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Inspiration

Illustration and Digital Illustration

From our 25th October Newsletter comes a grest selection of Creativepool freelancers. Krishna Malla Illustrator, Animation Artist, Creative Artworker "I am a strong, motivated, creative director and illustrator who currently lives in...

Posted by: Creativepool
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Advice

The Most Important Soft Skills Freelancers Need to Develop

You’re an expert in your respective field and you’re confident that a stellar freelance career lies ahead of you. I know the feeling because I’ve been there. Freelancing gives you a lot of freedom and hope in the very beginning. While this is...

Posted by: Laura Buckler
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Inspiration

The greatest logo ever created... In Croydon

Station Road in Croydon is hardly the world’s most glamourous street. A winding row of semi-derelict buildings squashed up against mobile phone repair shops. However, up above a boarded up shop called ‘itters needs’, I spotted the...

Posted by: Stephen ONeill
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Events

The Freelancer Event of the Year: National Freelancers Day 2017

June 8th is going to be a big day in everyone’s calendars, but for freelancers in particular. That’s because it’s not just the general election, it’s also National Freelancers Day! So book your tickets, drop off your ballots...

Posted by: IPSE
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Advice

Free online finance guide for freelancers

Unsure what your freelance rate should be? Fed up of pesky late-paying clients? Too scared to take a holiday? You need A Field Guide to Freelancer Finances! Packed with tips, reports, real life stories and much more, our free ebook is all about how...

Posted by: FreeAgent
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Social Media

#100DaysOfZen could be the greatest photo collaboration ever

Razorfish Hong Kong has worked with ASUS to create the “100 Days of Zen,” a 100 day long creative initiative led by Instagram sensation Robert Jahns (Nois7). Inspired by Robert’s work, the campaigns showcases the photography...

Posted by: Creativepool Editorial
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Features

Fancy a break, freelancers? Become an employee again

In April of this year, I quit my part-time job of 15 years (almost to the day). Until then, two days a week, I was one of a number of pairs of hands… (ugh! What an ugly way of putting it! But I’m leaving it in because there’s...

Posted by: Ashley Morrison
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Features

Freelancers, stop ignoring customer retention!

Most freelancers think that 'customer retention' and 'brand loyalty' are just terms that get thrown around by marketers and don't apply to them. But no matter how small the business in question may be, customer retention is always relevant. In fact,...

Posted by: Copywriting Is Art
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Advice

Opinions - Freelancers work harder

by Ashley Morrison It's a bold statement, granted. And one which is certainly arguable. But I was chatting to a friend recently who maintained that freelancers definitely, definitely worked harder than permanent employees. I'm in a slightly unusual...

Posted by: Creativepool
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Advice

10 Golden Rules for Freelancers

Mark interviewed leading freelancers from the fields of 3D illustration, animation, visual effects, games and architectural visualisation to uncover their strategies for success. These were his key findings... 1. Test the market first Make sure...

Posted by: Creativepool
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Inspiration

Richard Avedon fashion's greatest photographer

If there is one iconic image which sums up all that is glamour and stardom within the realms of fashion and Hollywood then it has to be that over-exposed, stark image of Audrey Hepburn’s eyes, eyebrows and lips from the 1957 musical Funny...

Posted by: Creativepool
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Advice

4 ways co-working spaces can save you money

Whether you own a small business just starting out, are a large one looking to cut costs or a freelancer on a budget, there is one common crucial factor in succeeding or going under - and that’s saving on overhead. This can be an...

Posted by: Elena Willson
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Features

What does working with John Hurt have to do with copywriting?

John Hurt, Sir Neville Marriner and I walked into a bar... No, that isn't the opening of a joke; it actually happened on Saturday. (Yes, it really did.) Luckily, there was no rerun of any alien-bursting-out-of-the-stomach scene. Always a bonus. So,...

Posted by: Ashley Morrison
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Features

4 steps to becoming a sustainable brand

The pressure on businesses to become sustainable is on. Global trends such as digitalisation and the climate crisis have led to an increased awareness of social and environmental issues. Legislation is being strengthened on both national and global...

Posted by: Creativepool Editorial
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Careers

The Freelancer Grind: Understanding your role as a freelancer

I'm Hashmukh and I’ve been a freelancer since 2013. I’m a motion designer and 3D illustrator working in advertising. I’ve had the privilege to work with a range of clients and brands, big and small. Born and bred in east London,...

Posted by: Hashmukh Kerai
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Features

A moment with The Visual Agency

Indigo Award had the pleasure of meeting not one, but three extraordinary talents behind The Visual Agency-a multifaceted design company that has been taking the world by storm since 2011. The faces behind the enterprise are Giacomo Bettiol as...

Posted by: Indigo Design Award
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Careers

Why grad teams should think twice about joining a small agency

Think Small. One of the greatest ad campaigns ever created. But forget cars, I’m talking about small agencies. I know what I would be thinking as a shiny new ad grad reading this, but hear me out fledgeling creatives. When you embark on your...

Posted by: Rickie Marsden
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Features

Why you should be investing in your staff

Between 2011 and 2018, employment in the creative industries grew by an astonishing 30.6%, compared to the UK average of 10.1% according to official statistics, making it one of the fastest-growing sectors in the UK. However, while this growth may be...

Posted by: Creativepool Editorial
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Inspiration

Company Spotlight: Juice in full flow

For the past few years, Warsaw-based visual effects firm Juice has produced a constant stream of content that has earned its stripes by being Spotlighted on Creativepool. The projects usually have a sci-fi feel as the company aims to use its...

Posted by: Ryan Watson
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Inspiration

Member Spotlight: Port Elizabeth and beyond with illustrator Rebecca Hayter

Freelance illustrator Rebecca Hayter lasted just three months in her role at a design company before following her heart and going it alone. While the structure, salary and guaranteed workflow were nice for a while, her personal beliefs and stance on...

Posted by: Creativepool Editorial
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Design

Irish bank launches world's first book grown entirely from grass

Creative agency ROTHCO and Allied Irish Bank (AIB) have created a new book grown entirely from grass to demonstrate the power of nature and Ireland’s greatest resource to help transform sustainability in agricultural practice. 10 | The Book...

Posted by: Creativepool Editorial
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Careers

How healthy are your freelance business finances?

Working as a freelancer in the creative industry is highly rewarding, but it can also be a daunting process to keep on top of your finances being out on your own. There’s lots to think about including whether the rules of operating as a sole...

Posted by: Creativepool Editorial
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Features

Industry Influencers: Caroline Foster Kenny

Caroline Foster Kenny is CEO of IPG Mediabrands for Europe, Middle East and Africa. With over 25 years of global client leadership and business experience, she now oversees all of the network's digital and media businesses across the region,...

Posted by: Creativepool Editorial
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Features

Your type on paper: How brands can hit it off with Love Island in 2019

Love Island is now ITV2’s most watched show ever, which has made brand association with the programme highly desirable. The launch of the fourth season of the reality TV show last year, which follows a group of twentysomethings in their quest...

Posted by: TVSquared
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Features

A Conversation with... OHMME’s Louis d’Origny

You’d be forgiven for thinking that yoga is an exclusively female pursuit, judging by the amount of athleisure-clad women you’ll see in most city brunch spots on any day of the week. And yet - more and more men are realising the benefits...

Posted by: Matter Of Form
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Advertising

International Women’s Day 2019: News brief

Wunderman launches Fund Female initiative Wunderman UK is launching a new initiative called Fund Female, encouraging its employees to consciously support female-owned businesses. Starting today and running for a week, staff will take up the...

Posted by: Creativepool Editorial
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Design

8 designers on their Oscar movie poster remakes

Ahead of Sunday's Oscars ceremony, eight in-house designers at Shutterstock have given this year's Best Picture nominees the pop art treatment using content from the creative platform. Shutterstock runs its Oscar Pop! poster series every February...

Posted by: Creativepool Editorial
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Inspiration

Creativepool Spotlight: Ben the Illustrator

Having won a silver award in last year's Creativepool Annual for New York City Department of Transport, self-employed artist Ben the Illustrator is the focus of this Spotlight Q&A. Find out about his route into the industry which has led to working...

Posted by: Creativepool Editorial
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Awards

Innocent 'energised' by Brand Team Annual win

Smoothie brand Innocent’s Annual Brand Team of the Year win in 2018 energised its whole creative team, according to Katie Rosen, group head of creative. The department has grown by 10 - from 8 to 18 - in her five-year tenure since she joined...

Posted by: Ryan Watson
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Advice

How to cut down on freelance admin

Sponsored Post As a creative freelancer, you’ll often have more choice over projects and freedom in the way you work compared to people who work full-time for one company. But you’ll also have more paperwork to handle - something that is...

Posted by: Creativepool
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Features

Why brands are striking a chord with emotive campaigns this Christmas

This November - just like every November in recent years - the nation waited in anticipation for their favourite Christmas ad to officially usher in the beginning of the festive season. Below, Greg Clark, MD of Sheffield-based creative agency,...

Posted by: Uber Agency
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Events

December 2018: Global Creative Calendar

While most of this year is history, I hope you are ready, willing and able to celebrate the fact that the best is yet to come. Are you focused on sharpening your skills for 2019? If so, some of the world’s most elite organisers are preparing...

Posted by: The Darnell Works Agency
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Advice

UX prototyping: Test, learn and apply

Neil Sampson, UX designer at Matter Of Form, offers insight into the benefits of prototyping. Did you know that eight out of 10 new initiatives, services or start-ups fail in their first year? Often, this can be explained by a simple lack of or...

Posted by: Matter Of Form
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Benk + Bo bring you the Workshop Zone @ Connect: London

Benk + Bo, the multifunctional space for creatives in Spitalfields, London, are bringing their Scandinavian design and aesthetic to the Workshop Zone at Connect: London on November 21 and 22. Join them for a cup of coffee and learn about how the...

Posted by: Creativepool

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