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Job Description: 3D Visualiser

3D visualisation is a synonym for computer-generated imagery, 3D rendering, 3D graphics, etc. All of these terms refer to the digital process of creating some graphical content by using 3D technology - that is the task of a 3D visualiser. This...

Posted by: Creativepool
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Inspiration

Utopias and childhood with an Annual 2021 Silver winner | #AnnualSpotlight

The Annual 2021 winners have been revealed, with some of the most exciting winners in the history of Creativepool. Who are these amazing people and why do they represent the best of the best in the realm of creativity? Pretty easy to find an answer...

Posted by: Creativepool Editorial
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Job Description: Typographer

Typography is the art of arranging text in a way that makes it not only legible but aesthetically pleasing. It involves font, structure and overall appearance, and works to catalyse a specific emotion in the reader. It brings the text to life and the...

Posted by: Creativepool
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Industry

Going Over the Spoon with Robot Food | #BehindTheIdea

This may be the most colourful and lovely identity you'll see today. Once known as Freaks of Nature, dairy-free dessert range Over the Spoon has recently relaunched with a new identity by strategic branding agency Robot Food - and we're loving the...

Posted by: Creativepool Editorial
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Features

Do you have the most profitable freelance job?

What are the most profitable creative freelance jobs? Some will be quick to answer - and most of you would be right. When we think about making money with creative jobs, it’s hard not to think of web developers, copywriters, product designers -...

Posted by: Antonino Lupo
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Workshop

A quick and handy introduction to in-game advertising

Did you know that, whether your next client’s business is relevant to gamers or not, it doesn’t really matter anymore? Surely if you want to create a fully-fledged integrated campaign to target a gaming audience, you should probably...

Posted by: Antonino Lupo
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Inspiration

The creative and explorative collaboration at Rhapsody | #CompanySpotlight

Based in London, Poland and Spain, Rhapsody is a global marketing and production agency specialised in creative, digital, print and brand projects all around the world. At the heart of the business lies something simple: a strong belief in the power...

Posted by: Creativepool Editorial
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Workshop

How much should I charge as a Freelance Art Director?

A guide to Art Director rates, with tips and advice from experienced professionals in the industry In the advertising world, Art Directors are the hand of creativity. They are responsible for what commercial campaigns look like, they oversee...

Posted by: Antonino Lupo
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Inspiration

The Eighties vibe in Michael Tonn's illustrations | #MemberSpotlight

Based in Burlington, Vermont (USA), Michael Tonn is the living proof that sometimes, talent is all you need for sheer luck to set things in motion. By his own admission, it was the industry who found him, not the opposite - as a number of small local...

Posted by: Creativepool Editorial
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Industry

Here's all the Gold Winners from Annual 2021!

Annual 2021 represented a milestone in the realm of creativity this year. Following nearly two years of Zoom calls, restrictions and social distancing, The Annual was a chance to celebrate and to showcase the best creativity has to offer, an occasion...

Posted by: Creativepool Editorial
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Workshop

7 simple ways for freelancers to win big clients

It is a widely known fact that big clients do things differently. The largest organisations in the modern brandscape will have millions of dollars to spend in marketing budget, but they obviously won’t be keen on spending them all in a risky...

Posted by: Antonino Lupo
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Features

Would you buy a meme for $560,000?

If you love kittens and have been around the internet for a while, you know about cryptocurrency and the rise of NFTs. Spelled out as Non-Fungible Tokens, NFTs are a new form of bitcoin that is being discussed extensively in the creative industry and...

Posted by: Antonino Lupo
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Inspiration

The textured and imaginary artworks of Miriam Martincic | #MemberSpotlight

Illustrator Miriam Martincic's style is as unique as her passion for anything visual. As long as there is a way to solve problems visually and communicate something, Miriam is in her natural environment and that's where she mostly excels. A simple...

Posted by: Creativepool Editorial
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Workshop

A quick history of TikTok and how we can use it to our advantage

I used to think I would never understand TikTok. It was clearly not for me, made for natural performers and younger people who loved to mess around with silly challenges. But then I saw some friends following influencers who did educational content,...

Posted by: Antonino Lupo
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Workshop

What kind of creative careers are there in esports?

It was 2003 when DOTA (Defence of the Ancients), the first true Multiplayer Online Battle Arena (MOBA), hit the shelves of PC gaming. Since then, esports have been on a constant and steady rise, leading to widespread popularisation for a new kind of...

Posted by: Antonino Lupo
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Inspiration

The raw and dramatic edge of Conor O'Brien's music | #MemberSpotlight

Freelance Composer and Sound Designer Conor O'Brien has been playing music for most of his life. His passion for music composition and for striking the perfect soundtrack for any project is almost physically tangible in all the beautiful projects...

Posted by: Creativepool Editorial

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