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Features

Why you need to know your users in order to motivate them

Altrix is one of our success stories: a disruptive approach to easing nursing shortages, saving the NHS millions, and giving agency nurses a better deal. In this article, we explain how we took a fresh look at the Altrix Customer Experience via a...

Posted by: Despark
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Industry

The best places to work in the UK as a creative

The creative industry continues to retain its reputation as a vibrant sector that has demonstrated immense fortitude against the ever-evolving challenges of the pandemic. But there is a reason why so many creatives continue to flock to the big cities...

Posted by: Creativepool Editorial
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Workshop

International collaboration in the modern workplace

Creating, cultivating, and maintaining a collaborative culture across global teams is vital for international businesses who want to succeed. In doing this well, businesses gain new perspectives to better be able to innovate and grow. With the new...

Posted by: Creativepool Editorial
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Inspiration

More play, please - Exploring the power of play

It’s not just brands that boost their juice by being ‘playful’. Any kind of interaction, from museums to retail to software to government can learn from the players out there who stay open to fresh ideas, exploration and...

Posted by: Creativepool Editorial
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Features

Global creative calendar: March 2022

Warning: Featured happenings in this Global Creative Calendar edition are closer than they appear. Over the past several years, these updates have presented thousands of opportunities to advance knowledge, sharpen skills, immerse within world-class...

Posted by: The Darnell Works Agency
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Features

Are creatives more difficult to love?

Misplaced romanticism is a common curse in popular culture. There’s the concept of the “troubled genius” creative that, for some, excuses some pretty reprehensible behaviour and puts a rose-coloured lens over mental illness....

Posted by: Benjamin Hiorns
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Inspiration

Diversity in adland - Moving the dial on the conversation in 2022

2022 will mark two years since the murder of George Floyd and two years of investigation in our industry around DE&I (diversity, equity and inclusion) in our workplaces. How can we collectively move the conversation on in 2022? In this exclusive...

Posted by: Creativepool Editorial
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Leaders

When not choosing us is the biggest risk you can take...

I came across a post from Richard Shotton (it's here) discussing Rory Sutherland's recent piece on how perhaps agencies are missing a trick in the pitch process by selling only the positive and not the negative (and I noted the often fierce reaction...

Posted by: Whistlejacket
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Industry

The great COVID comeback - Creative salaries in 2022

“Am I being paid enough?” This is a question I ask myself daily. Of course, as a freelancer, I technically control my own salary but it’s still a nagging itch that tends to kick in at the most inopportune moments. Generally, just...

Posted by: Benjamin Hiorns
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Job Description: Digital Designer

In their primary role, digital designers combine their creativity and technical skills to produce digital graphics for computer and electronic games, websites, movie special effects, and more. Some digital designers might create graphics for...

Posted by: Creativepool
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Job Description: Lighting Designer 

The lighting designer coordinates heavily with the director and artistic director to determine what sort of lighting-related visuals will craft the desired result on stage. This can include anything from deciding what sort of lighting will create a...

Posted by: Creativepool
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Leaders

Why all managers should get a Mental Health First Aid certification

Even before the pandemic, the stigma around mental health was starting to get lifted as more voices around the industry focused on the importance of voicing one's concerns, and seeking prompt help whenever possible. If anything, the pandemic could...

Posted by: Creativepool Editorial
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Leaders

Could 2022 be the year of the 4-day work week?

There have been many talks about implementing a 4-day work week over the past few years, with no reduction in salaries. It's a tactic that studies have shown could lead to happier and more productive employees and with the world shifting gradually to...

Posted by: Creativepool Editorial
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Job Description: Furniture Designer

Furniture designers are proficient in designing and creating furnishings, taking into consideration both functionality and fashion. They design both exterior and interior furnishings, often keeping in mind things like customer preferences,...

Posted by: Creativepool
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Job Description: 3D Visualiser

3D visualisation is a synonym for computer-generated imagery, 3D rendering, 3D graphics, etc. All of these terms refer to the digital process of creating some graphical content by using 3D technology - that is the task of a 3D visualiser. This...

Posted by: Creativepool
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Leaders

Can retail experiences discriminate?

From the perspective of store design, how can the physical environment discriminate in retail? Discrimination is traditionally defined as unjust or prejudicial treatment of people based on a number of protected characteristics, including; age, sex,...

Posted by: Quinine
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Job Description: Typographer

Typography is the art of arranging text in a way that makes it not only legible but aesthetically pleasing. It involves font, structure and overall appearance, and works to catalyse a specific emotion in the reader. It brings the text to life and the...

Posted by: Creativepool
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Industry

See Annual 2021's best Agencies, Brands, Talent and Leaders of the Year!

The Creativepool Annual is all about championing excellence in the creative industries. Now that our stellar lineup of winners for Annual 2021 has been announced, it is time to take a closer look at those companies and professionals who defined...

Posted by: Creativepool Editorial
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Leaders

How to reach a more inclusive online customer experience

Good user experience isn't measured by how attractive a website or application can be. There are a number of elements at play when designing effective online UX, but most of them run through clarity of communication and accessibility. Following the...

Posted by: Creativepool Editorial

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