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Displaying 73 - 108 of 636 results

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Workshop

How to hire a product designer

A product designer's role is to create products that are both eye-catching and easy to use. To do this, they must work with developers, engineers, marketing managers and other parties involved in the project to determine the desired outcomes. They...

Posted by: Creativepool Editorial
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Industry

The Pursuit of Meaningful Innovation for Luxury Brands

Everyone’s (us included) favourite buzzword: innovation. Even the most iconic luxury brands can get it wrong. Whether it’s too safe or trend-chasing, thoughtless innovation can devalue a brand to the point of no return. Ensure that...

Posted by: Matter Of Form
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Workshop

Five steps to a successful rebrand

Every ambitious business reaches a point when it seriously considers rebranding to progress. The cause could be changing customer trends, loss of market share, an acquisition, poor PR to overcome, or simply outgrowing an existing identity. But...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Buttermilk Founder, Jamie Ray

Tell us a bit about your role! Is there a “typical” day? My day is anything but typical. When we founded the business, my time was spent on client-facing activity and project management. Fast forward 7 years, and now that we have scaled...

Posted by: Creativepool Editorial
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Workshop

Everything you ever needed to know about branding

Freelance content strategist Alicia Rother offers a deep and compelling dive into the world of branding. A strong brand identity plays an important part in the success of a business or organization. Your brand determines how your customers,...

Posted by: Creativepool Editorial
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Workshop

The future of copywriting? Play jazz with AI and write like Van Gogh

Earlier this year, We Are Pi launched Just Say It, a book of copywriting advice from the best in the game, collected by Creative Director, Taylor Black. To make the book, Taylor reached out to some of the greatest writers in the industry - Creative...

Posted by: Creativepool Editorial
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Features

How to hire a great multimedia designer

Whereas graphic designers operate solely with stationary media and animators literally like to keep things moving, multimedia designers need to effectively be masters of both trades. Multimedia designing combines different media formats to send...

Posted by: Creativepool Editorial
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Inspiration

Legends apparel inspires everyone to find their calling | #BehindTheBrand

Los Angeles based apparel brand Legends, owned by celebrities including Quavo, Baker Mayfield and Matt Barnes, has revealed a new brand positioning and identity that focuses on harnessing the power of sport and culture to inspire everyone to find...

Posted by: Creativepool Editorial
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Inspiration

Reed challenge us to Love Mondays | #BehindTheIdea

The Reed Group , the UK’s leading recruitment and careers provider, has launched a brand-new TV ad as part of its long standing ‘Love Mondays’ campaign to help Brits find a job they’ll love in 2023. The cheerful ad depicts a...

Posted by: Creativepool Editorial
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Industry

How to hire a great 3D visualiser

Regardless of what type of business you run, there has never been a greater need for top 3D artists. 3D models and renders are vital to an incredibly wide range of different business areas and without a 3D visualiser to lay the foundations for the...

Posted by: Creativepool Editorial
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Inspiration

The most innovative website designs of 2022 | #YearInReview

The internet is always evolving. Indeed, it’s thought that around 2.5 quintillion bytes of data are added to the internet every day. For reference, a terabyte is 1012 bytes, so that means around 2.5 million terabytes of data. Every day. With...

Posted by: Benjamin Hiorns
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Inspiration

Top 10 ads of 2022 | #YearInReview

Choosing the best ads of the year was once a straightforward process but in the information era, where advertising is so much more than just 30-second TV spots, it’s not quite as simple as taking your ten wittiest short films and putting them...

Posted by: Benjamin Hiorns
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Inspiration

Celebrating Celebrations 365 days a year | #BehindTheBrand

Brand expression agency Taxi Studio has collaborated with Mars Wrigley’s much-loved confectionery brand Celebrations to deliver one of the most significant rebrands in its 25-year history. The revitalised identity works to cement Celebrations...

Posted by: Creativepool Editorial
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Industry

The Armadillos fuelling creativity with data | #CompanySpotlight

Armadillo is an independent CRM agency that combines data, insight, and strategy with talent, personality, and craft to deliver fantastic work and unrivalled ROI for global brands such as McDonald’s, Carnival UK and Disney. This week, we spoke...

Posted by: Creativepool Editorial
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Workshop

Top 10 most exciting motion graphics designers on Creativepool

Motion graphics design, also known as just motion design or "MoGraph" if you’re of a certain persuasion, can be considered a major growth area of graphic design. Improvements in technology and software combined with a massive increase in the...

Posted by: Creativepool Editorial
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Leaders

Playing the long game and #GettingToKnow Great State’s Matt Powell

Matt Powell was recently hired as Creative Director at Great State, where he joins a multi-disciplinary team redesigning the Royal Navy’s website, plus significant projects for Honda, Orange and Bristol Airport. Starting his career at Profero,...

Posted by: Creativepool Editorial
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Inspiration

Branching out: 6 ways to diversify your creative income stream

Artist, pattern designer, entrepreneur and cofounder of the Make It In Design online education platform, Rachael Taylor, discusses the importance of diversifying your income stream as a creative in these trying times. It’s important to not...

Posted by: Creativepool Editorial
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Leaders

Top 10 most exciting retouchers on Creativepool

Not everyone is perfectly flawless, and neither is every piece of work. Even if the designer, artist, or photographer is a genius, their work will often contain a few sore spots. Indeed, even the supermodels on Instagram and on the billboards we see...

Posted by: Creativepool Editorial
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Industry

The Tokyo agency that took on the world and won | #CompanySpotlight

Global design-driven creative agency monopo is an independent creative agency born in Tokyo, with offices in London, New York and Saigon that helps brands be their most inspiring selves. Their goal is to inject personality into digital design and...

Posted by: Creativepool Editorial
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Inspiration

Bringing the Isle of Man into the digital age | #BehindTheBrand

Branding agency Lantern recently created a new campaign and brand refresh for Digital Isle of Man, showcasing the island as a centre of digital innovation. Brought on to bring the community lifestyle and natural landscape of the island to life,...

Posted by: Creativepool Editorial
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Workshop

Designhouse open intruiging new doors for Numis | #BehindTheBrand

Designhouse has crafted a bold new identity for leading investment bank Numis, to align with a new phase of strategic growth as Numis shake off legacy perceptions that it was “just a corporate broker”. The identity is centred around a...

Posted by: Creativepool Editorial
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Workshop

How to hire a great content manager

Content is king. This is an adage we’re probably all sick of by now, but it still rings true in many ways. What is the internet without content, after all? This is why content managers remain one of the most important individuals for many...

Posted by: Creativepool Editorial
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Leaders

Top 10 most exciting branding designers on Creativepool

What is a brand? It’s far more than just a colour scheme and a few catchy phrases. Indeed, it’s more suitable to think of a brand as an identity - it’s what the company stands for, what it hopes to achieve and how it wants to be...

Posted by: Creativepool Editorial
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Inspiration

Three headstrong people share their stories | #BehindTheIdea

A trans activist, a rapper and a comedian talk openly and frankly about their life, inspirations, achievements, challenges, and why their hair is such a huge part of their headstrong personality. All while getting their haircut in Bed Head’s...

Posted by: Creativepool Editorial

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