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Features

Global creative calendar: August 2022

Among dozens of momentous events set to play out in the weeks ahead, many are already underway, or will commence with the dawn of August. The list includes some of the world’s most famous cultural and creative industry gatherings set to welcome...

Posted by: The Darnell Works Agency
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Inspiration

Bringing dreams to life with Izabel Ciesinska | #MemberSpotlight

“From my earliest days in the crib, I longed for nothing more than to look at pictures and draw them.” These are the words of this week’s Member Spotlight honouree, Izabel Ciesinska, an illustrator who might very well have been born...

Posted by: Creativepool Editorial
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Features

Global creative calendar: June 2022

According to BCG Senior Partner and Managing Director Martin Reeves and Rhodes Scholar Jack Fuller, imagination is crucial for “seizing and creating new opportunities and finding new paths to growth.” Their Harvard Business Review book...

Posted by: The Darnell Works Agency
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Inspiration

Blockbuster video - Shining the #CompanySpotlight on Swhype

Swhype is a UK-based company that declares itself an “end-to-end” video agency - a video production company, animation studio and creative agency rolled into one. That’s a lot of hats to manage and we want know how they balance...

Posted by: Creativepool Editorial
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Inspiration

A world without freelancers?

Like many UK animation studios, we’re an SME. We deliberately keep the team small and specialised. It has downfalls of course, capacity and scheduling can be one thing. However the biggest positive is using freelancers. Below are a few reasons...

Posted by: Mighty Giant
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Leaders

How your creative campaigns can help fight climate change

Earth Day 2022 is this week, and as we all slowly return to the usual routine of our normal lives, it's undeniable we have been forever changed by a global pandemic to think about the world on a much larger scale. Talk to any creative professional...

Posted by: Creativepool Editorial
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Features

12 unexpected graphic design trends to watch for in 2022

When everything is said and done, the graphic design trends of 2022 are a motley crew. Frasurbane and anti-design, escapism and grunge, doodles and parametric patterns are some of the themes explored. It's difficult to envision any of these diverse...

Posted by: Chris Bicourt
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Features

Global creative calendar: April 2022

Across this month’s full slate of alluring extracurricular activities, everyone open to new experiences has worlds to gain. Current and future leaders spanning all industries are going all in: Curtains will soon draw back and stages will...

Posted by: The Darnell Works Agency
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Workshop

5 smart ways to use social media to grow your business in 2022

The role of social media in marketing is usually underestimated only by those who have never dealt regularly with blogs or business pages. Simply put, if you are the owner of any new commercial organisation or you do anything that can generate...

Posted by: Creativepool Partner
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Inspiration

A saucy campaign 150 years in the making for Heinz | #BehindTheIdea

The latest saucy campaign for Heinz pokes fun at the brand for launching a new range of pasta sauces in the UK, 150 years after they first entered the market. The campaign, devised by Wunderman Thompson Spain, launched with a full-page ad in The...

Posted by: Creativepool Editorial
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Features

Global creative calendar: March 2022

Warning: Featured happenings in this Global Creative Calendar edition are closer than they appear. Over the past several years, these updates have presented thousands of opportunities to advance knowledge, sharpen skills, immerse within world-class...

Posted by: The Darnell Works Agency
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Leaders

Cutting through the noise to grab the best talent

Having the right people on board is vital for a business’ success. Without the right talent, in the right role, at the right time, growth can be much slower - and can even reverse. The battle for talent has never been fiercer. Organisations...

Posted by: FJC
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Inspiration

All the best campaigns of 2021 in one place!

After the terrific display of creative prowess from the industry in 2020, 2021 could only be a further step up for advertising campaigns all over the creative & mar-comms field. With campaigns to push vaccinations and groundbreaking ideas from brands...

Posted by: Antonino Lupo
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Job Description: Digital Designer

In their primary role, digital designers combine their creativity and technical skills to produce digital graphics for computer and electronic games, websites, movie special effects, and more. Some digital designers might create graphics for...

Posted by: Creativepool
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Inspiration

Find some inspiration today with the top 5 animations of 2021

It’s been a year! Wherever the past 11 months went, we are now in December and it’s time to start looking back on everything good that happened this year. What better way to start than by listing the best animations from 2021? Top 5...

Posted by: Antonino Lupo
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Industry

Uncovering the new future with Ford and PunchBBDO | #BehindTheIdea

"People want tech to be helpful in their lives, but they see the futuristic tech as something unreachable today." It is with such simplicity that the team at PunchBBDO describes the premise and the idea behind their campaign for Ford Turkey, named...

Posted by: Creativepool Editorial
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Inspiration

Here's all the best 2021 Christmas ads in one place!

All the 2021 Christmas campaigns in one place As we all know, there’s no Christmas without a heartwarming, tear-duct-shattering series of lovely Christmas campaigns. Brands and agencies line up every year to release a stream of Christmas ads...

Posted by: Antonino Lupo
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Features

The role of creative in engaging new staff

The silver bullet for successful hiring lies in the quality of the induction. As a new employees’ first real taste of the business they’ve decided to join, inductions are the single most important piece of direct employer/employee...

Posted by: FJC

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