Displaying 109 - 144 of 9157 results
ANDY Awards Leo Burnett was the most awarded agency network earlier this week at the 51st annual International ANDY Awards. In addition to the sixth consecutive Network of the Year win, Leo Burnett London received the prestigious Richard T. O'Reilly...
Posted by: Creativepool Editorial
Magic isn't real. But illusion is a powerful tool. The past few years have seen magicians suddenly become cool again, with entertainers such as Derren Brown (despite his protestations, he is a magician in the traditional sense) and Bradford's very...
Posted by: Benjamin Hiorns
Amazon Sources familiar with both companies have been suggesting this week that Amazon has shelled out between $50 and $70 million for a deal to secure Crytek's CryEngine game engine. The engine has been used to power the Far Cry and Crysis...
Posted by: Creativepool Editorial
Having already (arguably) conquered the world's of home entertainment, gaming and films (though what with the recent hacks that last one comes with a pretty major caveat), Sony are branching out into TV broadcasting (or at least an approximation of...
Posted by: Benjamin Hiorns
Nvidia enter the console wars Whilst Sony's Playstation 4 and Microsoft's Xbox One might be sitting pretty as the best selling games consoles on the market, there is always room for a little healthy competition. Nintendo's Wii U arguably fulfils a...
Posted by: Creativepool Editorial
As a Mac user (I went Mac and never went back around the tail end of 2006), I honestly had very little interest in Microsoft's Windows 10 event, which took place yesterday (January 21), and I wasn't the only one. The announcement alone left people...
Posted by: Benjamin Hiorns
Amazon and the million dollar robot How to ride Kuratas Amazon Japan is now in the robotics business, with the gigantic robotic mech suit known as the “Kuratas,” recently uploaded to the company's technology section. Costing a svelte $1...
Posted by: Benjamin Hiorns
If you unwrapped and unboxed a brand spanking new Playstation 4 or Xbox One console on Christmas morning, only to be met with a barrage of error messages and broken dreams, you were certainly not the only one. Indeed, both Sony's Playstation Network...
Posted by: Benjamin Hiorns
CP+B Jason De Turris was named this week as the new chief strategy officer at CP+B, a promotion from his role as VP, executive planning director. As part of the promotion he'll be relocating to Hong Kong to help open the agency's new Hong Kong...
Posted by: Creativepool Editorial
Sony find new ways to play in China Sony is launching its Playstation 4 console in China early next year on the 11th of January 2015, closely following arch rivals Microsoft, who launched their own Xbox One console in October; the first console to...
Posted by: Benjamin Hiorns
M&C Saatchi appoint new creative quartet M&C Saatchi Sydney recently bolstered their creative ranks quite considerably with four significant new appointments. The news comes just weeks after M&C Saatchi won the B&T Grand Prix Agency of the Year and...
Posted by: Creativepool Editorial
Though many reading this will perhaps be too young to remember the days of pre-Nintendo gaming, there are those amongst us who still remember the glory days of the ZX Spectrum. The Spectrum was Sir Clive Sinclair's answer to the rapidly booming video...
Posted by: Benjamin Hiorns
British artist, Mark Farid, plans to give up a month of his life to virtual reality with a crowd-funded campaign. The plan is for Farid to remain in one room for 28 days and experience every moment through the eyes of another person (a living...
Posted by: Benjamin Hiorns
It was an amazing night last week at the BIMA awards. I was following @Frederiko live Tweets and my heart skipped a beat everytime there was one more win for our award's shelf. We have swept the board with five wins in total, including taking away...
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In a deal that has been rumoured for a while now, Microsoft has bought Mojang, the Swedish creators of the phenomenally successful Minecraft, for a reported $2.5 billion. Officially announced on Monday afternoon, both Microsoft and Mojang spokesman...
Posted by: Benjamin Hiorns
Windows 8 was far from the success story that Microsoft likely envisioned. By almost completely forgetting their roots and attempting to stitch together their desktop and mobile into some kind of bizarre Frankenstein's monster of an operating system...
Posted by: Benjamin Hiorns
OnLive, the world leader in cloud gaming, announced today that they are to form a strategic partnership with TP Vision, the manufacturing arm of Philips, which will involve the OnLive Game Service being pre-installed on all new Android powered...
Posted by: Benjamin Hiorns
News has been trickling in through the grapevine over the last 24 hours, suggesting that online retail giants Amazon have purchased the streaming site Twitch for over $970 million (, edging out Google, who have reportedly been in talks to acquire the...
Posted by: Benjamin Hiorns
3BlackDot, the multimedia entertainment company launched last month by former Machinima executives Angelo Pullen and Luke Stapleton in partnership with YouTube gaming influencers Tom Cassell and Adam Montoya, recently announced the appointment of...
Posted by: Benjamin Hiorns
Yesterday at Gamescom, the annual gaming convention which is currently taking place at the the Koelnmesse in Cologne, North Rhine-Westphalia, Germany, Microsoft and Sony laid out their cards for the coming fiscal year for their respective gaming...
Posted by: Benjamin Hiorns
The other day, a friend asked me to proofread their covering letter for a job they were going for. And before you go all Stephen Fry on me and ask who the hell I am to proofread other people’s work when I end a sentence with a preposition,...
Posted by: Ashley Morrison
Leo Burnett announced yesterday that Nigel Tribe had been appointed as head of strategy for Leo Burnett Singapore and global planning director for SKII. This appointment comes hot on the heels of not only some major recent wins for the agency...
Posted by: Benjamin Hiorns
by Ashley Morrison It's a wet Sunday afternoon (no, not in summer 2013, obviously; that would be a sweltering Sunday afternoon), and there isn't much to keep the family occupied. Well, apart from the 200-odd TV channels now available. Or a DVD. Or...
Posted by: Ashley Morrison
How did you get started in the industry? Foundation Art, Graphics Degree, followed by much trudging around London with another Steve and a black portfolio, hearing ‘Come back with some more ideas next week' which eventually led to a 1st Job at...
Posted by: Creativepool
"We listen, we create, we engage, we transform, we grow." What do you actually do? I am a creative director with over 10 years' experience of running a successful, digital and marketing agency. I'm someone who thrives on the challenge of a new...
Posted by: Creativepool
With the amount of likes and comments we can all do now on the internet, the art of being able to get your point across in a face to face environment seems to be getting lost. So to counter this culture of 140 characters and faceless avatars we are...
Posted by: Creativepool
Stop-motion clips seem to popping up all over the place at the moment. With the popularity soaring for this fantastic technique, the bar has really been raised for the standard of clips. From individual projects to all the way to company adverts,...
Posted by: Creativepool
Carlsberg is launching a new global brand campaign - Do the best things begin with curiosity? Probably - championing that all progress in the world starts with a spark of curiosity. The new campaign from Fold7 follows consumer research that...
Posted by: Creativepool Editorial
Fashion has always been anathema to me. You could diplomatically refer to my wardrobe as “functional” and I’m unlikely to spend more than a few fleeting seconds deciding what to wear in the morning. I do, however, understand the...
Posted by: Benjamin Hiorns
How did you get into the industry? My MA degree was the catalyst to fall in love with art and design. My project was about a fashion app and I had to do all the designs from branding to UX and UI. After my graduation I wanted to combine Marketing...
Posted by: Creativepool Editorial
Social media is a lot of things. It’s a digital gateway drug for children, an advertiser’s parallel dream/nightmare and a tool for brands who want to get greater returns from minimal effort. That’s the cynic in me speaking, of...
Posted by: Benjamin Hiorns
Whether you're a business looking to showcase your products, an influencer aiming to strengthen your brand presence, or an organization eager to connect with your audience, high-quality videos are essential. Crafting compelling videos involves much...
Posted by: Creativepool Editorial
Sometimes my day just feels precisely like this ‘50’s(?) game of ‘Domino - Circus’. Which is basically ‘match the pairs you idiot’. Or rather more romantically ‘ce jeu amusera les tout petits et les plus grandes.’ As the languid...
Posted by: Richard
In the giddy haze of the “I want it all and I want it now” culture of 2024, the very idea of getting excited over something tangible probably seems a little quaint. If, like me however, you’re old enough to remember the anticipation...
Posted by: Benjamin Hiorns
This week, we spoke to longtime Creativepool friend and SomeOne Founder Simon Manchipp, to discuss his agency’s visual identity for a bold new regenerative programme in London. What was the brief? Create a new comprehensive visual and verbal...
Posted by: Creativepool Editorial
In the realm of interior design, furniture plays a pivotal role-it’s the bridge between aesthetics and functionality. Whether you’re renovating your home, office, or commercial space, selecting the right furniture designer is critical....
Posted by: Creativepool Editorial