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Leaders

Film about free speculative work goes viral

Just over a week ago, a two-minute film called 'Say No To Spec' was released onto the web and has become a viral sensation. Originally created for Strategy Magazine's Agency of the Year competition in Canada, the film calls into question the common...

Posted by: Magnus Shaw
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Leaders

Top 10 Hires of the Week

Blue Fountain Media Manhattan-based digital agency Blue Fountain Media is bolstering its executive, strategy and marketing teams with the addition of a new senior leader. Yoni Ben-Yehuda has been announced as the agency's new Chief Marketing...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

McCann Worldgroup - Beko Beko has appointed McCann WorldGroup as lead agency partner for global communication projects, with the agency set to serve as a lead agency for Beko; a global Premium Partner of FC Barcelona, the second largest brand in...

Posted by: Creativepool Editorial
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Leaders

VCCP creates £50 million billing agency with Adconnection acquisition

VCCP has announced the acquisition of independent media agency Adconnection. The business will be fully merged with VCCP’s existing media operation, VCCP Media, creating a combined media capability with billings in excess of £50 million....

Posted by: Benjamin Hiorns
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Leaders

The Philips Breathless Choir transform the lives of those with COPD

Marking World COPD Day (November 18), Royal Philips has unveiled the Philips Breathless Choir, an event that brought together a group of 18 COPD sufferers in New York and documented their journey through a series of films, as they conquered their...

Posted by: Creativepool Editorial
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Leaders

The first episode of Agency Cribs: Hello SapientNitro!

In advertising, it’s perfectly natural to have an inquisitive nature, and to harbour a desire to peek behind the curtain every once in a while. Now, we finally have that chance! We teased you last week, but here it is! The official launch of an...

Posted by: Creativepool
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Leaders

Agency of the Week: Blink

Bringing home a bounty of awards The Blink Productions family have had a truly amazing week when it comes to mantelpiece clobber, with a veritable bounty of awards success. First up, Televisual ranked Blink as the Best Production Company and Dougal...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Publicis Canada Duncan Bruce, the current President & Chief Creative Officer at Publicis Canada, has been promoted to President & CEO, effective immediately. His promotion comes as a direct result of the agency's marketing transformation and the...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Optimedia - Bridgestone Golf Optimedia has been appointed by Bridgestone Golf, a leading golf ball and equipment provider based in Covington, Georgia as their agency of record for media strategy, planning and buying. The contract is effective...

Posted by: Creativepool Editorial
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Inspiration

Tech, mindfulness and creativity

In a culture which increasingly focuses on pushing forwards and always being connected; mindfulness is big news. Unless you’ve been living in cave for the last couple of years (and not because you were on a zen retreat), it’s been...

Posted by: Kate Lewin
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Leaders

Geometry Global play Pass the Parcel

How many times have you returned home from work only to find that dreaded slip of paper that informs you you'll need to collect a parcel from your local delivery office? It's the very definition of a first world problem, but it's a problem...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: Leo Burnett

Turning sound waves into cups using 3D printing How do you 3D print a radio ad? Leo Burnett Melbourne has answered that question by getting experimental for Slurpee, the frozen drinks company (essentially the Australian “Slush Puppy”)....

Posted by: Creativepool Editorial
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Leaders

Fallout 4 launches a pioneering OOH campaign

Yesterday (November 10) Fallout 4 was released to its adoring public and my social life for the next fortnight took a tragic blow. Personally I'm only a few hours in thus far, but I can already quite say it offers everything the series' fans have...

Posted by: Benjamin Hiorns
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Leaders

Lord Alan Sugar at FOM15 On Advertising

Though he might be more famous as an icy television personality these days thanks to his annual appearance on BBC One's The Apprentice as a stereotypical curmudgeon doling out advice to an increasingly infuriating batch of guileless narcissists...

Posted by: Creativepool Editorial
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Leaders

Former DDB execs embrace gender equality at new consultancy

Karen See, the former Chief Communications Officer for DDB Group Asia Pacific, and Sharn Bedi, the former Managing Director for DDB Remedy Asia Pacific, have teamed up to launch an executive leadership consultancy set champion gender diversity and...

Posted by: Creativepool Editorial
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Industry

Earn £10,000 to Transform the World

Creativepool have joined forces with Alternative Genius Ltd, Europe’s largest creative crowd sourcing agency, to bring you the chance to earn £10,000 ... and transform the world into a better place. Alternative Genius. have been...

Posted by: Alternative Genius
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Leaders

Top 10 Hires of the Week

MEC MEC has promoted Marc Pearson to the newly created role of managing director of its Performance division, Jason Dormieux, the agency’s joint CEO announced today. His promotion reflects a doubling in size of MEC Performance across both its...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

Ocean Outdoor - Team GB Team GB has revealed details of its exclusive content partnership with digital out of home owner Ocean as it unites the nation behind the team prior to Rio 2016. The deal will see Ocean turn the nation red, white and blue...

Posted by: Creativepool Editorial
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Leaders

Boys & Girls launch an anti-bullying wristband

Amidst the high-octane networking and big deal making at the Dublin Web Summit 2015, some of the youngest tech entrepreneurs at the event (five, 11 year olds; Katelyn, Chloe, Ben, Nadine and Daniel) from St. Audoen’s School, in the heart of The...

Posted by: Creativepool Editorial
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Leaders

WPP adds the Essence of digital advertising to its roster

As has been strongly rumoured, it’s been confirmed this week that WPP is buying a majority stake in Essence Digital, described by the company themselves as a leading global digital agency and the world’s biggest independent buyer of...

Posted by: Creativepool Editorial
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Leaders

Brand Makeovers of the Week

Gretel transform Netflix into a literal House of Cards As maddeningly successful as it has become, few would argue that Netflix is long overdue for a visual upgrade. The internal design team unveiled a new, flatter logo design last year, which...

Posted by: Creativepool Editorial
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Leaders

Havas opens first UK Village in Manchester

Havas Media UK has expanded its offering in our humble nation by opening its doors in Manchester. Building on the success of Havas Lynx, Havas PR and Havas People, the global marketing and communications group has unveiled the launch of the UK’s...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

McCann London McCann Worldgroup has announced Alex Lubar as CEO of McCann London. Currently McCann Worldgroup's New York-based Global Chief Marketing Officer, Lubar will transition to his new role beginning January 2016. He succeeds Zaid Al-Zaidy,...

Posted by: Creativepool Editorial
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Leaders

Top 5 Account Wins of the Week

Gyro Manchester/Citypress - BRUSH The Manchester office of Gyro and integrated PR consultancy Citypress have been appointed to lead a global marketing and communications brief for BRUSH, the world’s largest independent manufacturer of...

Posted by: Creativepool Editorial
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Leaders

Our top Halloween highlights for branded content

Halloween is big business in ad land, more so now than ever before, so every brand and agency under the sun is taking advantage of the seasonal madness by bringing a (temporary) spooky edge to their creative advertising work. Here I'll be examining a...

Posted by: Benjamin Hiorns
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Leaders

Slack make a big difference with a small change

On August 25th, the corporate group messaging site 'Slack' unveiled a new way for developers to connect to their service: the 'Add to Slack' button. It was the culmination of a great deal of work, but it was a seemingly small detail that proved to be...

Posted by: Magnus Shaw
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Leaders

The Old Vinyl Factory becomes a major design incubator

The ground-floor of the Old Vinyl Factory in Hayes, West London, which was at the forefront of UK technological development for much of the 20th century, has been reimagined as an incubator space for start-up product design businesses. The site was...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

BBH London – Tesco When I was a wee lad (in the heady days of the mid-90's), Halloween wasn't a particularly big deal. Sure we got together to watch movies we probably shouldn't have been watching and hit up our neighbours houses for Dime bars and...

Posted by: Benjamin Hiorns
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Leaders

How companies convey reliability through their online presence

One of the key things that customers or clients search for in companies is that they can be relied on. Whether this is to provide them with food products, a new mortgage or simply to ensure that they deliver on their promises it is important that...

Posted by: Creativepool Editorial
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Job Description: Exhibition Designer

Exhibition designers are responsible for the design and layout of shows and exhibitions. Find Exhibition Designers Find Exhibition Design Companies Find Exhibition Design Jobs Job Description, Salaries and Benefits Exhibition designers are...

Posted by: Creativepool
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Leaders

Retargeting Demystified: Get out of my face(book)!

Contrary to what Google thinks, I am not interested in dating Christians. No offence to Christians, of course - just that I’m married. So I’m getting a little annoyed that when I log on to various websites, I get more or less harangued...

Posted by: Ashley Morrison

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