ad: Annual 2024 Now Open For Entries!

Displaying 325 - 360 of 1885 results

*

Inspiration

Bringing a dose of love to the exchange game | #BehindTheBrand

Last month, Chromatic Brands launched a new online marketplace brand, including name, brand strategy, brand identity and campaign. Created on the promise ‘The exchange you’ll love’ the Onro brand is brought to life using...

Posted by: Creativepool Editorial
*

Leaders

Cooking up trouble with an agency born during COVID | #CompanySpotlight

One of the few agencies forged successfully amidst the fires of COVID, Trouble Maker is an end-to-end content, media and distribution agency with four founders that have experience with some of the biggest brands in the world. They came together to...

Posted by: Creativepool Editorial
*

Inspiration

Simplifying Starbucks for 2023 | #BehindTheBrand

Last month, Starbucks debuted a new look for its ready-to-drink portfolio in partnership with global brand transformation company Landor & Fitch following a two-year creative collaboration. Starbucks identified an opportunity based on consumer...

Posted by: Creativepool Editorial
*

Leaders

Monetising the metaverse | #PredictionsMonth

There’s been a lot said about the metaverse over the last few years and, let’s be honest, little of it has been resolutely positive, at least as far as Facebook and Mr Zuckerberg are concerned. But there are companies out there looking to...

Posted by: Benjamin Hiorns
*

Inspiration

The beautiful growth of Fiora | #CompanySpotlight

Fiora, formerly known as Creation Media, is a creative digital marketing agency with offices in Bristol and London. The aim of the company, according to CEO and founder David Wenn, is to “deliver beautiful growth to all its clients by...

Posted by: Creativepool Editorial
*

Features

Are you Wired for Sound? If not, then listen up | #PredictionsMonth

If you ask anyone in my family to identify my mum, they’ll refer to the jingle jangle of the mass of gold bracelets on her wrists. That metallic cacophony to me, more than a look or smell, is the truly evocative sound of home, and of love. So...

Posted by: Creativepool Editorial
*

Inspiration

Finding the perfect fit with Durex | #BehindTheIdea

Sexual wellness brand Durex, launched its decidedly cheeky #FitMatters campaign last year to educate people on the importance of using a correctly fitting condom. The campaign, created by VaynerMedia EMEA, was released after Durex’s own...

Posted by: Creativepool Editorial
*

Leaders

Designers can’t work alone - True creative power is collaborative

Most brands accept that creativity is a positive thing when it comes to promoting their business. But, too often, they focus only on visual design when developing their creative assets - and tend to view it as just pretty pictures. That narrow...

Posted by: Creativepool Editorial
*

Leaders

#GettingToKnow Daniel Collins and his rocket ship to creative glory

Daniel Collins is an award-winning content with other 7 years of experience in the industry. Currently Strategy Director at Rocket (specialist kids, youth and parent business) and Co-Founder of The Howl Creative (content creation for entertainment...

Posted by: Creativepool Editorial
*

Inspiration

The top font trends set to take 2023 by storm | #PredictionsMonth

For most people, fonts are not something to spend a lot of time considering. Yes, most of us have a perfectly rational hatred for comic sans but aside from that, a font is surely little more than an afterthought for a designer, right? Not at...

Posted by: Benjamin Hiorns
*

Workshop

How to hire a great UX designer

Making our products and services as easy and natural to use as possible is often easier said than done. In many cases there are hundreds of moving parts and wheels within wheels to negotiate and condense into a cohesive and organic user experience....

Posted by: Creativepool Editorial
*

Industry

2023 Resolutions: Top tips from entrepreneurs & agency leaders

People use a new year as a fresh start, evaluating the past year with introspection and making goals for a better year ahead. Work-related new year’s resolutions for freelancers and business owners are created in this process. While many...

Posted by: Creativepool Editorial
*

Features

How to combat burnout during the busy festive season

While Christmas typically offers a brief break from work, whether that's a day off spent with family and friends or a much-needed vacation, the period leading up to the festive holiday can intensify burnout as workers juggle end-of-year...

Posted by: Creativepool Editorial
*

Industry

Packaging design trends for 2023

This year’s developments in packaging design reflect a world in flux, still evolving from disruption caused by the Covid pandemic, and becoming increasingly aware of its own vulnerability - and responsibility - in the midst of climate...

Posted by: Creativepool Editorial
*

Inspiration

Forget what you think you know about Jack Archer | #MemberSpotlight

A multi-skilled, creative-thinking photographer specialising in a wide range of content production. Jack Archer’s primary focus is on automotive photography working with both private and commercial clients. He is also, however, an experienced...

Posted by: Creativepool Editorial
*

Workshop

Taking crowd-sourced answers to the Yext level | #CompanySpotlight

Yext describes itself as “the Answers company that’s on a mission to empower every company in the world to provide authoritative answers to every question about their organisation.” It achieves this by using AI to collect and...

Posted by: Creativepool Editorial
*

Features

Top 5 most innovative product designs of 2022 | #YearInReview

2022 will forever be remembered as the year the Queen died and the year Vladimir Putin cemented himself as “Hitler 2.0” by invading Ukraine. But, as if often the case, a lot of good still managed to squeeze its way out of the muck and the...

Posted by: Benjamin Hiorns
*

Inspiration

Celebrating Celebrations 365 days a year | #BehindTheBrand

Brand expression agency Taxi Studio has collaborated with Mars Wrigley’s much-loved confectionery brand Celebrations to deliver one of the most significant rebrands in its 25-year history. The revitalised identity works to cement Celebrations...

Posted by: Creativepool Editorial
*

Industry

Could you tell if this article was generated by AI?

Nobody is prepared for how generative artificial intelligence (gen-AI) will transform the creative industry. The world of gen-AI is progressing furiously. It will disrupt existing business models-if AI algorithms are able to produce high-quality...

Posted by: Leonardo
*

Industry

Answer these 4 Questions before you appoint your next CMO

As companies rapidly evolve, it is to be expected that the priorities and expectations of roles within a brand evolve as well. But no position has changed quite as rapidly as the CMO. Once considered the nexus of all things creative, the CMO is now...

Posted by: Creativepool Editorial
*

Workshop

How much should I charge as a freelance film maker?

Film making is perhaps one of the most eclectic of creative pursuits. Because a film maker is not just on thing. A film maker is a director, producer, writer, and manager rolled into one and those kinds of skills require a certain kind of creative...

Posted by: Creativepool Editorial
*

Leaders

#GettingToKnow the equitable creative processes of Nick Dupey

Nicky Dupey is a creative executive and thought leader with a proven track record of unlocking innovative potential for teams and clients. As a multidisciplinary designer and seasoned professional with over 20 years’ experience, he’s...

Posted by: Creativepool Editorial
*

Inspiration

Initials CX paves the way to firmly put Veezu on the map | #BehindTheBrand

Veezu, the leading private hire technology platform in the UK, recently announced its new rebrand delivered by Customer Experience Agency Initials CX. Initials CX was tasked with creating a whole new brand identity, including a new brand platform,...

Posted by: Creativepool Editorial
*

Inspiration

Design is not a craft

Ok, ok, don’t shout at me. But honestly, is design still a craft? The bulk of what design people, outside of the coterie of actual makers, I mean. Stuff that I go into work at least five days a week to do. Design when it’s your job as opposed to...

Posted by: Richard
*

Inspiration

Unlocking human stories with Synoptic Office | #CompanySpotlight

Synoptic Office is an award-winning design consultancy working globally with leading cultural, civic, and business organizations to communicate ideas, build experiences, and cultivate new audiences. Designers Caspar Lam and YuJune Park originally...

Posted by: Creativepool Editorial
*

Industry

The pixel perfect world of Pixel Artworks | #CompanySpotlight

Tom Burch is MD of immersive experience company Pixel Artworks and has been creating wonder with his work for brands since he founded the business in 2005. From creating fire-breathing dragons for Warwick Castle to planting the Garden of Light for...

Posted by: Creativepool Editorial
*

Industry

Are robots replacing us?

This is a question those in the creative industry have probably asked themselves in the past few years. Hugo Evans, senior designer at We Are Tilt has a decade-long career spanning branding, print and digital. The arrival of artificial intelligence...

Posted by: We Are Tilt
*

Leaders

Playing the long game and #GettingToKnow Great State’s Matt Powell

Matt Powell was recently hired as Creative Director at Great State, where he joins a multi-disciplinary team redesigning the Royal Navy’s website, plus significant projects for Honda, Orange and Bristol Airport. Starting his career at Profero,...

Posted by: Creativepool Editorial
*

Workshop

Making some serious noise with Rowdy Studio | #CompanySpotlight

Rowdy Studios is a full-service branding agency based in London and Dublin with over a decade of experience in building bespoke brands. A tight-knit team with an enviable client list, Rowdy is an agency that “blends sound strategy with loud...

Posted by: Creativepool Editorial
*

Industry

Pitching; yes, no, maybe sometimes…

Pitching for work, when/how/should you do it? I recently saw an interesting ad on Facebook asking spot of pitching to be made for a rebranding project. It was for a cultural organisation currently undergoing a refurb and seeking designers to help...

Posted by: Tony Clarkson

Back to Magazine

ad: Annual 2024 Now Open For Entries!