Displaying 37 - 61 of 61 results
Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...
Posted by: Benjamin Hiorns
Taylor Herring - The Week Junior The Week Junior magazine have hired creative PR agency Taylor Herring to promote the brand in its debut year. The campaign will highlight Britain’s “Knowledge Gap” on current affairs and will see...
Posted by: Creativepool Editorial
MEC Wavemaker MEC Wavemaker has boosted its senior team with a series of promotions, including Ben Bradley as its new Head of Sports & Entertainment Partnerships. Bradley, previously a Business Director, will now lead Sport and Entertainment...
Posted by: Creativepool Editorial
London Pokémon face deportation Pokémon citizens of the UK faced deportation this week in a flyer campaign by creatives to raise awareness for immigrants' rights in the wake of the UK's vote to leave the European Union. The flyers, which...
Posted by: Benjamin Hiorns
TMW Unlimited - Impulse Impulse has launched a TV and online campaign for its new Why Not? fragrance starring Leanne Lim-Walker, a YouTube fashion blogger who embodies the brand's “Live Life on Impulse” personality. Impulse challenged...
Posted by: Benjamin Hiorns
AI-CD ß, the world’s first artificially intelligent Creative Director created by McCann Erickson Japan, debuted its first work for the Mondelez Japan brand this week. The brand set the AI the brief of creating an ad that communicated the...
Posted by: Creativepool Editorial
Seymourpowell & Nu Skin Seymourpowell has been collaborating with Nu Skin Enterprises to create an anti-ageing skincare product that allows users to create their own, personalised skincare routine with an accompanying app. The ageLoc Me is a...
Posted by: Benjamin Hiorns
Havas PR North America will mark its 40th anniversary with “$400K for 40,” a pledge to donate $400,000 worth of man hours in support of worthwhile organisations between now and March 2017. Havas PR, initially founded on March 1, 1976, as Creamer...
Posted by: Creativepool Editorial
British supermodel and actress Lily Cole has launched a creative campaign, developed by FCB Inferno, for Project Literacy, at the Houses of Parliament. The Alphabet of Illiteracy project was established by FTSE 100 learning company, Pearson, to make...
Posted by: Creativepool Editorial
Creativepool has been named Best Specialist Job Board at the 15th Annual NORA Awards. At the 14th Annual NORA Awards last year, we were named the winner of the Best Innovation in Online Recruitment Award with LinkedIn. The awards ceremony for the...
Posted by: Creativepool
Publicis New York chairman Linda Kaplan Thaler was recently inducted into the American Advertising Federation’s Hall of Fame, an immense honour recognizing her lifetime of award-winning work in the industry. As a Hall of Fame member, Linda,...
Posted by: Creativepool Editorial
Wieden+ Kennedy Portland bring back the Old Spice guys The “Old Spice Guy” spots for the titular aftershave by Wieden + Kennedy has been something of a cultural phenomenon, and with good reason; it's a bloody good idea, it's delightfully...
Posted by: Benjamin Hiorns
The golden age of the pop video brought us a buffet of treats, didn’t it? Who could forget Simon Le Bon lashed to a windmill sail in ‘Wild Boys’? Or Paula Abdul flirty dancing with a cartoon cat in ‘Opposites Attract’....
Posted by: Magnus Shaw
Budget airline EasyJet has pulled off a dramatic turnaround in recent months, with passenger numbers up 4.1% to 14.9 million around the tail end of last year, with revenue per seat increased by 3.7% in kind and shares hitting an all-time high. A...
Posted by: Creativepool Editorial
Last week saw the great, the good and anyone else even remotely involved in the world of electronics descending upon the Convention Centre in Las Vegas for the 2015 International Consumer Electronics Show. I already covered a few of the more...
Posted by: Benjamin Hiorns
Information has been trickling in over the bank holiday weekend to suggest that Ogilvy & Mather have won the consolidated global and North American accounts for Coke Zero. The agency had already been handling the brand outside the US, but until now,...
Posted by: Benjamin Hiorns
Ogilvy & Mather New York recently unveiled a brand new promotional campaign for the upcoming NASCAR playoffs, which are known as the “Chase for the NASCAR Sprint Cup.” The Sprint Cup, which is being brought to the masses via ESPN, sees 16...
Posted by: Benjamin Hiorns
The London-based Soho House brand, which specialises in offering refined, luxury social facilities and accommodation, recently unveiled its latest venue in the famous windy city of Chicago. The 40-room boutique hotel and social club has been under...
Posted by: Benjamin Hiorns
Yesterday, Chime Communications posted pre-tax profits of £25 million for 2013. Operating income at the marketing services company, meanwhile, rose 8% year on year to £169.5 million. Annual operating profits, however, were flat, and the...
Posted by: Benjamin Hiorns
Digital advertising agencies Moxie and Engauge Marketing LLC announced yesterday that they intend to unite their brands under the 'Moxie' name, forming a fully integrated advertising and digital company in the process. Engauge became part of the...
Posted by: Benjamin Hiorns
For all its trials, hardships, wars and woes, 2013 still managed to inject some wonderful stuff into our busy, pressured lives. So, with 2014 snapping at our heels, this would be an appropriate moment to celebrate the things which enhanced the human...
Posted by: Magnus Shaw
Heather Dewey-Hagborg is not only an artist, she is also a DNA biologist and computer programmer extraordinaire who does shocking things with science in the name of art, such as finding a blob of chewing gum on the street and then printing out the...
Posted by: Creativepool
by Magnus Shaw As the coalition continues to press citizens to find jobs, while simultaneously conspiring to reduce the opportunities available, jobseekers face further indignity. In recent weeks I've heard many opinion formers and politicians...
Posted by: Creativepool
by John Fountain I mean, is it just me? If I spend another meeting listening to someone harp on about a new strapline when they actually mean a headline I shall go bananas. The thing is we are all in the communications business and frankly if we...
Posted by: Creativepool
by Jessica Hazel As any Englishman will tell you, life in London is no bed of roses. Virgin tourists stepping off the plane for the Olympics will soon discover that the streets are not lined with gold but in fact, old smelly mattresses. Second only...
Posted by: Creativepool