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Displaying 181 - 216 of 2849 results

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Leaders

#GettingToKnow Louisa O’Connor, Managing Director at Seen Presents

Tell us a bit about your role! Is there a “typical” day? As the head of a brand experience agency, it's a blend of jumping into new business meetings, hashing out creative strategies for ongoing projects, and throwing in some...

Posted by: Creativepool Editorial
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Features

The most creative campaigns of 2023 #YearInReview

2023 has been a lot of things. It’s been a year that saw great divisions widen and a year that seemed to almost revel in chaos, but it was also a year in which creativity continued to shine, even as it stood on the precipice of potential...

Posted by: Benjamin Hiorns
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Features

Is Kim Kardashian a business genius or just really really famous?

Whether you love her, love to hate her, or are somewhere in the middle, there's no denying that Kim Kardashian is one of the most influential and successful women of our time. With an estimated net worth of over $1 billion, she's built an empire that...

Posted by: Creativepool Editorial
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Industry

Five predictions for the future of AI

Technology-focused investment management company Coatue have shared their predictions for what the future of AI may hold. Here are five highlights from their whitepaper entitled ‘The AI Revolution’. 1. On-device AI will likely become...

Posted by: Novagram
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Workshop

How to hire a Digital Designer

In an increasingly digital world where companies are always competing to build their online presence, hiring an experienced digital designer is of paramount importance and the hiring process should reflect this. The guide below will take into account...

Posted by: Creativepool Editorial
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Workshop

Shining a digital light in the darkness #CompanySpotlight

For this week's Company Spoitlight, we're speaking to Phil Crisp, Managing Director and Creative Lead at post production studio Digital Light. How was your company born and where are you based? We started in 2005 by partnering with strong emerging...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Graham Sturt, Creative Director @ Monotype

Tell us a bit about your role! Is there a “typical” day? I haven’t been at Monotype long enough yet to form an exact idea of what a ‘typical’ day is. So far, I’ve been undertaking a very well-structured and...

Posted by: Creativepool Editorial
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Inspiration

Enjoying a fresh start every day with Shoorah #BehindTheBrand

When founders TV personality Ferne McCann (The Only Way is Essex, I’m a Celebrity… Get me out of here, This Morning) and partner Lorri Haines found themselves in the middle of a tabloid-fuelled mental health crisis, they reached out for...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Ataboy Head of Production Rasha Clark

Tell us a bit about your role! Is there a “typical” day? I would say my main role is a cross between Mother Hen and judge - I support, listen, advise and in the end make a decision if one is needed from me. A typical day depends on...

Posted by: Creativepool Editorial
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Features

The important role of creatives in a post-truth world

Post-truth is, when taken on its own terms, is a pretty terrifying concept. Without the truth, the objective becomes subjective, and facts can be acknowledged or ignored based on personal bias. What you’re left with is the cultural and...

Posted by: Benjamin Hiorns
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Inspiration

#MemberSpotlight on children’s artist and illustrator Floris Eloff

How did you get into the industry? After completing my Art & Design studies at the Durban University of Technology, I dived with youthful enthusiasm into my first attempt at illustrating a children’s book, written (dutifully) by my mother back...

Posted by: Creativepool Editorial
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Inspiration

Keeping the ball rolling with Continuous #CompanySpotlight

Continuous is a brand agency backed by 25 years of experience from parent company Uniform and it’s on a mission to help clients “adapt, thrive, and create a positive impact in a constantly changing world.” This week, we spoke to MD...

Posted by: Creativepool Editorial
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Features

Why midlife women feel invisible to brands

A new report has been released on the back of exclusive research that shows a large majority (69%) of women aged 45-60 feel invisible to brands and advertisers. The insight-packed report by The Behaviours Agency also shows that only 7% think...

Posted by: Benjamin Hiorns
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Inspiration

Creating a more grown-up brand identity for Freepik #BehindTheBrand

This summer, San Francisco-based creative agency Partners in Crime worked with Freepik (previously Freepik Company) to evolve the name, logo, tone of voice, colour palette, typography, iconography for the image bank website. To learn more, we spoke...

Posted by: Creativepool Editorial
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Inspiration

The Definitive Game Art Outsourcing Guide 2023

Game art outsourcing is an efficient way to flexibly increase the size and skills of your game development team. However, it’s a decision not to be taken lightly. Finding a partner who is both reliable and passionate about your game is essential...

Posted by: MLC (Magna Ludum Creatives)
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Features

Should I Work Over the Holidays as a Freelancer? #HolidaysMonth

Christmas is something of a mixed bag for me and has been ever since I made the decision to go freelance almost two decades ago now. On one hand, everyone else if off work so it’s tempting to take the opportunity to cool the jets for a week or...

Posted by: Benjamin Hiorns
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Inspiration

Campaign to bring back Page 3 proves scars can be sexy #BehindTheIdea

Eleven years on from the start of the No More Page 3 campaign, which saw women’s rights advocates bring an end to the controversial topless pin-up page, feminist and sex positive porn pioneer Erika Lust is leading a campaign called ‘One...

Posted by: Creativepool Editorial
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Inspiration

When Branding, Politics & Capitalism Collide

We live in a dangerously divided world where politics, branding, and capitalism continue to collide. Fueled by social media’s immediacy, vast reach, and influence, and a society stoked by activism, we’ve never been more socially...

Posted by: Lysle Wickersham
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Leaders

#GettingToKnow the “creative partners of the future”

This week, we sat down with Ghost Robot and it’s far less confusing than it sounds. CEO and Founder and Zach Mortensen and CCO Mark DePace form the creative partnership at the heart of the Brooklen-based content studio that’s won more...

Posted by: Creativepool Editorial
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Inspiration

Team breaks the mould on grief for Empower #BehindTheBrand

Brooklyn-based design agency Team have rebranded nonprofit youth-mentoring program, Empower. The rebrand signals an expansion of the organization’s initial mission, which focused on supporting young women who had experienced mother loss,...

Posted by: Creativepool Editorial
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Inspiration

#MemberSpotlight on Graphic Novelists Ritwick Roy & Riddhi Trivedi

How did you get into the industry? As children, we used to watch animated shows and read a series of comics that fascinated us. Our inclination towards art and ideation developed over time and became our passion, which we then turned into our...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Craft Founder Dan Crowder

Dan Crowder is Founder and Managing Director of design recruitment agency Craft. Based in Manchester, Dan founded Craft in 2014. With its network of the best creatives in the industry, the Craft ambition is simple: to enhance the studios, careers and...

Posted by: Creativepool Editorial
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Leaders

How to cultivate culture and success this #MentalHealthMonth

During the pandemic, the London-based agency Joint created the “Working from Joint Experiment” as the first shot across the bow for what they saw as the evolving landscape of the post pandemic world. As an agency that’s always held...

Posted by: Benjamin Hiorns
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Features

The future of TV and premium video is coming FAST #DMEXCO2023

A key influence on the discussions at DMEXCO 2023 was how the emergence of free ad-supported streaming TV (FAST) channels is shaping the future of TV and premium video advertising. More than half of European CTV viewers in AudienceXpress’ CTV...

Posted by: Creativepool Editorial
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Inspiration

Design For Good – feat. Ethical Angel

This is our chat with Alexander Fahie, CEO & Founder at Ethical Angel as part of ‘Design For Good’. Ethical Angel’s technology makes it easy and rewarding to give employees experiences for development and positive impact. The...

Posted by: ADLIB
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Workshop

The importance of branding for B2B – Part II: Marketing

B2B brand awareness matters more than ever - and the data backs it up. Brand awareness is the top priority for B2B businesses in 2022[1], not just in the UK, but worldwide[2]. B2B companies have historically always been about leads, sales, and cost...

Posted by: Think Design Manchester Ltd
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Leaders

#GettingToKnow OJ Deady Co-founder & Managing Partner @ TwelveA.M.

Tell us a bit about your role! Is there a “typical” day? Thinking about this question I’m quite glad there really isn’t a ‘typical day’. What attracted me to the agency world, coming from an in-house role very...

Posted by: Creativepool Editorial

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