ad: Annual 2024 Now Open For Entries!

Displaying 1 - 36 of 1450 results

*

Features

5 Minutes with... Peter Riley - 20:20

Tell us what you do for a living and who you work for? I'm Chief Creative Officer of a digital advertising agency called 20:20. My job is to solve clients' business problems with creativity. Over the last year, for example, this has involved using...

Posted by: Creativepool
*

Leaders

#GettingToKnow Yvonne O’Brien, Chief Marketing Officer at Zappi

Tell us a bit about your role! Is there a “typical” day? My typical day begins with a trot around the neighbourhood with my dog, Daisy, which is ever the priority. Then, I like to make time for expansive reading when I’m not too...

Posted by: Creativepool Editorial
*

Industry

Quality over quantity - The making of a modern Chief Data Officer

It’s a tough gig for Chief Data Officers (CDOs). With the volume and sources of data increasing, CDOs are increasingly tasked with centralising complex data sets and gleaning insights to support all areas of the business, from product...

Posted by: Creativepool Editorial
*

Job Description: Chief Creative Officer

The dream weavers at the centre of every creative enterprise, chief creative officers are a unique combination of managerial flair and creative talent. They offer a necessary balance between the CEO and CFO and need to realise that creativity is the...

Posted by: Creativepool
*

Leaders

Finding a new energy: The story of Tag's Chief Creative Officer

Admittedly, Tag Collective Arts had their work cut out for themselves back in August. Reuniting all the companies under the Tag umbrella into Tag Collective Arts was no mean feat, especially in the middle of a global outbreak. The business needed to...

Posted by: Antonino Lupo
*

Leaders

Not a 9-to-6 job: How Chief Executive Nicolas Geahchan remains motivated

Chief Executive Nicolas Geahchan is both a creative leader and a business head. Nicolas has always considered advertising one of the most interesting jobs people could make. Creative professionals get paid to think creatively, and there's no way the...

Posted by: Creativepool Editorial
*

Impero chief urges gender pay action

The founder and director of independent creative agency Impero has urged the industry to fix its gender pay gap problem by saying there are no excuses for inequality. Michael Scantlebury said it’s all well and good for agencies to publish...

Posted by: Ryan Watson
*

Leaders

Linear production 'too long and expensive' - Shutterstock chief

The growth of video on social media has contributed to a need for cheaper, faster branded content, according to a marketing executive at Toronto-based Shutterstock Custom. Paul Cowan, VP of enterprise and SMB marketing, believes the introduction of...

Posted by: Ryan Watson
*

Leaders

Sadiq Khan on the hunt for London's first chief digital officer

Ever since Sadiq Khan was elected as the Mayor of London last year, he's appeared, to me at least, to be the one progressive spark in an otherwise almost oppressively right-wing and regressive current regime. He's not perfect, but he's certainly a...

Posted by: Benjamin Hiorns
*

Leaders

FCB Garfinkel appoint Kofi Amoo-Gottfried as Chief Strategic Officer

Kofi Amoo-Gottfried, Bacardi Rum's global communications director, was confirmed as the new chief strategy officer at FCB Garfinkel in a statement released yesterday. Amoo-Gottfried will be working closely with the agency's CEO and namesake Lee...

Posted by: Benjamin Hiorns
*

Leaders

KV 'Pops' Sridhar to join SapientNitro as chief creative officer

It was announced last week that KV Sridhar, the erstwhile chief creative officer for Leo Burnett in India who is affectionately known as 'Pops' by his friends and co-workers, will be taking the CCO post at SapientNitro, the interactive marketing,...

Posted by: Benjamin Hiorns
*

Leaders

Dave King replaces Toby Talbot as chief creative officer at Whybin\TBWA

Keith Smith, the international president of TBWA, announced earlier this week that Dave King was to be appointed as chief creative officer at Whybin\TBWA New Zealand. King will be joining the Auckland-based team in July, replacing Toby Talbot, who is...

Posted by: Benjamin Hiorns
*

Leaders

Toby Talbot appointed as creative chief at DDB Sydney

Taking the next step in their implementation of a fresh creative structure across Australasia, DDB Australia have appointed Toby Talbot as the chief creative officer at DDB Sydney. The move follows hot on the heels of DDB's recent appointment of...

Posted by: Benjamin Hiorns
*

Leaders

Ogilvy & Mather New York promote Lou Aversano to chief executive officer

Last week, Ogilvy & Mather announced that Lou Aversano is to be promoted from his current role as chief operating officer at the agency's New York office, to chief executive officer, effective immediately. He will remain in New York for the new role,...

Posted by: Benjamin Hiorns
*

Inspiration

How do you sell a sofa in a box? #BehindTheIdea

Sofa-in-a-box brand SNUG launched its first out of home (OOH) campaign in March with the tag line ‘Sofas to fit big, little or awkward spaces’, created by krow Group. The campaign aims to show Londoners they don’t have to sacrifice...

Posted by: Creativepool Editorial
*

Industry

Annual 2024 - Who will see your work?

Will my work get seen by the "right" people is a key question when deciding on whether or not to enter any award. As a part of our commitment to making The Annual the "Most Award" we make sure that your entries are delivered to, and downloaded by,...

Posted by: Creativepool
*

Inspiration

Phillips #ShareTheCare for mums across the world #BehindTheIdea

Philips Avent, in collaboration with LePub, is launching an empowering new campaign called #ShareTheCare. This initiative aims to address the challenges faced by moms and put a spotlight on the importance of their well-being and self-care. To raise...

Posted by: Creativepool Editorial
*

Inspiration

Proving that Pot Noodle is “real food” that fills a hole #BehindTheIdea

Pot Noodle, the Unilever snack brand, was positioned as filling a hole and a tongue-in-cheek film that takes that a step further showing the noodles in all sorts of holes such as a pool table pocket, a bird house and a washing machine drum. It also...

Posted by: Creativepool Editorial
*

Inspiration

Happy World Book Day: Here are five books to read for business success

Today is World Book Day. Children across the country will receive vouchers to be spent on books whilst dressing up as their favourite literary characters - but those who have aged out of these festivities can still participate by celebrating their...

Posted by: Novagram

Back to Magazine

ad: Annual 2024 Now Open For Entries!