Displaying 109 - 144 of 224 results
Being one of the world’s largest creative communities, Creativepool is in a unique position to understand to what extent the creative industry is recovering from the COVID-19 outbreak. We had the power to make a difference by asking about the...
Posted by: Creativepool Editorial
Maybe it's the fact that he works as a creative lead for the National Theatre. But the capacity of Jamie Isbell to capture the moment, wrapping entire stories and characters within one frame, is absolutely incredible. Jamie has had the chance to...
Posted by: Creativepool Editorial
To an Italian and a film lover, the name of Paolo Sorrentino may evoke pleasant memories and feelings of pure admiration. You can imagine how much of an honour it was for our Italian editor to have a chat with videographer Adriano Chiarelli, who had...
Posted by: Creativepool Editorial
“Thud is the dry blow, from my temples to my toes. The air escaped my lungs and I am overcome by a deafening silence. It is over. Finally.” What is behind a layoff? This pandemic, among other issues, has demonstrated our unpreparedness....
Posted by: Paola Figueroa
September 2020 marks two important dates in the mustard calendar - my 25th birthday and, slightly less importantly, the end of our financial year. Naturally, that makes this a good time for us to reflect on the year that has passed. From September...
Posted by: mustard xp
One day, Ruslan Zhukovskyi's father made the mistake to tell him that Blender 3D would be too difficult for him. Now Ruslan is a successful 3D designer and visualiser, working freelance with clients from around the globe. Ruslan's response to his...
Posted by: Creativepool Editorial
We are all designers. This is the sentence you will see at the end of this piece, a consideration that many teams fail to realise. Making creative projects requires going through a process. This process can be more or less specialised across the...
Posted by: Creativepool Editorial
Fiction or reality, the best leaders are the ones who always pursue knowledge. Ambition is but a piece of the puzzle - without passion and determination, you are unlikely to get anywhere without having a really hard time. And having passion and...
Posted by: Creativepool Editorial
Team leaders have it the hard way. Experienced motivators, often capable mentors and managers of both time and people, they are responsible for making sure that everything remains on track, even if it means putting out fires here and there. Throw a...
Posted by: Creativepool Editorial
When Boris referred to our current situation as ‘the biggest peacetime challenge’ it instantly made me wonder what brands did to ‘do their bit’ during World War II and other less peaceful economic times. While tastes and...
Posted by: James Thomlinson
We need to talk about recruitment. If our industry is going to hire, nurture and retain talent, things need to change. And there’s one place we really need to start. It’s not the awful ‘hybrid’ role manifestation, where an...
Posted by: Rickie Marsden
Automotive Designers are the minds behind the machines that have to understand not only what looks good aesthetically but how it’s going to work mechanically. It’s a very specific skillset and it’s one that is always going to be in...
Posted by: Creativepool
Millennials seem like a complicated generation through and through. They keep rewriting the way our society works and that can be confusing and tough for the people trying to retain Millenials in the office and give them work. Suddenly, cubicles...
Posted by: Liam Smith
One in 10 advertising industry employees have suffered sexual harassment at work in the last 12 months, a recent report by think tank Credos revealed. These shocking findings came despite previous steps taken by the industry to stamp out such...
Posted by: Creativepool Editorial
Starting your career can be one of the most exciting times of your life. Many graduates have their hearts set on making their name in a global company, with Google, Facebook and Apple all ranking in the top companies that young professionals want to...
Posted by: Forward Role Recruitment
Illustrations: Vault49 Today marks World Mental Health Day, an international day for global mental health education, awareness and advocacy against social stigma. The subject has become more important than ever as the world continues to change and...
Posted by: Creativepool Editorial
Between 2011 and 2018, employment in the creative industries grew by an astonishing 30.6%, compared to the UK average of 10.1% according to official statistics, making it one of the fastest-growing sectors in the UK. However, while this growth may be...
Posted by: Creativepool Editorial
According to the latest absence figures from the Health & Safety Executive (HSE), ‘work-related stress accounts for over half (57%) of all working days lost to ill health’, which is more than all other reasons for absence put together....
Posted by: Creativepool Editorial
Kia has launched a new campaign called Journeys That Matter in partnership with News UK and Sky Media to raise awareness of its car portfolio, featuring the Kia ProCeed and Kia's new all-electric e-Niro. News UK’s Bridge Studio developed three...
Posted by: Creativepool
French agency We Are Social has created a series of logos based on the concept of creative teams being superheroes. To celebrate the talent, passion and superpowers that go into some of advertising’s most indispensable job titles, the...
Posted by: Creativepool Editorial
Many modern digital teams have established a strong process and culture of continuous delivery across their core products, which has led to an increased demand on designers, engineers, product managers and so on. From here, through solid design...
Posted by: Creativepool Editorial
Coca-Cola launched a campaign to mark a new strategic partnership with the Premier League last week positioning the beverage and sport as things that bring people together. Alec Mellor, marketing manager at the brand, offers insight into the...
Posted by: Creativepool Editorial
By Erminia Blackden, head of strategy at Partners Andrews Aldridge... Women are in the driving seat for 85% of all purchases. This includes cars and trucks in the US, yet the industry as a whole seems woefully ill-equipped to serve its current and...
Posted by: House 337
Artificial intelligence (AI) is accelerating the pace of many industries - and the creative fields are no exception. While there is still a stigma of fear towards AI in some sections, the majority are beginning to see the positive impact the tech is...
Posted by: Lobster
CULT The independent digital agency, CULT has announced its appointment of Matt Watson as Executive Creative Director. Previously, a creative director at Digitas UK and SapientNitro. Since Cat Turner and Bridey Lipscombe opened its doors in 2012,...
Posted by: Creativepool Editorial
VCCP - Cadbury Twirl Cadbury has unveiled a new £3million marketing campaign around its number one singles bar, Cadbury Twirl. The campaign by VCCP, represents a completely new direction for the brand, it aims to build a more emotional...
Posted by: Creativepool Editorial
Visualsoft Leading e-commerce and digital agency, Visualsoft, has recruited 20 new employees as part of its ongoing growth strategy - with more on the way! The team expansion has taken place across its Stockton, Newcastle and Manchester offices, to...
Posted by: Creativepool Editorial
Framestore Framestore has announced the promotion of Grant Walker and Ahmed Gharraph to Joint Heads of CG in London. The two will sit alongside Ross Burgess, Head of Animation, in the leadership of the creative studio’s highly successful...
Posted by: Creativepool Editorial
WPP - BP BP has selected WPP as its preferred partner to provide marketing communication services for its Corporate, Fuels and Castrol businesses globally. The decision is the culmination of a thorough competitive review process which began in mid...
Posted by: Creativepool Editorial
Partizan Emma Westenberg is a Dutch director, born in California and based in Amsterdam who has justed been named as the latest addition to the Partizan roster. Her work can be described as a confident mix of classic visual tropes, fashion and fine...
Posted by: Creativepool Editorial
Are you ready for the AI take over? Depending on what you read, the robots are either on their way to take our jobs, or they’re already here. Delivery drivers, telemarketers, the Taxman - no one is safe. Apart from content and creativity...
Posted by: Lobster
Leagas Delany - The Royal British Legion The Royal British Legion, the organisation providing lifelong support for the armed forces and their families, has today named independent global creative communications agency Leagas Delaney as its new...
Posted by: Creativepool Editorial
Chermayeff & Geismar & Haviv - US Open The US Open has rebranded to coincide with the tennis competition’s 50th anniversary, revealing a new logo by Chermayeff & Geismar & Haviv. One of the four Grand Slam tennis events that take place...
Posted by: Creativepool Editorial
Grey London - McVities In a new purpose-led campaign created by Grey London, McVitie’s shows how the simple act of sharing a biscuit has the power to bring people together. Using a modern day fable of characters who feel disconnected, the spot...
Posted by: Creativepool Editorial
Recruitment, it’s a funny old game! Arguably, at times, the most undervalued aspect of any organisation. Internal Talent Teams work tirelessly year after year to meet the demands of Hiring Managers within their organisations, and 2018 is...
Posted by: Robert Ferguson
As part of our 'Brand Perspective' Annual 2018 judges series, meet Anna Pinckernelle. Tell us what you do for a living and who you work for? I am the Marketing Manager for Star Alliance. What does that involve? Developing marketing strategies...
Posted by: Heather Deacon