Displaying 1 - 36 of 57 results
by John Fountain. Reading the comments, it seems that quite a few people think the Obama ad that repeats the line 'Wake the Fuck Up' is pretty funny. Many are saying that for the first time someone has made a political ad that they get, and like,...
Posted by: Creativepool
In the UK, those standing for parliament always use the branding of their party. During the run-up to the recent general election, you may have noticed Labour candidates' posters were red and yellow with a red rose; Tories were all blue and white...
Posted by: Magnus Shaw
by Magnus Shaw I'm in America. Staying in Kissimmee, Florida and genuinely delighted to see things looking a lot better. Last year I was alarmed at the number of boarded up stores and saddened by the prevalence of regular Americans soliciting money...
Posted by: Creativepool
In celebration of the 60th Anniversary of the President’s Council on Fitness, Sports & Nutrition, Funny Or Die and SS+K has launched a new video encouraging Americans to be healthy and active starring First Lady Michelle Obama and comedy actor...
Posted by: Creativepool Editorial
BBH Los Angeles, in support of The White House and Civic Nation, has released a star-studded campaign to launch the first United State of Women Summit, which will address critical issues facing women in 2016 and which takes place in Washington DC on...
Posted by: Creativepool Editorial
Susannah Morgan, Deputy Managing Director at PR agency, Energy PR, discusses how Lizzo’s recent lawsuit and surrounding controversy is a sobering reminder to brands not to undermine the reason their audience loves them. Lizzo’s recent...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? There’s never a typical day in the world of entertainment! When you work so closely with talent and creators, you’re often reacting to brand new opportunities which...
Posted by: Creativepool Editorial
When Queen Elizabeth II took the throne, even my parents had yet to be born. She was the longest serving monarch in history and it appears unlikely that will ever again be contested so when the news stuck yesterday evening, a definite shockwave was...
Posted by: Benjamin Hiorns
People have been underestimating video games for as long as I can recall. As a child, one of my fondest memories was unboxing my Sega Master System on Christmas morning 1991 and gaming is a hobby that has now carried me comfortably through 30...
Posted by: Benjamin Hiorns
It’s no secret that female creatives have been overlooked, under employed and under utilised in the film, music, and media industries for decades. Even with the onslaught of rising female creators and content being driven towards the female...
Posted by: Bopper
… And breathe! The 2020 US Presidential election is over and former Vice President, Joe Biden, will become US President on January 20th. But what have we learnt from this election? Beyond the value of muting microphones during debates and...
Posted by: Mary Keane Dawson
Our societies are built on stories. These stories - of our past, present and future - shape how we think. In turn, the images we see, and the stories they convey to us, shape how we view the world around us. Faced with the new realities of COVID-19,...
Posted by: Si Crowhurst
US-based creative agency Mekanism prides itself on delivering work aligned with the 'Soul & Science' of storytelling, which means the human and data side is considered on every brief. It's an approach that helps the company to deliver meaningful...
Posted by: Creativepool Editorial
Ahead of Sunday's Oscars ceremony, eight in-house designers at Shutterstock have given this year's Best Picture nominees the pop art treatment using content from the creative platform. Shutterstock runs its Oscar Pop! poster series every February...
Posted by: Creativepool Editorial
NotOnSunday - Scouts UK Scouts UK has a new visual identity that looks to make the organisation accessible to people from minority backgrounds and be seen as “cool again” by children and adults alike. The Scout Association was founded in...
Posted by: Creativepool Editorial
As part of our "Brand Perspective" Annual 2018 judges series, meet Lisa Hogg. Tell us what you do for a living and who you work for? I am a Brand Marketing professional and currently am the EMEA Marketing Director for TOMS, based in Amsterdam. I...
Posted by: Heather Deacon
Inamoto & Co - Asics Performance apparel brand Asics has selected the Rei Inamoto-helmed agency Inamoto & Co as its innovation partner, tasking it with creating breakthrough work in the brand's transition to fitness-as-a-service. The Brooklyn-based...
Posted by: Creativepool Editorial
Work-Order - HuffPost The Huffington Post has been rebranded as HuffPost in a bid to help the news organisation “become better listeners” and build up trust with its audience. The name change and new logo marks the news site’s...
Posted by: Creativepool Editorial
Alongside my recent pieces, Tech Trends: AI in 2017 and Creative Opinions on AI, I also conducted a series of interviews with some varied and insightful industry figures about their own experiences, hopes, thoughts, feelings and fears regarding the...
Posted by: Benjamin Hiorns
Goodby Silverstein & Partners (GS&P) have introduced a new ad campaign for Cisco dubbed the “Space Hotel.” The new campaign, featuring a 360 video virtual tour and product demo documentary, illustrates how Cisco Spark’s bold...
Posted by: Creativepool Editorial
The monumental marches that took place around the world over the weekend as Donald Trump was being sworn in as the 45th President of the United States, were perhaps more notable than the ceremony itself. Millions of women and men marched to show...
Posted by: Creativepool Editorial
Back in 2008 when Obama first ran for president, the iPhone was only a year old and Facebook wasn’t yet the world’s largest social network. Obama’s digital strategy was savvy and helped to mobilise voters who were already actively...
Posted by: Kate Lewin
With Donald J. Trump set to claim the mantle of “World's Most Powerful Man” this afternoon, I thought it was about time to start laughing through the tears. So, instead of pontificating on the dark days ahead when the real estate tycoon,...
Posted by: Benjamin Hiorns
Pablo - MQ Having launched on the 16th January, the “We Swear” campaign from mental health research charity MQ is calling time on the unacceptable lack of progress in tackling young people’s mental health. New figures from the...
Posted by: Creativepool Editorial
Discussions about chatbots have been doing the rounds for a while now, they're usually encased within a ‘will they/won’t they?' hit the mainstream-type discussion, in which marketers like to tell us we’re on the cusp of THE next big...
Posted by: Kate Lewin
Whilst 2016 has been something of a banner year for many horrible things, it's been business as usual in advertising, and business navigating new frontiers. One thing that appears to have come to the forefront this year is the coming together of...
Posted by: Benjamin Hiorns
It's been 2 weeks now since D-Day (Donald Day) and our divided world has grown even more so in the ensuing noise, chaos and horror. The creative industries, however, prove ever resilient, and whilst my previous piece from last week regarding the...
Posted by: Benjamin Hiorns
Mass shootings are, unfortunately, becoming all too common in the United States (Mass Shooting Tracker: 371 recorded in 2015; 403 as of November 1st 2016). In fact, during his tenure, President Barack Obama has formally addressed the nation on the...
Posted by: Creativepool Editorial
No-one would have believed, at the dawn of the 21st century, that within 20 years we would soon witness the election of the first reality TV American President. The cult Mike Judge (of Beavis and Butthead and Office Space fame) film...
Posted by: Benjamin Hiorns
Industry London-based global brand consultancy Industry has appointed Dominic Zammit as its first Head of Digital. Zammit will be responsible for Industry’s digital output, leading on strategy, content and delivery for clients across a range...
Posted by: Creativepool Editorial
MEC has launched a global industry-wide initiative to celebrate difference and raise more visibility of inclusion as a critical business imperative. Debuting at New York’s Advertising Week, “Brave Your Bias” implores people to...
Posted by: Creativepool Editorial
Google’s recent proposal, put forward to Silicon Valley's Unicode Consortium (the body that controls and approves universal software standards for letters and other characters), wants to increase the representation of women in emoji and calls...
Posted by: Kate Lewin
A design technique used on blockbuster films like Minority Report, The Terminal and Man of Steel is being applied to the development of future cities in the face of huge refugee migrations. Production designer Alex McDowell, who heads up 5D Global...
Posted by: Creativepool Editorial
An ambitious project is being launched which will see street artists and illustrators painting the Redsand Sea Forts just off the east coast of England. The sea forts are located in a cluster eight miles north of Whitstable off the Kent coast, and...
Posted by: Creativepool Editorial
Digital marketing firm Quantcast hosted a rather ambitious (and some might say out-of-this-world) event on Wednesday (October 21) this week, which brought together some of the top innovators in the creative industries (growing brands, leading...
Posted by: Benjamin Hiorns
JWT London - Debenhams The content division at JWT London has created eight 30 second films as part of its £1.5 million “A Match Made in Debenhams” Autumn campaign for the retailer, which launched last week and is currently running...
Posted by: Creativepool Editorial