ probably aren’t the first to come to mind. Behind glitzy exteriors though, these...

Posted by: Kate Lewin
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Leaders

Rothco promote Irish Defence Force recruitment with Video Game stunt

Detractors and meddling busybodies have been claiming for decades that video games are criminalising are youth and making them more prone to violent behaviour, but a bold and potentially controversial new campaign from Rothco aims to turn that...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Edelman Deportivo Edelman UK is looking to Stockholm to accelerate its creative ambitions consolidating its capabilities under the Edelman Deportivo banner. Stockholm based Deportivo was described by Contagious in January 2017 as the “best and...

Posted by: Creativepool Editorial

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