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Leaders

Jeep announce interactive partnership with Batman!

Comic book movies are big business. Indeed, the genre has evolved from its fringe beginnings (anyone else remember Howard the Duck?) to effectively monopolise mainstream cinema. Even though Marvel has done its best to corner the market over the past...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

McCann – Chevrolet From Like to Love Facebook has now become such an integral part of our lives that even a relatively minor new feature becomes a major news story. Jumping on the bandwagon of Facebook's new “Reaction” buttons, which allow...

Posted by: Benjamin Hiorns
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Leaders

Charli XCX turns GIFs into Graffiti for Pepsi Max

Fresh from a big win at the NME Awards, where she claimed “Best British Solo Artist,” British pop star Charli XCX has lent her creative flair to a one of a kind piece of “GIFiti” art after teaming up with Pepsi MAX Cherry and London based...

Posted by: Creativepool Editorial
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Leaders

Grey London and McVitie's release the cutest app ever!

United Biscuits has launched two brand new initiatives this week as part of its adorable “Sweeet” campaign, which uses cute and cuddly critters in imaginative ways. The first is the latest ad in the iconic sweeet series, but the second...

Posted by: Creativepool Editorial
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Leaders

A giant game of Guess Who promotes rock legends Wembley show

Of all the board games from my childhood, few elicit the same pangs of nostalgia as Guess Who? This was less of a game, more of a light detective simulation, and the fact that it also contained some rather hilarious caricatures certainly didn't...

Posted by: Benjamin Hiorns
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Leaders

The NBA and Spox expand Digital German Partnership

The National Basketball Association (known more famously as the NBA) and premium sports website SPOX, have expanded their multiyear partnership to provide season long digital content on NBA.de, the NBA’s official online destination in Germany....

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Crispin Porter + Bogusky – Turkish Airlines Turkish Airlines – Fly to Gotham City With the heavily anticipated Batman v Superman: Dawn of Justice set to launch this Spring, many brands will undoubtedly be clambering to get in on the action....

Posted by: Creativepool Editorial
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Inspiration

Creativepool's 2016 Valentine's Day Gift Guide

If someone’s got you looking so crazy in love right now, then you might be on the hunt for the perfect gift this Valentine’s Day. Whether you’re wanting to spoil that ‘special someone’ or just need an excuse to treat...

Posted by: Michelle Collier
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Leaders

Immersion is Key: 10th anniversary of New Frontier Festival

For the last 10 years, Park City, Utah has been home of New Frontier Festival. A Sundance Institute exhibition of films and new-media art that explores and pushes the boundaries of conventional cinema. New Frontier provides the highest level of...

Posted by: Kate Lewin
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Leaders

The latest updates from Apple

Launching a training centre in Italy Apple is set to launch a training centre in Italy where students will learn how to code and develop apps for the iOS smartphone and tablet platform. The iOS App Development Centre in Naples will have a...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: Vasilisa Forbes of WaxChick

Vasilisa Forbes is a fashion photographer and video editor, who's also the brains behind the #WaxChick project. You might have seen her billboards popping up around London, or caught her speaking at the ICA. Controversial and throught-provoking, her...

Posted by: Jade French
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Leaders

Mark Ronson and McCann create a 'Priceless' cover of Uptown Funk

To celebrate the credit card brand's 19th year of sponsoring the Brit Awards, MasterCard have teamed up with celebrated producer (and BRIT Award winner) Mark Ronson to give six of his fans the chance to record a cover of his ubiquitous hit...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Ogilvy & Mather

Going into the Red in Asia Ogilvy & Mather has announced the launch of OgilvyRED, a new consulting arm that brings together senior strategic specialists to consult on marketing transformation for brands in the Asia Pacific region. OgilvyRED will be...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: Celebrating Red, White & Blue with Crispin Finn

Crispin Finn aka Anna Fidalgo and Roger Kelly, are a London based duo obsessed with creating beautiful bits of design, illustration and typography in red, white and blue. Check out thier iconic cocktail screenprints...we're obsessed. So first off,...

Posted by: Kate Lewin
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Leaders

Thor replaces Crocodile Dundee as Australian Tourism ambassador

Australian superstar actor Chris Hemsworth (better known to Western audiences as the mighty god of thunder Thor from the Marvel Avengers movies) has been appointed global ambassador for Tourism Australia's new campaign by AOR Clemenger BBDO, which...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week: Week 2

Hasan & Partners - Valio Less than a month before the death of Ian “Lemmy” Kilmister, the legendary Motörhead frontman filmed a milk commercial for Finnish dairy giant, Valio. The 40-second video is a remake of an iconic 20-year old...

Posted by: Creativepool Editorial
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Leaders

Suisse create groundbreaking shelter to provide worldwide refuge

With the Syrian refugee crisis seemingly becoming more bleak by the day, and no viable solution to the situation on the horizon, design and tech consultancies are working overtime in order to help. To that end, a new shelter, built entirely from...

Posted by: Benjamin Hiorns
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Leaders

Introducing the next generation of movie making

Digital Riot Media, claims to be the leading company ready to produce, market and distribute premium feature-length films directly to millennials worldwide. The digitally-focused platform will work with top social media influencers and internet...

Posted by: Magnus Shaw
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Leaders

Does the Oculus Rift set the standard for VR in 2016?

In the interest of balance, Iv'e decided to cover the news currently rocking the tech world as more of a think piece taking a thorough look on both sides of the fence. First, however, the facts:- It seems like forever and a day that we’ve been...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

BMF - ALDI Whilst it was once seen as the butt of a not particularly amusing joke, thanks to a significant brand refresh over the last few years, ALDI is now known for everyday groceries, special buys and low prices. However ALDI still isn’t...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Wieden+Kennedy

Translating New Year resolutions for Booking.com Booking.com recently revealed the “Best 2016 Ever” campaign from Wieden+Kennedy Amsterdam, which encourages people to turn their (most likely) doomed New Year’s resolutions into...

Posted by: Creativepool Editorial
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Leaders

First doll in space travels to the International Space Station

Six year old Abigail has designed Stargazer Lottie doll, who is traveling to the International Space Station with British European Space Agency astronaut Tim Peake. The Special Edition ‘Gold Collection’ ‘Stargazer’ Lottie...

Posted by: Magnus Shaw
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Leaders

New campaign draws US tourists to the UK

Harnessing the power of social media to inspire more visitors to come and explore what makes Britain a great destination is the focus of a campaign launched in New York by UK Culture Secretary John Whittingdale. The Great Britain 'Home of Amazing...

Posted by: Magnus Shaw
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Leaders

Agency of the Week: Saatchi & Saatchi

Telling a surreal tale of love in Thailand GrabCar Saatchi & Saatchi Thailand has launched a new campaign for GrabCar with an online film, which acts as a sequel to their launch film “Super Easy Life.” The new film, called “Super...

Posted by: Creativepool Editorial
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Leaders

NBBJ designs a floating ice rink for the Thames

London and New York are perhaps the two most popular cities for tourists on the planet, and there are countless parallels to be drawn between them. From the underground system and the cultural similarities, to the sheer vastness of the cities...

Posted by: Benjamin Hiorns
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Leaders

Razorfish go for the feels with new Canon campaign

Razorfish has announced the launch of a multichannel communications campaign, influencer engagement and online film “Me and my bear” for the popular photograph sharing mobile application Lifecake, which was acquired by Canon earlier this...

Posted by: Creativepool Editorial
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Leaders

The Top 5 Ads of the Week

RKCR/Y&R - BBC One In this imaginative new festive ad for BBC One, an unloved sprout rather aptly named Sprout Boy makes friends with a host of BBC stars including Doctor Who, Luther, Mary Berry and Sherlock. The campaign, which includes a TV trail,...

Posted by: Benjamin Hiorns
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Leaders

DDB and Icona Pop pull a complete 360

Swedish pop duo Icona Pop, have released their new single “FU” straight to their most loyal fans through a live online concert streamed in partnership with DDB Stockholm and Samsung. The idea was to create a unique concert that could be...

Posted by: Creativepool Editorial
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Leaders

Step into Damon Albarn's wonder.land at the National Theatre this week

The National Theatre is set to open a dazzling new digital exhibition this week, which will be the biggest interactive installation the theatre has ever done. Enter wonder.land is a free, digital exhibition inspired by the theatre's new musical of...

Posted by: Creativepool Editorial
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Leaders

Saatchi & Saatchi, Langland and CAHG sweep the Best of Health Show

Saatchi & Saatchi Sydney had a great run at the 2015 Best of Health Show, which was held this Tuesday (November 24) at the Café de Paris in central London. In this, the 20th year of the awards, which celebrate healthcare advertising, the guests...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Grey London - KOOVS Now this is something truly impressive. Many people balk at the idea of using a music video as advertisement, as they see it as some kind of infringement on artistry. That's largely bollocks though, as I'd argue that any music...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From Opera to Gourmet Goat!

Blast - The Wellcome Trust The Wellcome Trust has turned to Blast to communicate “The Crunch,” a new public engagement initiative that promotes good food, health and environmental education in young people. Blast has worked on naming The...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

B29 and the Royal James Bond garage Ever wanted to be James Bond, only without the espionage, fist fights and gun play? Well then you better either be a very handsome, established british actor (or actress?) in their late 30's, or be a member of the...

Posted by: Benjamin Hiorns
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Leaders

Inside Iran's first ever International Marketing Event

The Global Marketing Summit, which opened on Saturday, November 21, at Shahid Baheshti University International Conference Centre, brought together prominent and seasoned executives from across the world as well as hundreds of top marketing managers...

Posted by: Creativepool Editorial

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