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Displaying 37 - 72 of 73 results

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Leaders

The Future of Designing Healthcare Brands

As we continue to see healthcare take on the lifestyle category, design has a crucial part to play in championing this shift and creating a new expression around health empowerment. Healthcare is becoming more of a lifestyle category than ever...

Posted by: ECHO
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Leaders

Top 5 Ads of the Week

Crispin Porter + Bogusky – Turkish Airlines Turkish Airlines – Fly to Gotham City With the heavily anticipated Batman v Superman: Dawn of Justice set to launch this Spring, many brands will undoubtedly be clambering to get in on the action....

Posted by: Creativepool Editorial
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Leaders

The Top Technology Stories of 2015

January: Google lets users design their own phones Internet kingpins Google unveiled a new prototype this year for their modular smartphone, which will allow users to swap out components and essentially design their own phones. The phone will work...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

WPP - Coca-Cola Coca-Cola has given its next big global campaign to three WPP agencies: Ogilvy New York, Sra Rushmore in Madrid and the minority-owned Santo in Buebos Aires. Wieden+Kennedy Portland, which helped to devise the long-running...

Posted by: Creativepool Editorial
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Leaders

Sir Terry Pratchett and Seth Rogan team-up to Fightback

Whilst beloved author and British institution Sir Terry Pratchett and professional Hollywood stoner icon Seth Rogan might not have a lot in common on paper, both have lent their support to a new campaign for Alzheimer's Research UK, which launched on...

Posted by: Benjamin Hiorns
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Leaders

JWT ask us to soften up and make a new acquisition

One of Australia’s toughest men, Barry Hall, the ex-AFL champion and notorious hard man (think a cross between Vinnie Jones and Crocodile Dundee and you're almost there) is urging Australians to find their softer sides this winter in a new...

Posted by: Creativepool Editorial
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Leaders

Would you buy a magazine printed with HIV+ Blood?

The current edition of an Austrian magazine has been printed with the blood of HIV+ subjects in an effort to help raise awareness of the frequently misunderstood condition. All 3,000 copies of the Spring issue of Vangardist, a “Preogressive mens...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Apple sell out. Again. A big week for Apple saw the company's mega-hyped Apple Watch sell out of its pre-order stock in a matter of hours. US pre-orders for the device kicked off on Friday morning, and by the afternoon, Apple released a statement...

Posted by: Creativepool Editorial
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Leaders

VCCP lend more support to Macmillan

VCCP has launched the latest spot in their brand campaign for Macmillan Cancer Support, which builds on the charity's proposition that cancer is something nobody should be facing alone. Called “Mist,” it follows the lead set by the...

Posted by: Creativepool Editorial
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Leaders

The five briefs I don't want on my desk

Mussel meat A leading discount frozen food company is selling bags of 'mussel meat'. I may be wrong, but I suspect these are the unfortunate shellfish deemed too manky to be sold whole, and are therefore mushed up and flogged in a heaving mass. Good...

Posted by: Magnus Shaw
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Leaders

Co-op Pharmacy relaunch goes Well

The UK's third-largest pharmacy chain (and largest independent pharmacy) recently relaunched its 780 stores under a new brand and a new name. The Co-operative Pharmacy, which employs over 7,000 staff across the country, has been rebranded as...

Posted by: Creativepool Editorial
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Leaders

Can VR help your mental health?

ProReal in mental health Full disclosure here; I suffer from mental illness. I have since I was 13, and it's something I have had to live with every day since. I see no reason not to divulge that information, as I personally don't believe it in any...

Posted by: Benjamin Hiorns
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Leaders

Macmillan show cancer patients they're not alone

This week, Macmillan Cancer Support has launched a new brand campaign from VCCP, which builds on the charity's message that those suffering from cancer should never need to feel like they're alone. It's a sad fact, but most of us will be affected by...

Posted by: Creativepool Editorial
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Leaders

Prince Harry shared his secrets for World Aids Day

Celebrities such as Nicole Scherzinger, Paloma Faith, have all shared their support alongside Prince Harry for World Aids Day (which fell yesterday on the 1st of December) by sharing their secrets online as part of a campaign devised by CHI &...

Posted by: Benjamin Hiorns
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Leaders

Up In Smoke. Is there any point in 'No Tobacco Day'?

It's 'No Tobacco Day 2014'. Hooray. It is often said there are too many 'days' dedicated to this that and the other. And I think this rather proves the point. Not because the World Health Organisation (who are behind the event) shouldn't have an...

Posted by: Magnus Shaw
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Leaders

M&C Saatchi team up with QUIT and urge smokers to put their lights out

In order to raise awareness about the serious dangers of smoking on 'World No Tobacco Day', the global anti-smoking charity QUIT have teamed up with M&C Saatchi to create an integrated social media campaign which uses the micro-video site Vine to...

Posted by: Benjamin Hiorns
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Leaders

Up front. What does 'Page Three' have to do with cancer?

On the whole, we don't tend to turn to The Sun for medical advice. Insensitive headlines about torpedoed foreign ships and prurient trivia about the borderline famous - yes, absolutely. But practical guidance on cancer prevention? Not quite so...

Posted by: Magnus Shaw
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Leaders

Does the Pancreatic Cancer Action campaign go too far?

UK cancer statistics are frightful and frightening. For every three people who read this article, one will acquire some sort of cancer in their lifetime. The disease doesn't discriminate, striking the very young and the very old, the rich, the poor...

Posted by: Magnus Shaw
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Inspiration

A Fashion Galore! - Welcome to the wonderful world of Isabella Blow.

Somerset House is currently showing an exhibition about the extraordinary life of Isabella Blow, a woman who performed a striptease at Andy Warhol's funeral to the live music of the Velvet Underground, not to draw attention to herself, but because...

Posted by: Jessica Hazel
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Features

Meet the Design Director, Robin Fisher of Nerv

What's the story behind you joining Nerv? I’ve been part of Nerv since the very early days (10 years now). I first met Cynan (Nerv’s founder) when we were both working for a UK based PC manufacturer back in the early 2000s. We were both...

Posted by:
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Leaders

It's political correctness gone mental

So, tell me honestly, does that title offend you? It's a serious question - I put it there deliberately. The reason being that, last week, Asda paid £25,000 to mental health charity Mind for advertising what was deemed to be a completely...

Posted by: Ashley Morrison
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Leaders

The Loan Arrangers. Is It High Noon For Wonga And Friends?

At some point, perhaps four years ago, doorstep lending ('The Tallyman', as my grandmother would have termed it) suddenly became terribly old fashioned and parochial. Recession and financial misery inflated the market for non-bank lending at a...

Posted by: Magnus Shaw
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Workshop

Opinions - Making a drama out of a crisis.

by Magnus Shaw There is much to like about charity advertising. Freed from the constraints of pack-shots and multi-buys, agencies have the chance to show off their creative chops and tell real human stories - often quite brilliantly. One only has to...

Posted by: Creativepool
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Leaders

#GettingToKnow Yvonne O’Brien, Chief Marketing Officer at Zappi

Tell us a bit about your role! Is there a “typical” day? My typical day begins with a trot around the neighbourhood with my dog, Daisy, which is ever the priority. Then, I like to make time for expansive reading when I’m not too...

Posted by: Creativepool Editorial
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Inspiration

Looking Deeper with Paul Gawman and Ogilvy Health

Have you ever heard of Pulmonary Arterial Hypertension? Neither did we, until we read the interview with Paul Gawman below. And that is precisely the problem. According to Paul, who has worked with Ogilvy Health to craft the 3D illustration below,...

Posted by: Creativepool Editorial
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Leaders

GIFs, Cinemagraphs & Ballerinas

The GIF turned 30 last year and yet this simplistic medium continues to evolve and amaze. At first GIF's, relegated to flashy, pixelated pop-up ads that made your eyes bleed, were shunned by any sophisticated designer. Now, advancements in mobile,...

Posted by: Phillip Powdrill
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Leaders

Rebrand Roundup: Booze, biscuits and other stories

BrandOpus - Hall & Woodhouse Badger BrandOpus has designed a unique Collector’s Edition bottle for Hall & Woodhouse’s signature brew Badger, which has picked up a coveted D&AD Graphite pencil. The extraordinary bottle is a realisation of...

Posted by: Creativepool Editorial
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Leaders

Tech Tats: Meet the new biowearables

Body art for aesthetic appeal is a thing of the past. Say hello to the new Tech Tats; temporary tattoos that tell you your temperature, gives you statistics related to your health and prevent you from getting sick by warning you about serious health...

Posted by: Kate Lewin
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Leaders

The Philips Breathless Choir transform the lives of those with COPD

Marking World COPD Day (November 18), Royal Philips has unveiled the Philips Breathless Choir, an event that brought together a group of 18 COPD sufferers in New York and documented their journey through a series of films, as they conquered their...

Posted by: Creativepool Editorial

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