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Displaying 1 - 36 of 102 results

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Inspiration

CP Loves... "Scrapheap Symphony" by Chris Cairns

by Jessica Hazel. You might think that glitchy dial-up modems and clunky printers are a thing of the past and that their rightful place is rotting away in a landfill somewhere. However the thing is that modern, quieter technology just doesn't cut...

Posted by: Creativepool
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Leaders

Watch the orchestra conducted hundreds of miles apart

On the 29th of April 2015, an audience gathered at the Gothenburg Concert Hall in Sweden to watch 14 musicians at five locations all around Sweden playing live together over the Telia fibre optic network. The “Play Apart” experience was...

Posted by: Creativepool Editorial
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Inspiration

#GettingToKnow Reckitt’s Ainhoa Robles

Tell us a bit about your role! Is there a “typical” day? You know, before I jumped ship to the corporate side, a former colleague of mine who'd moved between the studio and corporate worlds gave me a heads-up: it'd be quite a shock. And...

Posted by: Creativepool Editorial
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Inspiration

Finding the perfect sound with Sonic Lens | #Company Spotlight

Marco Vitali, Managing Partner at Sonic Lens Agency, is something of a renaissance man. A musical prodigy and marketing specialist that has mastered both sides of his brain and cultivated a career as one of the foremost voices in sonic...

Posted by: Creativepool Editorial
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Inspiration

Burger King gives up on the Whopper | #BehindTheIdea

BBH is putting the spotlight on the nation’s most famous chicken burger - Burger King’s Chicken Royale in a campaign that taps into a truth that for some, the Home of the Whopper, isn’t all about the beef. But instead of a...

Posted by: Creativepool Editorial
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Inspiration

Seeing the world differently with Virgin Atlantic | #BehindTheIdea

The first work for Virgin Atlantic created by Lucky Generals launched last month introducing the the new endline “See the world differently”, which acknowledges the travel industry is entering a new era. The campaign is headlined by a...

Posted by: Creativepool Editorial
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Industry

Word to the Winners of Annual 2020 - #AnnualSpotlight

To say 2020 was an eventful start to the decade would be a tremendous understatement. We've seen the industry come together even while apart, as a pandemic brought about one of the biggest social crises in the history of humanity and protests for...

Posted by: Antonino Lupo
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Leaders

Discussing sonic branding with the Global CMO of amp - #GettingToKnow

The story of amp Global CMO Uli Reese would sound incredibly inspiring to any musician out there. Forged by the scorching flames of TV composition in Hollywood, Uli entered the industry as a music composer and has found his own way through the music...

Posted by: Creativepool Editorial
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Workshop

How much should I charge as a freelance musician/composer?

A guide to freelance music composition rates, with tips and advice from experienced professionals in the industry Musicians and composers set the mood of the stories we love and cherish the most in our hearts. Without musicians, horror films would...

Posted by: Antonino Lupo
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Inspiration

The endless curiosity of Birger Linke

DMG group creative director Birger Linke believes you can never run out of problems to solve. And that is the primest of fuels for creativity. Birger admits he would probably be a pilot if he hadn't chosen to follow his heart and dive into graphic...

Posted by: Creativepool Editorial
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Workshop

Making better worlds together, with UNICEF and VaynerMedia

On World Refugee Day (20th June) UNICEF launched a campaign to encourage people to think differently about refugee and migrant children, to focus on what the adoptive communities gain. Created by VaynerMedia, its team of senior art director Lianne...

Posted by: Creativepool Editorial
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Inspiration

The Symphony of Brice Cagan

We rarely do feature musicians around these parts, but there are so many incredible composers and sound artists in the community and we are thrilled every time we find some new talent here and there. Brice Cagan is everything our editor will never...

Posted by: Creativepool Editorial
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Workshop

Remote Control: Monetising your lockdown

Panic mode has officially been engaged and no industry is safe from the fallout. The tendrils of COVID-19 have spread with wanton abandon, latching onto every sector; decimating some whilst only wounding others. For freelancers, the sting is...

Posted by: Benjamin Hiorns
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Leaders

Top Hires of the Week

AKQA Resh Sidhu has returned to AKQA as Creative Director. Based at the NYC studio after two years at digital and visual effects company Framestore, Resh will join the AKQA New York Leadership Team. Resh is one of the most respected names in Virtual...

Posted by: Creativepool Editorial
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Inspiration

'Tis the season for festive creative

Cover image "Deer Santa" by illustrator Pete Ellis Whether they be a model maker, photographer, filmmaker, agency, agent or designer, it's a pleasure to see the amazing work that's uploaded every day by the Creativepool community. Here is a roundup...

Posted by: Heather Deacon
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Leaders

10 most popular TED talks of all time

“TED is a nonprofit devoted to spreading ideas, usually in the form of short, powerful talks. TED began in 1984 as a conference where Technology, Entertainment and Design converged, and today covers almost all topics”. In this article, we have...

Posted by: Mind Doodle
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Leaders

Top Hires of the Week

Havas London Havas London has appointed former 101 London Partner & Head of Strategy, Clare Hutchinson, as its new Executive Strategy Director. In this new role, which she starts in November, she will report directly into Havas’ European Group...

Posted by: Creativepool Editorial
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Leaders

SONOS and Amplify launch ReScored in partnership with Abbey Road Studios

SONOS is collaborating again with creative agency Amplify to help launch their wireless home cinema speaker, the PLAYBASE. The campaign continues SONOS’ long-term commitment to giving listeners the high-quality experience they deserve, doing...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Saatchi & Saatchi LA - Toyota Toyota and Saatchi & Saatchi Los Angeles have launched a new campaign to mark Toyota’s 37th annual “Toyotathon,” celebrating the brands’ yearly December Sales event. The campaign is comprised of...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

McCann London - Subway Subway is releasing a new festive campaign to celebrate its limited edition new sub sandwich, the “Festive Feast,” which is packed with turkey, sausage, bacon, and cranberry sauce. The ad, created by McCann London,...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: Camden Lock, Twinings, Action Against Hunger and more

Ragged Edge - Camden Lock Parent company Market Tech recently approached Ragged Edge to define and create a coherent brand for the iconic Camden Market. The approach had to be relevant to a broad millennial audience and work both on and offline, but...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Now - Leo Vegas Leo Vegas, the online casino, has launched the second installation in its campaign starring “Leo,” the 'Lion King' of mobile casino gaming. The campaign, created by Now, demonstrates how the brand's titular mascot is able...

Posted by: Benjamin Hiorns

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