Displaying 37 - 72 of 1093 results
by Ashley Morrison. One of the perks of being a freelancer is the ability to work from home. I love it. No arduous daily commute (and related expenses, obviously), no noisy work colleagues, and seriously good coffee on tap when I want it. But in...
Posted by: Creativepool
I was looking not only for a blog name but for a brand name for my vision. I wanted to embrace all what I love in this alter persona, immerse myself in its world, and invite others to join if they liked. I created this muse, Ella, the timeless alter...
Posted by: Creativepool
As a designer I spent heaps of time on the Internet, searching for inspiration for whichever project I was involved in. I created a folder structure on my harddrive where I stored the most inspiring pieces in various categories. Day by day the image...
Posted by: Creativepool
by John Fountain Cast your eyes over to the right hand side of this blog and you'll notice something called "Date a Creative". For all the time that I've been writing blogs for Creativepool, I admit I haven't given that web banner very much...
Posted by: Creativepool
by Ashley Morrison When I was on holiday in France recently, I couldn't help but envy the people who worked on the vineyards we visited. What a great life that must be. Well, for the owners if not the labourers, anyway. They get to live in some of...
Posted by: Creativepool
by Ashley Morrison I've been working very hard every single day for the past couple of weeks. Till silly o'clock. Being freelance, when the work comes along, I don't really feel able to say no. After all, in the current economic climate, to trot out...
Posted by: Creativepool
by Ashley Morrison. Tempting as it was today to blog about the Olympic Opening ceremony (you've gotta love that James Bond bit with Her Maj, haven't you?) I've decided to talk about another round-the-country event which is taking place at the moment...
Posted by: Creativepool
by Magnus Shaw When discussing Facebook, different rules apply. In Facebook's world, audiences, members, revenues and profits are measured on a macro-scale that dwarfs the figures bandied around in banking circles. A few statistics: -Users upload...
Posted by: Creativepool
by Ashley Morrison I'm very happy to take advice from people. The main caveat is that it has to be from someone who knows what they're talking about. The second caveat is that they have to practise what they preach. Below is a genuine profile from...
Posted by: Creativepool
"We genuinely love what we do - as long as we can inject some good creative thinking, we're happy." Creativepool meets Ben Stainlay and Brian Jefferson - better known as wonderful wordsmiths Ben&Brian - to talk cross-platform creativity,...
Posted by: Creativepool
by Magnus Shaw Hello. And welcome to the Creativep ... LOUD MUSIC, SHOUTING, SOUND EFFECTS ... ool blog. I thought it would be useful to dis ... POP SONG, KIDS GIGGLING, CORNY JINGLE ... cuss how advertisers are handling broadcast ads on the inter...
Posted by: Creativepool
By Jo Clarke. ABOUT JO CLARKE Jo is a candidate on Creativepool. With the help she found on the site, and one of our bloggers Magnus Shaw, she has achieved her dream of becoming a copywriter. Here she recounts her journey... "I am a...
Posted by: Creativepool
I work very hard and it's not like a 9 to 6 job. I spend practically every waking hour doing it. Describe your work in one sentence. The ridiculousness and hilarity of the world filtered through my brain and wrung back out for everyone to gawk...
Posted by: Creativepool
by Ashley Morrison In the past, we bloggers at Creativepool have given our opinions, advice and guidance, whether you asked for it or not! Hey, that's blogging for you. The internet is a free-for-all where anyone can purport to be an "expert", but...
Posted by: Creativepool
In truth no one knows. Conversations we’ve had with many of our clients show that 2012 holds a certain unpredictability, which is making many a little nervous. There seem to be a lot of pitches around and enough work for everyone but with the...
Posted by: Creativepool
Wandering around a supermarket when it's not busy like at 8am on a Saturday morning makes one of life's necessary evils ever so slightly more pleasurable. Not much more, admittedly I'd rather be asleep, for one thing but ever so slightly. One thing...
Posted by: Creativepool
Sunday night often sees me sitting at my laptop trying to rustle up some inspiration for my weekly blog post. Sometimes inspiration comes easily - trying my luck (successfully) at getting an interview with Ben Eine last week was a no-brainer, given...
Posted by: Creativepool
There may be "an app for just about anything", but have we gone a bit nuts over the iPhone? Boys with toys. A bit of a generalisation, as rhyming adages go, but one which I think is more true today than ever before. No matter how old I get (and...
Posted by: Creativepool
Jody Barton - once of London, and now, for a few years, a resident of Copenhagen - is one of the artists who inspired us to set up Beach. I remember seeing this video, for MC Paul Barman, bloody years ago. His vast portfolio of personal work contains...
Posted by: Beach London
Depending where you reside in the UK, you may be a listener to XFM. The original home of Ricky Gervais and Stephen Merchant, its format has largely been studenty, with a playlist dedicated to indie guitar bands, and a presenter roster of music buffs...
Posted by: Magnus Shaw
With the Autumn hardly upon us, British Airways are set to launch their Christmas travel campaign. It's a digital affair, as you might imagine, and builds on their 'No Place Like Home' concept launched earlier this year. The ads use quirky sayings,...
Posted by: Magnus Shaw
What is Simon Cowell? A TV presenter? A music producer? An pop manager? Well, undeniably all these things; but ultimately he's one of the most accomplished marketeers the UK has ever created. Just look at his greatest achievement. He not only...
Posted by: Magnus Shaw
Of course, these days, being a smoker is only slightly less offensive than kitten killing. But it wasn't always that way. Indeed, there was a time when everyone from doctors to movie stars - even prospective presidents - were more than happy to...
Posted by: Magnus Shaw
July 27, 2015 was the 75th birthday of Bugs Bunny, one of the best-known cartoon characters ever created. As suave as Raffles, and as witty as Oscar Wilde, he's a gifted dancer, and famous for his ability to avoid hunters - particularly the lisping...
Posted by: Magnus Shaw
You saw it, right? How could you miss it? Even ITV's News At Ten ran the trailer for 'SPECTRE', the next episode in the most successful movie franchise ever - James Bond. Immediately the world took to social media (or at least the section of the...
Posted by: Magnus Shaw
Tiring of your glittering career as an advertising executive? All those expense account lunches leaving you unfulfilled? Maybe you should become a music star. It can certainly be done, as one high-flyer has proved by making that exact career move....
Posted by: Magnus Shaw
This modern world has brought us a swathe of unusual job titles. Certainly our grandparents wouldn't have a clue what a Social Media Manager does, much less an SEO Executive. So how about a Professional Fence Jumper? This is how a man called Marcus...
Posted by: Magnus Shaw
A few years ago, I arrived at Stockport station in Cheshire. It was early morning and I was feeling distinctly peckish. Fortunately, as I reached the foot of the stairs from the platform, a well-known retailer of baking goods was holding a promotion,...
Posted by: Magnus Shaw
It would be slightly mean to accuse Hollywood's finest actors of greed - but only slightly. You see, not content with the multi-million dollar fees for the movies in which they appear, they flock to a highly lucrative trade in advertising cameos. And...
Posted by: Magnus Shaw
There was a sticky period in the evolution of the World Wide Web. This was the time when developers and advertisers seized on pop-up technology, but before any ad-blocker software was available to mitigate it. If memory serves, it lasted about a year...
Posted by: Magnus Shaw
War is hell, they say. So perhaps it's not surprising the stuff of nightmares is funded by the military. The US military to be precise. Yes, the American Army is putting cash dollars into into a robotic cockroach. What's more, it's an intelligent,...
Posted by: Magnus Shaw
You may remember, in the early days of the internet, some very smart cookies enriched themselves considerably by buying up the domain names they figured would be in demand, just as soon as major corporations woke up to the new technology. Smart...
Posted by: Magnus Shaw
You’ve read your Vogue, you’ve read your GQ, even an old copy of Woman's Own you found on the train. But why so predictable, friend? Expand your horizons, take a chance and live on the wild side - because, for all the talk of a crisis in...
Posted by: Magnus Shaw
Antiques Roadshow, Flog It!, Bargain Hunt, Cash in The Attic, Dickinson's Real Deal - there’s no doubt the BBC and ITV recognise the crucial role selling old stuff plays in the cultural fabric of the UK. Indeed, one cannot help but be impressed...
Posted by: Magnus Shaw
One needn’t be a footballing expert to understand the shenanigans at FIFA. I know almost nothing about the sport, but the double-dealing and backhanding are as clear to me as any other observer. So, when people accuse advertising of dishonesty,...
Posted by: Magnus Shaw
2014 was a record-breaking year. In just twelve months 581,173 new UK businesses were registered with Companies House, substantially beating the figures for 2012 and 2013. These days, we're surrounded by start-ups - and perhaps for the first time, a...
Posted by: Magnus Shaw