Displaying 361 - 396 of 1920 results
Automated and Electric Cars takeover the show floor The trend I noticed from this year's CES above all others was the prevalence of automobiles on the show floor. Whilst we are probably a good few years away from the technology becoming commonplace,...
Posted by: Benjamin Hiorns
For almost 50 years, the Consumer Electronics Show (CES) has been seen as the tech industry's ground zero. This is the show, held annually in Las Vegas, though initially held in New York, that sets the trends for the year to follow. One of the...
Posted by: Benjamin Hiorns
IAB UK Jon Mew has been announced as CEO of the IAB (Internet Advertising Bureau), making him the successor to Guy Phillipson, who recently stepped down from the role. Mew has been at the IAB since 2008, joining as head of mobile before being...
Posted by: Creativepool Editorial
Soul has commissioned London artist Kate Philipson, aka Leopard’s Lunch, to create a series of striking murals to decorate the agency’s office interior. The artwork, entitled “Bubbling with Creativity, Oozing with Soul,” has a bold, pop art...
Posted by: Creativepool Editorial
When it comes to the world of design in 2016, many will look back on it as a year where the digital and physical worlds finally began to blend in earnest thanks to the advent of affordable VR and the perpetual advancement of design technology. It's...
Posted by: Benjamin Hiorns
AI, VR, AR. 2016 was very much the year of the double letter acronym, and, if our panel of industry experts is to be believed, then 2017 looks set to take the developments of 2016 and push them into overdrive. We asked a number of industry experts...
Posted by: Creativepool Editorial
When discussing the trends that will take hold in advertising next year, it's important to understand what a polarising year 2016 has been. As we approach year's end, we've all no doubt grown tired of the generic “I'll be glad when this year is...
Posted by: Creativepool Editorial
Another 12 months and another few hundred ads to sort through, but this year it was actually more of a pleasure than a chore. My only criteria this year was that I vowed to steer clear of any spots that were tied to heavily to a particular pop...
Posted by: Benjamin Hiorns
Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...
Posted by: Benjamin Hiorns
To say that video game adaptations don't have the best reputation would be a monumental understatement. Running the gamut from the vaguely watchable but brainless Resident Evil films (which bare little more than a passing resemblance to the original...
Posted by: Benjamin Hiorns
Brothers and Sisters - Carphone Warehouse This Christmas, Carphone Warehouse plans to let the nation know that literally everyone can come through its doors and find the best possible deal. Rather than creating some lofty, emotional Christmas ad,...
Posted by: Creativepool Editorial
Amongst my friends and family members, I've become known as something of a Scrooge when it comes to everything festive. Long gone are the days when the opening chords of “Merry Christmas Everyone” would ignite an ember of longing in my...
Posted by: Benjamin Hiorns
When D&AD announced its New Blood Shift programme back in April this year, they did so with one priority. In their own words, they wished “To test a belief that success shouldn’t be about who you are, where you’re from, or who you...
Posted by: Benjamin Hiorns
BETC Paris - CANAL The French TV networks CANAL+ and CANALSAT recently united their forces in order to become one giant television destination: CANAL. To celebrate this holy union, the new entity asked BETC Paris to create a spectacular commercial...
Posted by: Benjamin Hiorns
As a life long Midlander, I've become accustomed to living a little bit behind the times. Just this weekend, a friend visiting from 'south of the wall' casually remarked that he was genuinely shocked and amused that the street lights in...
Posted by: Benjamin Hiorns
Karmarama - Kerrygold's Karmarama is launching a gleefully optimistic new TV campaign for Kerrygold’s spreadable butter range, which is set to go live this weekend. The inspiration for the idea came from the fact that the home of Kerrygold is...
Posted by: Benjamin Hiorns
The 2016 US general election has been an almighty farce, let's not pull any punches here. Farce makes for great fuel when it comes to creative work though. Running the range from the daft to the strikingly satirical and the just downright bemusing,...
Posted by: Benjamin Hiorns
Ragged Edge - Camden Lock Parent company Market Tech recently approached Ragged Edge to define and create a coherent brand for the iconic Camden Market. The approach had to be relevant to a broad millennial audience and work both on and offline, but...
Posted by: Creativepool Editorial
With the Christmas season fast approaching (the John Lewis ad runs on the 10th and Sainsbury’s on the 14th, so be sure to mark those dates in your calendar), ad land is starting to rev its engines. We're only one week into November, but we've...
Posted by: Benjamin Hiorns
A new report from J. Walter Thompson’s Innovation Group is making sense of the impact politics has on consumers and consequently, the brands chasing them. Launched exactly one week before the 2016 US Presidential Election, and just four months...
Posted by: Creativepool Editorial
Halloween has now been and gone, which means it's officially time for adland to unleash the Christmas campaigns. First out to bat are supermarket giants Tesco, who have launched the first phase of an innovative new campaign in Ireland called...
Posted by: Creativepool Editorial
The Creative Industries Federation has published its official Brexit Report, which features an in-depth analysis of red-line issues for the government as it negotiates leaving the EU. The report includes recommendations, agreed jointly by the...
Posted by: Creativepool Editorial
Google have reportedly spent five years developing the “One typeface to rule them all,” which will work not only across all devices, but across all languages. This holy grail typeface has been created as part of a collaboration with the...
Posted by: Benjamin Hiorns
BBDO Worldwide has announced the launch of Flare Studio; a new, curated crowdsourcing initiative developed to meet the rising demand for diverse and authentic video content for an online audience. The initiative, led by AMV BBDO in London, gives...
Posted by: Creativepool Editorial
Saatchi & Saatchi and Toyota Disrupt TechCrunch with “The Impossible Quest” A bold new VR activation made its world debut recently at the TechCrunch Disrupt event. “The Impossible Quest” is a sensory overload VR event that...
Posted by: Creativepool Editorial
Whilst technology is all about looking forward, sometimes, it's just as important to keep one foot in the past. With this in mind, designer Paul Cocksedge has unveiled the latest design in his mission to save vintage speakers from the tip with a...
Posted by: Benjamin Hiorns
In anticipation of our next CS Presents which explores the Agency landscape in 2020 we asked our speakers to take a peek into a crystal ball and predict which main trend of today will have the most impact on the Agency of Tomorrow. Here is what they...
Posted by: Daniele Fiandaca
What does it take to be a Founder of the next best tech company? Or the Director at a top agency? A sensational appetite for learning is definitely one of them. Inside the Mind is a new series of interviews where we jump into the heads of leaders &...
Posted by: Alexandra Schott
We all like a good fidget now and again. Indeed, it could be argued that fidgeting is a great source of stress release, and thus should be actively encouraged, especially amongst office workers. We recently saw the limited edition release of the...
Posted by: Creativepool Editorial
As part of my ongoing series of articles focusing on how technology is gradually overtaking humanity in terms of creative prowess, I've decided to this month focus on Artificial Intelligence, with a few recent news pieces that sent my tech-paranoia...
Posted by: Benjamin Hiorns
The socially responsible lifestyle brand Lokai recently launched “Walk with Yeshi,” a first of its kind immersive journey built specifically for Facebook Messenger that provides the global community with a completely new way to experience...
Posted by: Creativepool Editorial
Just in time for National Dog Day, which falls this year on August 26, British inventor, artists and designer Dominic Wilcox has designed a contemporary art exhibition for our canine friends, featuring such installations as a dog bowl-shaped ball...
Posted by: Creativepool Editorial
Donald Trump’s positions change so often that the simple task of asking, “Did he really just say that?” can be genuinely exhausting. So, SS+K and messaging bot platform Dexter have brought The Donald's most hurtful, damaging, and...
Posted by: Benjamin Hiorns
It’s only eight months since our original Tech Tats article, which introduced you to the new wave of biowearables taking the tech world by storm. But the fast-paced environment surrounding the biowearable tech strain is such that it already...
Posted by: Kate Lewin
Over the weekend we launched an exciting new part of Creativepool, the Top 25 ranking system. This initiative is a way for hard working creatives to be rewarded for the tireless work they do within the community, but to also provide a great tool for...
Posted by: Creativepool
Pantone and Rokkan create real world colour picking tool Pantone has released a new app, which combines a real world colour picking tool with access to the company’s entire product and service offering. The Pantone Studio from Rokkan allows...
Posted by: Creativepool Editorial