Displaying 1 - 36 of 684 results
I work very hard and it's not like a 9 to 6 job. I spend practically every waking hour doing it. Describe your work in one sentence. The ridiculousness and hilarity of the world filtered through my brain and wrung back out for everyone to gawk...
Posted by: Creativepool
by Magnus Shaw Yahoo - that other search engine - has announced it is to axe its personalised, digital magazine Livestand, after just seven months of publication. Don't worry if you haven't heard of it, the platform was only launched in the States...
Posted by: Creativepool
A new campaign created by French agency Marcel and Meetic based on quotes from seven ex-singles presents seven reasons why commitment leads to real relationships for dating site Match.com. The work suggests that moving in together, sharing a...
Posted by: Creativepool Editorial
In a bid to smash the mold of the traditional agency demographic, Wunderman opened its entry level recruitment scheme to non-graduates for the first time with the launch of Wunder Hunter - a recruitment platform that targets university alumni...
Posted by: Kate Lewin
Microsoft recently announced a new low cost mobile phone a month after a leaked memo revealed that the technology giants were considering culling their more affordable phones in favour of their more expensive, “Windows Phones”. The Nokia...
Posted by: Benjamin Hiorns
Fashion has always been anathema to me. You could diplomatically refer to my wardrobe as “functional” and I’m unlikely to spend more than a few fleeting seconds deciding what to wear in the morning. I do, however, understand the...
Posted by: Benjamin Hiorns
Social media is a lot of things. It’s a digital gateway drug for children, an advertiser’s parallel dream/nightmare and a tool for brands who want to get greater returns from minimal effort. That’s the cynic in me speaking, of...
Posted by: Benjamin Hiorns
In the giddy haze of the “I want it all and I want it now” culture of 2024, the very idea of getting excited over something tangible probably seems a little quaint. If, like me however, you’re old enough to remember the anticipation...
Posted by: Benjamin Hiorns
Daniel Bueckman, Senior Director for Paid Media at Intuit Mailchimp, explains why, for him, optimising digital is such an important part of the sustainable picture for marketers. Sustainability in digital advertising refers to the practice of...
Posted by: Creativepool Editorial
Will my work get seen by the "right" people is a key question when deciding on whether or not to enter any award. As a part of our commitment to making The Annual the "Most Award" we make sure that your entries are delivered to, and downloaded by,...
Posted by: Creativepool
The fusion of sustainability and brand identity has been a subtle but crucial pivot point for a while now, but it doesn’t come naturally for everyone. How, for example, is a company that relies on fossil fuels meant to promote itself as a...
Posted by: Benjamin Hiorns
In the dynamic and inspiring realm of design, the magic lies in the eyes of creatives who can transform ordinary concepts into extraordinary visual experiences. Whether you’re a prominent design agency or a budding design venture, selecting the...
Posted by: Creativepool Editorial
How we package our goods and services is more important than you might think. The packaging, aside from serving the practical purpose of protecting the goods inside, is the first opportunity we have to get an idea of the brand. It’s an...
Posted by: Benjamin Hiorns
In the ever-connected world of 2024, brands don’t have the luxury of secrecy. If there’s one thing the digital revolution has thrust upon the world without compromise, it’s the need to complete and perpetual transparency and that...
Posted by: Benjamin Hiorns
With the gaming industry among the biggest in the world right now, game designers have never been more highly sought after. Whether you are a major gaming studio creating AAA games or a startup with a revolutionary idea for an indie game, the...
Posted by: Creativepool Editorial
As the alcohol-free category evolves beyond simple 0.0 versions of our favourite tipples, what are the stories that look set to stick? WEEKDAY DRINKING The ‘less but better’ moderation mindset is premiumising the alcohol space with...
Posted by: B&B Studio
The Digital Transformation Landscape As we navigate the ever-evolving digital landscape, businesses are faced with the challenge of not just keeping up, but staying ahead. To thrive in this dynamic environment, organisations must become...
Posted by: Creativepool Partner
In the dynamic world of fashion business, selecting a fashion designer who aligns with both your brand’s requirements and the project’s needs is paramount. Whether you’re launching a new clothing line, rebranding your company image,...
Posted by: Creativepool Editorial
Overcoming Confirmation Bias To Improve Business Outcomes Of all the cognitive biases that affect business, confirmation bias might be the most insidious. It’s a challenge for many companies that can negatively impact performance. Smart...
Posted by: Lysle Wickersham
Whether you’re seeking to transform a house, office, or retail space, selecting the right interior designer is crucial. They play a pivotal role in achieving the desired aesthetics and functionality for your environment. Amidst numerous...
Posted by: Creativepool Editorial
Gueriilla Communications is a creative integrated agency that enjoys what they do and like to have fun with the people they work with. The clue is very much in the name. To learn more about the defiantly northern agency, we spoke to James Allen,...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? In one word: Hectic! I’m the Managing Director for Majar Group - a talent solutions business in the creative, digital, and tech space, formed from the merger of Major Players...
Posted by: Creativepool Editorial
Sister Mary, a new strategic design agency founded by Leigh Chandler, has unveiled the design for a limited-edition run of intricately designed votive candles. The client? Leigh herself. Leigh, whose 20 year career has seen her design for major...
Posted by: Creativepool Editorial
The creatives industries are often seen as a young person’s game, where fresh ideas and innovative approaches are valued over experience and wisdom. However, this perception overlooks the benefits of having a diverse range of ages in production...
Posted by: Benjamin Hiorns
Diversity is more than just a buzzword to be wheeled out every time you need to prove how “progressive” you are and it’s time all creatives sat up and took note. The clarion call has been ringing out for years now but from film and...
Posted by: Benjamin Hiorns
There are few words as cutting and divisive in 2024 as “cancelled.” It’s a term you’d once only have heard in relation to your favourite TV series or perhaps an unwise Amazon order but today, it’s something that happens...
Posted by: Benjamin Hiorns
To an extent, the creative industries have always dealt in smoke and mirrors. Obfuscation is, after all, part of what makes the whole thing so exciting. We live, however, in a world that increasingly values transparency, particularly given the age of...
Posted by: Benjamin Hiorns
The broader societal call for diversity and inclusion is an echo that’s been resounding across adland for a while now and, given the way advertising has always acted as society’s mirror, it’s a call that can no longer be ignored if...
Posted by: Benjamin Hiorns
TikTok, the short-form video platform, has taken the world by storm, with users seeking fame and fortune through the power of viral content. Whether you're an individual looking to build a personal brand or a business aiming to reach new customers...
Posted by: outbloom
It’s the most creative time of the year once again; the Creativepool Annual 2024 is officially underway, inviting industry professionals and creative enthusiasts from across the world’s most creative network to showcase their most...
Posted by: Creativepool Editorial
When working on college essays, students have to meet tens of demands; they have to cover issues they may not like, they have to meet academic writing standards, they have to hand in their projects on time, and they have to deliver the key points so...
Posted by: Creativepool Partner
“So bad it’s good” is a line that’s been used to forgive woeful creative for eons now, but has it ever been applied to a popcorn bucket before? I’m referring, of course, to the viral popcorn bucket celebrating the launch...
Posted by: Benjamin Hiorns
In an era where environmental consciousness is not just a trend but a necessity, packaging strategies are increasingly being scrutinized for their sustainability and innovation. It’s no longer enough for packaging to look good it must do good...
Posted by: Benjamin Hiorns
Featuring a reinterpretation of Billie Eilish and Finneas’s song "When the Party's Over", WWF and NOMINT launches "Up in Smoke" at COP28, a stop motion film that urgently addresses the global climate crisis driven by fossil fuel...
Posted by: Creativepool Editorial
National bereavement charity Sue Ryder’s new campaign shows how touch, taste, sight, smell and sound can trigger emotions for those grieving. The campaign launched through a unique pop-up exhibition at The Corn Exchange in Leeds and encourages...
Posted by: Creativepool Editorial
There are few creative directors in recent history as revered and beloved as Studio Ghibli mastermind Hayao Miyazaki. His name alone conjures dazzling visions of dream-logic wonder and colourful melancholy. He is, to all intents and purposes, the...
Posted by: Benjamin Hiorns