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Features

Queen Elizabeth II – Why she was and always will be our media Queen

When Queen Elizabeth II took the throne, even my parents had yet to be born. She was the longest serving monarch in history and it appears unlikely that will ever again be contested so when the news stuck yesterday evening, a definite shockwave was...

Posted by: Benjamin Hiorns
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Leaders

Taking the unconventional route with Abb-d Taiyo | #GettingToKnow

For this week’s getting to know feature, we’ll be sitting down with Abb-d Taiyo, Co-Founder and Design/Production Director at design and impact agency Driftime. A man that styles himself as a “mentor and ethical design...

Posted by: Creativepool Editorial
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Industry

Celebrating creativity at the Creativepool Annual 2022 launch

The creative industries ‘most’ awards celebrates its lucky seventh edition this year. And what a year it’s been, with the new work from home environment brining with it a disruption and uncertainty that couldn’t be overstated....

Posted by: Creativepool Editorial
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Inspiration

Peperami shakes up a wedding and breaks the internet | #BehindTheIdea

In the first piece of work by Forever Beta for meat snack brand Peperami, the world’s first Peperami wedding took place. A couple from Leeds tied the knot with classic wedding features such as the dress, the cake and the decorations all with...

Posted by: Creativepool Editorial
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Workshop

How we ate our own dog food and turned it into magic | #CreativeCaseStudy

The greatest creative departments are filled with exceptional talent. We use AI to match creative minds with the best briefs in the business - which is why our Chairman Sir John Hegarty observed that Genie could possibly be the greatest creative...

Posted by: Creativepool Editorial
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Inspiration

UK Creative Festival 2022

As a special offer to our Creativepool followers we are offering the first 50 people that email us directly on [email protected] a discount code that reduces the full delagate pass from £450pp to £150pp. This years line up of speakers on...

Posted by: Creative Circle, Creative Foundation & The UK Creative Festival
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Inspiration

Websites - Design vs Functionality

I built my first website in December 1993. Back then, one had to create the HTML using a plain text editor, then view the page in a web browser called "Mosaic". Images were rudimentary... usually a "GIF" format, and they had to be relatively small...

Posted by: Tagmakers
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Features

10 side hustles that became hugely successful businesses

Whether it’s to pursue a passion project or to maximise your income, side hustles have become more popular than ever in the UK as people look for different ways to navigate situations such as the lockdowns and the cost-of-living crisis. Almost...

Posted by: Creativepool Editorial
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Workshop

Anonymous Hosting and Online Anonymity

You are not the only one trying to keep your web host's IP address and domain name hidden from the public. No wonder, based on all the easy ways to find out who is hosting a website, including WHOIS (domain registration records), the payment methods...

Posted by: Anna Koretskaya
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Workshop

Simplifying the overcomplicated with Suzuki | #BehindTheIdea

Car manufacturer Suzuki UK recently launched its new brand campaign, “Suzuki Good Different” to celebrate the perception that the brand and its cars are different from everything else on the market. The campaign was created by Iris and...

Posted by: Creativepool Editorial
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Inspiration

On paper - Learning from Boris Johnson's messy folds

Unless you’ve been living under a metaphorical rock, (and I wouldn’t blame you, the atmosphere over here in the UK has been pretty febrile) the last few weeks have lead us to changing political horses again. Well, when I say...

Posted by: Richard
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Industry

How little or how much? The problem with value

A little story: My son is at art school here in Shrewsbury, where they’ve recently had their end-of-year exhibition. During the event, he managed to get a commission and a sale. When asked for a price, he froze for a few seconds and then...

Posted by: Tony Clarkson
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Inspiration

Ads that made history: Guinness “Surfer” | #HistoryMonth

Guinness has always been a brand with solid advertising clout. Indeed, they’re so proud of their branding and advertising game that an entire floor of their Guinness Storehouse experience in Dublin is dedicated to it. But while there are dozens...

Posted by: Benjamin Hiorns
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Inspiration

The content curate - Getting your language right

Today’s census news that in the UK (and apologies for the country-centricity here, but I can only only write from experience and the UK is where I’m based) there are more over-65’s than under-15’s now. Which is interesting...

Posted by: Richard
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Industry

Proving your green credentials online

One of the standout events of last year’s COP26 summit was the landmark inclusion of key players in the luxury industry. Key luxury brands committing themselves to the climate crisis and to achieving net zero by 2050. Global powerhouse LVMH...

Posted by: Matter Of Form

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