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Displaying 1 - 36 of 9059 results

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Leaders

Creativepool selects Octopus Group for PR brief

With 2013 set to be a big year for Creativepool, we're pleased to announce that we've appointed Octopus Group to provide us with PR and social media support moving forward. Octopus are working with us on the re-launch of our web site and also on a...

Posted by: Creativepool
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Inspiration

Are Brand Mascots Still Relevant in 2024? #BrandMonth

When we think of the 90s, we often picture neon lights, garish colours, skateboards, “attitude” and POGS. But above all else, what the 90s represented to me was the dawn of the mascot. Of course, many entertainment franchises lived or...

Posted by: Benjamin Hiorns
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Inspiration

Sharing secrets with prop & costume maker Alea Holland

Like many creatives, Alea Holland has a dream: to live off something she loves, building a career out of her craft. Having a day job in retail, there are not many outlets for creativity during daily shifts - which is why Alea has turned to costume...

Posted by: Creativepool Editorial
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Leaders

How Desperados became the most inclusive brand overnight

At London’s newest event space, Magazine, there’s a giant octopus serving drinks, a Human Mirrorball in the middle of the dancefloor and custom-built ‘see the stage boots’ to allow for good views of the DJ. These are just some...

Posted by: Ryan Watson
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Leaders

Account Wins of the Week

Droga5 - MINI Electric Droga5 London has been appointed to MINI Electric’s global advertising account, following a five-way competitive pitch organised by The Observatory GE. The agency has been briefed on a three-year assignment to develop a...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Bathrooms, Cookbooks, Opera and some very quirky beer

StudioMono - Kingsbury Press StudioMono has rebranded and repositioned Kingsbury Press as masters of “The Art of Print” as the printer marks its 50th year in business. The new look is minimal and monochromatic and is offset by an online...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2016 top speaking sessions to get ahead

There's lots to enjoy and soak up at the Cannes Lions festival, so much so that it can all be a little overwhelming. This is especially true when it comes to the various talks happening throughout the week. Here, we've collected a few of the more...

Posted by: Creativepool
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Leaders

#fansofcannes: Raw for the Oceans

An idea born out of a purpose that doesn’t just highlight the cause it’s trying to address; it actually does something about it through the product it actually is. Too often, the marketing mix and design are asked to make people want...

Posted by: Jones Knowles Ritchie
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Leaders

MullenLowe Group unveils new global corporate identity

Following the formation of MullenLowe Group in May 2015 - from the merger of IPG agencies Mullen in the US with global creative network Lowe and Partners - the network today has unveiled plans for its new global corporate identity. The...

Posted by: Creativepool Editorial
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Leaders

Ads of the Week

Forsman & Bodenfors – H&M H&M looks set to break all the fashion rules in a new campaign from Forsman & Bodenfors featuring punk icon (and walking leather pin cushion) Iggy Pop. It hinges on a film narrated by the Stooges frontman, which carries a...

Posted by: Creativepool Editorial
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Leaders

What we've learned from the new James Bond: Spectre trailer

You saw it, right? How could you miss it? Even ITV's News At Ten ran the trailer for 'SPECTRE', the next episode in the most successful movie franchise ever - James Bond. Immediately the world took to social media (or at least the section of the...

Posted by: Magnus Shaw
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Features

Spotlight - The Hidden Dingbat Collective

"Two heads are better than one." Describe your work in one sentence. Phil Howell: We try to be current, playful and bold. Lauren Baker: I'd say it was quite playful and lighthearted. It's also rather brave in a sense. What's the most important...

Posted by: Creativepool
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Inspiration

CP Loves... Dan Hillier

by Jessica Hazel The Sunday Upmarket in the Old Truman Brewery on Brick Lane is where a wealth of artists and designers test run their future careers. Some fail quickly and disastrously whilst others soon meet the right people who propel their...

Posted by: Creativepool
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Inspiration

Rebranding "God's waiting room" #BehindTheBrand

Hallmark Luxury Care Homes, the family-owned group of 22 care homes in England and Wales, relaunches with an all-new brand positioning and identity created by The Corner London. The work sees a complete overhaul of Hallmark’s brand strategy,...

Posted by: Creativepool Editorial
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Features

Global creative calendar: April 2024

Across this month’s full slate of alluring extracurricular activities, everyone open to new experiences has worlds to gain. Current and future leaders spanning all industries are going all in: Curtains will soon draw back and stages will...

Posted by: The Darnell Works Agency
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Inspiration

#MemberSpotlight on freelance writer and director Katerina Sfaellou

How did you get into the industry? I started on the corporate side of things many years ago, working on events and marketing activation campaigns. But I always wanted to be hands-on and combine my communications degree with the more creative side of...

Posted by: Creativepool Editorial
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Features

Enduring Brands vs. Fading Stars: Standing the Test of Time #Brand Month

Not every brand can be an icon and even those that achieve iconic status are not guaranteed immortality. Of course, changing consumer and economic trends are always going to play an important part in whether a brand sticks around for months, years or...

Posted by: Benjamin Hiorns
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Inspiration

Phillips #ShareTheCare for mums across the world #BehindTheIdea

Philips Avent, in collaboration with LePub, is launching an empowering new campaign called #ShareTheCare. This initiative aims to address the challenges faced by moms and put a spotlight on the importance of their well-being and self-care. To raise...

Posted by: Creativepool Editorial
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Features

Creative Freedom vs Cultural Sensitivity: The England Kit Controversy

As creatives, we’re always treading a fine line between letting our creative souls run free and pleasing not only our clients but our audiences. Never is this more apparent than when a piece of creative stirs controversy and we’re forced...

Posted by: Benjamin Hiorns
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Leaders

Inspiring Female Leaders: An Interview with RAPP CEO Gabrielle Ludzker

Gabrielle Ludzker is not just any CEO. The current head honcho at customer experience agency RAPP has spent her career breaking away from the traditional corporate CEO stereotype. and leads to inspire rule breakers. Gabby is an inspirational rule...

Posted by: Benjamin Hiorns
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Inspiration

Punk and Progress - Why Rebellion Fosters Innovation

In the annals of cultural history, Punk stands as a testament to the power of rebellion and defiance. Emerging in the 1970s as a raw, unapologetic response to the stifling conservatism of the time, Punk music, fashion, and ethos shattered norms,...

Posted by: Marc Posch
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Industry

How-To: Choose the Perfect SMM Manager for Your Business

In today's digital world, where market competition intensifies every minute, social media marketing is a mandatory tool for attracting and retaining customers. Especially for small and medium-sized enterprises with limited resources, effective use of...

Posted by: Taker | Maker

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