Displaying 505 - 540 of 2899 results
The future is inclusive. Anyone denying that is either a bigot or something else that rhymes with the word. Every year we see brands from everywhere in the industry embrace the Pride rainbow in more or less cheesy ways - but there is still so much...
Posted by: Creativepool Editorial
For 46 odd years, Cheil has been setting the pace of the Korean advertising sector and beyond by creating groundbreaking work and leading the way in terms of creative innovation. The agency's jaw-dropping case studies resonate all across the world...
Posted by: Creativepool Editorial
Licensed characters are colourful, instantly recognisable and often loved by hundreds of thousands of consumers around the world. Yet, when it comes to licensed characters, Adland is plagued with a can't do attitude particularly common among top...
Posted by: Creativepool Editorial
As we ease back into a new normal and things start opening up again, there are new avenues of profits for brands and advertisers worldwide that simply can't be ignored. Our favourred social media platforms have turned into proper digital...
Posted by: Creativepool Editorial
Among dozens of momentous events set to play out in the weeks ahead, many are already underway, or will commence with the dawn of August. A large number are also new in this edition. Among them are some of the world's most famous cultural and...
Posted by: The Darnell Works Agency
Few people in advertising can hope to compete with the fame and legacy of Sir Martin Stuart Sorrell. At the age of 76 and counting, the historic founder of WPP is still very much in the game, a proof of character with no equals in advertising and...
Posted by: Antonino Lupo
Of the many qualities that independent Brand & Design Director Jason Ford possesses, his no-nonsense attitude is certainly our favourite. As part of his job, Jason often receives long brief documents filled with "noise" that fail to reduce the...
Posted by: Creativepool Editorial
There are many hidden powers in the beauty of music, but if we had to name our favourite, it would definitely be the power to connect. To fight prejudice and champion union through creativity and music, Lipton partnered with RedwoodBBDO and...
Posted by: Creativepool Editorial
Brands are far too quick to jump on the bandwagon when it comes to Pride Month. Sometimes they get it right. Often they get it terribly wrong. As creative professionals and navigators of this industry, we have the responsibility to be the ones...
Posted by: Creativepool Editorial
Another edition of The Annual is ongoing. The Creative Industry’s ‘Most’ Award has evolved much in the past ~6 years, but the core values of the competition have remained the same: to drive positive change in the industry, to lead...
Posted by: Antonino Lupo
Born and "raised" in Toronto, Zulu Alpha Kilo has a pretty beautiful history here on Creativepool. Multi-award winners since 2018, pluri-featured in the community and our #3 Ranked Advertising Agency on the platform, the team at ZAK is relentlessly...
Posted by: Creativepool Editorial
Is effective TV advertising a thing of the past? Audiences are fragmenting, viewers are spending time across a range of linear and digital devices, and brands are struggling to follow their consumers across the ever-growing multitude of...
Posted by: TVSquared
On the 24th of June, just around one week ago, the UK advertising industry suffered a rather hard blow by the hands of the government. It has been confirmed that, starting by the end of 2022, further restrictions will be applied to HFSS...
Posted by: Antonino Lupo
Imagination Creative Director, Tony Currie and Digital Production Director, EMEA, Paul Marsden, take us behind the scenes of our latest ground-breaking work with Epic Games’ Unreal Engine. Below, they talk us through the creative process of...
Posted by: Imagination
Working at the intersection of different timezones, John Brash is a brilliant entrepreneur and the Founder & CEO of Brash agency. But few will know and realise how important his early steps were in the overall development of his career. According to...
Posted by: Creativepool Editorial
From Twitch to Snapchat, Patreon and OnlyFans, the creator economy has boomed in recent years and especially as the pandemic hit some content creators quite hard. For those less familiar with the term, the creator economy is that sector of the...
Posted by: Creativepool Editorial
Horrendous rainbow suits are on sale, brands have momentarily added some multicoloured pizzazz to their logos and, if you’re lucky, you might get a mumbled “Happy Pride” as the barista hands you your flat white. It can only mean one...
Posted by: House 337
Then they want to figure out the best way of stopping people in their tracks, taking notice, and finding Fido. The same is happening with brands with a focus, or increased interest in digital. Every brief asks creatives to think...
Posted by: Simon Manchipp
A call to arms to the creative industry Terminology of job roles is a surprisingly potent thing. For years we at SomeOne shunned them, refusing to enter into the argy bargy of ‘my job is bigger than your job’. But it soon became clear...
Posted by: Simon Manchipp
With the stigma around mental health issues and vulnerability still alive here in the UK, we can only imagine how bad it can be as a member of an underrepresented community. Black Minds Matter UK set out to change that. With a campaign/challenge...
Posted by: Creativepool Editorial
Love the new Conscious products made-in H&M. At least 50% of Conscious products is made from sustainable materials! And the remaining half, well… We don’t care about that, do we? H&M often makes the headlines for all the wrong reasons,...
Posted by: Antonino Lupo
As our 2020 People's Choice Independent Agency of the Year, Taxi Studio certainly isn't new to the Annual nor to winning prizes for award-winning work. Being our fourth ranked design agency on Creativepool, Taxi Studio's profile is an explosion of...
Posted by: Creativepool Editorial
The Annual 2021 deadline is now little more than a week away. Like every year, entries have been flowing in from all over the industry, and if you are thinking about putting the finishing touches on your entries, you are probably not alone in...
Posted by: Creativepool Editorial
For a company that never entered The Annual awards before, Design Bridge came in during 2020 to utterly surprise us all. Pretty much all of their entered projects were either shortlisted or awarded a prize, and that is by itself the strongest...
Posted by: Creativepool Editorial
Growing research has established an unbreakable link between neurodiversity and one's propension to creative thinking. The creative industry itself has among the highest rates of neurodiversity representation in the whole business world, from...
Posted by: Creativepool Editorial
It was just over the weekend that Discord announced its new brand. A “Blurple” brand, not quite blue, not quite purple, re-envisioning the iconic mascot Clyde to render it more print-friendly and… well, cute. Discord’s new...
Posted by: Antonino Lupo
Shiny covers have started to flood our social channels, as the trophies for last year’s Annual 2020 reach our winners this week. Looking back on the year that’s just been, it’s hard to say this wasn’t somewhat of an...
Posted by: Antonino Lupo
How can creatives change the world? We are just about coming out of a society-shattering pandemic, one that brought a cataclysmic series of changes into our daily habits. With the gap between consumers and brands now shrinking by the day, the...
Posted by: Antonino Lupo
We’ve seen brands rise and fall during the last decade, but never as fast as in 2020. A correct approach to brand purpose could make or break a brand in the last year-and-something, and those regarding brand purpose as a shiny checkbox for...
Posted by: Antonino Lupo
We can't help but love everything that Anastasia Beltyukova (aka Tribambuka) creates for the world to see. With a beautiful dreamlike style and wondrous little creatures populating her art, Anastasia is an incredibly talented illustrator with true...
Posted by: Creativepool Editorial
There's no denying that the pandemic has changed consumer behaviour worldwide, forcing the whole creative industry to find new ways to adapt to a new normal. What was perfectly reasonable and effective in a world dominated by reason and logic, such...
Posted by: Creativepool Editorial
About exactly 6 years ago, PWC published a study on the importance of purpose in the work environment. The multinational network highlighted the disconnect between claimed business purpose and the way business leaders operate on a human level. The...
Posted by: Antonino Lupo
As an Annual awards veteran, Leo Uehara isn't new to the Creativepool community and the team here isn't certainly a stranger to his incredibly unique and amazing style. The motion designer was able to snatch a Bronze in the Annual 2020 competition...
Posted by: Creativepool Editorial
The folks at Rowdy Studio are certainly not new to being featured in the Annual awards. After having been shortlisted a few times, however, 2020 was the year in which the team managed to grab a Bronze prize, with a colourful and incredibly stylish...
Posted by: Creativepool Editorial
Young, cosy, born and developed through hardship and great creative passion - animation studio Kino Bino has just the perfect story of what is hopefully set to be a successful animation studio in the United Kingdom. Kino Bino was founded in 2019...
Posted by: Creativepool Editorial
After a year like 2020, the need to celebrate and have some lighthearted fun is now more relevant than ever. With the Annual 2021 submissions deadline now only a month away, we thought we’d let you know of 7 great reasons why you should enter...
Posted by: Antonino Lupo