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Leaders

Matthew McConaughey hired as Creative Director for Wild Turkey whisky

Until quite recently, Matthew McConaughey was seem as more of a punchline than a legitimate actor. A series of poor career decisions led to the formerly well-regarded actor being side-lined as a slack-jawed, indifferent rom-com schlub to act as the...

Posted by: Benjamin Hiorns
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Leaders

Creative community called upon to back &Sons global fashion brand

The launch of a pioneering clothing brand &Sons invites members of the creative community to pledge for their style via a Kickstarter campaign calling on those within the creative industries to back a hardwearing, timeless and expertly crafted...

Posted by: Creativepool Editorial
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Inspiration

The Office for Creative Research: Understanding Big Data

For the average Jane, the term Big Data is almost impossible to comprehend - or at least, it is to me. I’m well aware that data cloaks and polices every aspect of our lives and that my search histories, numerous email inboxes, online bank...

Posted by: Kate Lewin
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Leaders

The creative industry responds to the effects of Brexit

“The situation can be (in broad terms) broken down as such: Bigots voting for economic isolation, and a grave instability the people who will actually live to see it (for the most part) don't want. Politics is broken. We are not governing...

Posted by: Benjamin Hiorns
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Industry

Creative Debates: Are External Production Partners Worth It?

Creative Debates is a tonic to the endless one-way talks that are in abundance within our sector. The debates, which took place during the 2016 Cannes Lions festival, will tackle some of the most difficult questions and topics being faced by our...

Posted by: Creativepool
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Leaders

Creative Debates: Is Brand Data Killing Creativity?

Creative Debates is a tonic to the endless one-way talks that are in abundance within our sector. The debates will tackle some of the most difficult questions and topics being faced by our industry, modelled on the old-school debate format with 2...

Posted by: Creativepool
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Inspiration

Focal Point: Consuming creative eye-candy with FOREAL

FOREAL is a young German design studio with a creative focus on illustration and art direction founded by Benjamin Simon and Dirk Schuster. We love their style - it's intense, but super fun and eye catching as the duo strive to transform each of...

Posted by: Kate Lewin
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Leaders

McCann Japan pit the world's first AI CD against a creative legend

AI-CD ß, the world’s first artificially intelligent Creative Director created by McCann Erickson Japan, debuted its first work for the Mondelez Japan brand this week. The brand set the AI the brief of creating an ad that communicated the...

Posted by: Creativepool Editorial
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Leaders

The creative industry is 2% away from gender equality

Creativepool’s Annual Creative Industry Report, in partnership with creative digital recruitment specialists, IC Creative & Talentedge Creative & Media, surveyed over 2,500 industry professionals. The most suprising and encouraging finding...

Posted by: Creativepool
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Workshop

What is the future of creative talent?

Creativity in London is in a great place and the output of agencies is now as diverse as ever. Sure; there are still fantastic TV ads, such as this years British Arrows Commercial of the Year by AMV’s Mike Sutherland and Ant Nelson for Currys...

Posted by: Gemini People
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Workshop

To: Creative Industry Job Seeker - Subject: Re Generic Email

Hi, Thanks for your generic email regarding work. Unfortunately there aren’t any positions available at this time. If you’re open to suggestions then please see below for a less generic reply. But if you’re not ready to hear it,...

Posted by: The Big A
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Leaders

DDB NY get sexually creative for the Wildlife Conservation Film Festival

Sex is a natural part of life that advertising largely ignores because it's not 'clean' or 'safe' enough for many brands, but the DDB New York has thrown caution to the wind with a new campaign for the Wildlife Conservation Film Festival, which...

Posted by: Creativepool Editorial
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Leaders

Creative Circle Awards 2016 Winners Announced

AMVBBDO awarded Creative Agency of The Year and Gold of Golds for Currys PC World's Spare The Act Laptop spot. The winners of the 2016 Creative Circle Awards were announced last night at the Roundhouse. The event was once again hosted by the...

Posted by: Creative Circle, Creative Foundation & The UK Creative Festival
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Leaders

Creative Circle Launches Official App

Keep up to date with what’s going on at this year’s Creative Circle Ball Creative Circle has launched an official app ahead of next week’s Creative Circle Ball. Keeping you up to date with everything in the run up to the biggest...

Posted by: Creative Circle, Creative Foundation & The UK Creative Festival
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Leaders

Cannes Lions name Samsung as Creative Marketer of the Year

Samsung Electronics, the Korean electronics giant responsible for the Galaxy smartphone range and seemingly every modern television that isn't either made by LG or Sony, was recognised this week as the most creative marketer of 2016 by the Cannes...

Posted by: Creativepool Editorial
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Workshop

Funding for creative talent at UAL

University of the Arts London is the leading specialist creative university with an extensive range of courses in art, design, fashion, communication and performing arts. UAL draws together six Colleges each with its own world-class reputation:...

Posted by: Creativepool Editorial
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Leaders

Freelancing in the Creative World

More and more young professionals are going freelance with numbers of graduates increasing and job security after university looking less and less likely. Many new graduates cite control and flexibility as reasons for choosing a path in freelancing...

Posted by: Boox
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Industry

Creative Equals Student Competition to highlight diversity in the UK

The Creative Circle and Creative Equals unite with a student brief to highlight the imbalance in diversity in the UK Creative Departments. The winning student team will have their creative execution posted on the 48$ poster site outside of the...

Posted by: Creative Circle, Creative Foundation & The UK Creative Festival
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Industry

2016 Creative Industry Top 100 Influencers

Our 2016 Annual came with a new accolade: The Influencer of the Year, where Creativepool honour the individuals within the industry that have surpassed expectations and impacted the market in 2015 and beyond. They're people who don't follow the herd...

Posted by: Creativepool
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Leaders

72andSunny’s creative residency 72U comes to Amsterdam

72andSunny is excited to announce the opening of applications to the first European session of 72U. The 3-month creative residency will be based in the company’s Amsterdam office. Participants of the 2016 Amsterdam session will work on three...

Posted by: 72andSunny Amsterdam
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Inspiration

Creative Cultural Calendar for 2016

It seems like every year the creative calendar gets bigger and 2016 is no different. But with more festivals than you could shake a pencil at, how do you decide what’s worth your money? We’ve taken a look at the year ahead and pulled out...

Posted by: Michelle Collier
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Leaders

Finding The Best Creative Work: The Annual Shortlist Goes Live!

Buckle up! The shortlist for 2016's Creativepool Annual has just been announced. There's been eight times as many projects entered compared to last year’s Annual, which is staggering. In this year's shortlist we're shown an amazing reflection...

Posted by: Creativepool
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Inspiration

Bauhaus to Google: Starting a Creative Movement

Earlier this year I was approached by Sarah Hill to write a piece on creativity in our agency, Hill+Knowlton Strategies, for a new book called #FuturePRoof and some of the things that we have learnt after launching our first *Global Center of...

Posted by: Simon Shaw
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Inspiration

Meet Daub: The creative hospital workbook for children

The idea for Daub came about on a sleepless night back in 2013, when David Bennett’s son suffered an asthma attack and was admitted to Kings Hospital. The design director at OPX faced a long wait, and as the ennui of the evening took hold he...

Posted by: Kate Lewin
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Leaders

JCDecaux launches London-based digital creative hub

Outdoor advertising company JCDecaux has announced the launch of its London based digital creative hub “JCDecaux Dynamic,” with the appointment of BBH’s Alex Matthews and Rick Burgess as MD and CTO respectively. JCDecaux Dynamic...

Posted by: Creativepool Editorial
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Workshop

Creative Writing Tips from the experts

They say there’s a novel in all of us… so far I’ve found a dozen short stories and a handful of poems, but I’m working on it. With that in mind, I took a trip to my old haunt Manchester Metropolitan University for the...

Posted by: Michelle Collier
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Industry

Adobe Creative Meet Up LIVE: Watch live on Thursday 5th November

Back by popular demand, Adobe is bringing you Creative Meet Up LIVE! Put the fireworks on hold ‘til the weekend and get prepared for a Bonfire Night that is truly spectacular. The evening will explore the latest news from the Adobe MAX...

Posted by: Creativepool Editorial
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Leaders

Creative Circle want us to test our advertising knowledge

Creative Circle, the longest running advertising awards body in the UK, has launched a social media focused campaign called #namethebrand to mark their call for entries for the 2016 awards. The campaign, created in collaboration with Leo Burnett...

Posted by: Creativepool Editorial

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