Displaying 1 - 36 of 5902 results
Much like text messages and instant noodles, there was a time when audio logos seemed terribly brave and inventive. Received wisdom tells us Intel were the first to deploy such a thing, when they decreed their name could not be shown or spoken...
Posted by: Magnus Shaw
UK radio is in surprisingly good shape. As the first electronic media mankind ever enjoyed, we might reasonably expect it to have been overtaken or eradicated by something more futuristic. In fact, listening figures are pretty robust and, although...
Posted by: Magnus Shaw
Earlier this year, Juicy Couture embarked on a captivating Valentine's Day campaign aimed at rekindling nostalgia among devoted Juicy enthusiasts, while simultaneously attracting new brand followers. Unlike conventional social campaigns that...
Posted by: Creativepool Editorial
Nick Sadeghian, Campaign Director at Ingenuity, shares his perspective on AI and how, despite being riddled with ethical complications, it can be a truly wonderful tool that gives the creative power back to the people. If it’s used properly, of...
Posted by: Creativepool Editorial
In almost every business the attraction and retention of staff is a key requirement and often burning issue that management teams spend hours debating and a great deal of money trying to get right. In this article we look at creating a brand that...
Posted by: Creativepool
KitKat introduced their ‘Have a Break, Have a KitKat’ tagline in 1957, and to this day it’s widely recognised all around the world. In fact, it’s a slogan so well-known that you don’t even have to finish it or add the...
Posted by: Creativepool Editorial
A trans activist, a rapper and a comedian talk openly and frankly about their life, inspirations, achievements, challenges, and why their hair is such a huge part of their headstrong personality. All while getting their haircut in Bed Head’s...
Posted by: Creativepool Editorial
PUSH Mind and Body, a leading wellbeing and mental health training company, recently joined forces with Brixton Finishing School to support a work-focused community training programme for young people. The ADcademy programme, run by Brixton...
Posted by: Benjamin Hiorns
With the war in Ukraine now well into its second month and news of fresh atrocities filtering through every day, it’s clear that the actions taken by Western governments and brands have done little to deter Russia. Originally designed to be...
Posted by: Creativepool Editorial
Forever Beta launched a campaign this month to support Big Issue vendors after the difficulties they have faced over the last two years. Created in partnership with Ocean Outdoor, the “I’m here” campaign draws attention to Big...
Posted by: Creativepool Editorial
There aren’t many studies examining how frequently people lie. It is lunacy to assume that respondents will truthfully answer questions about how truthful they are. Neither is it socially desirable to brand yourself a liar - even in an...
Posted by: Creativepool Editorial
We are big longtime fans of Design Bridge, even though the team only started entering The Annual in 2020 (and they largely made up for it with great amounts of love!). This year, the team was able to impress our judges across a wide range of...
Posted by: Creativepool Editorial
We don't usually feature design studio heads in our Getting to Know series, but the Team bunch really caught our eye as a unique studio with some rather impressive names in their client list. They were responsible for the recent rebrand of Pfizer, to...
Posted by: Creativepool Editorial
Sport is the greatest equaliser. It unites people under a common purpose, leveling the field in activities where everybody is equal and everyone is pushing to succeed. With this in mind, venturethree partnered with Sports Direct to design a new...
Posted by: Creativepool Editorial
Another edition of The Annual is ongoing. The Creative Industry’s ‘Most’ Award has evolved much in the past ~6 years, but the core values of the competition have remained the same: to drive positive change in the industry, to lead...
Posted by: Antonino Lupo
Ever since Podge Events Founder Phil Jones entered the community, we knew he would become a very special member of Creativepool. Phil is the man behind the infamous Podge Lunch launched in the 90s, created by request of the key players in the design...
Posted by: Creativepool Editorial
For every person who will take durable jars to refill, there’s thousands who won’t. In the race to reach sustainability and be regarded as the greenest brand in the biz, consumers are often overlooked. This is not to mean that their...
Posted by: Creativepool Editorial
In this episode: Hosts Dan Maudhub and Phil Jones have the pleasure of speaking to Helen Keyes, Global Head of Brand, Communications & Digital Design at Philips. Chatting about her career beginnings at Raymond Loewy, being mentored and finding out...
Posted by: Wonderful
You can tell from the interview below that Joel Maguet, Head of Studio at Maverick Media, is a huge fan of stories and moving people with them. Joel has always been passionate about film and production, so when the time was right, choosing Film...
Posted by: Antonino Lupo
Wunderman Thompson Technology isn't necessarily creative in the traditional agency sense, but beware of not seeing their work as inherently creative all the same. The digital consultancy works at the intersection between clients and their growth in a...
Posted by: Creativepool Editorial
In this episode: Hosts Dan & Phil chat to Michael Tomes, from agency owner, to galavanting across the Southern Hemisphere, to property developer, to founder of Creativepool. We hear about his life and travels and discover the inspiration behind the...
Posted by: Wonderful
One would think there are enough advertising agencies out there, but the truth is you can never have enough creativity in the world. Data, KPIs and numbers dominate marketing - and sometimes this makes brands forget that people are above technology....
Posted by: Creativepool Editorial
One would guess the pandemic is hurting extroverts way more than the other end of the spectrum, but freelance photographer Adam Shaw is the living proof that that is really not the case. Though he declares himself an introvert by nature, Adam loves...
Posted by: Creativepool Editorial
She Dynasty is a powerful podcast about 'women who rule' - successful entrepreneurs, change-makers, c-suite executives and leaders who are making their dreams a reality. The latest episiode unites Valerie Moizel, The Woo ECD/co-founder and She...
Posted by: Hype
Photographer Joseph Ford’s subjects include dynamite fishing, butterflies flying out of people's mouths, a railway line merging into a zipper and a crocodile attacking Lacoste sneakers, but a series that also stands out is his Knitted...
Posted by: Ryan Watson
With only days to go before the eighth-season of Game of Thrones, we’re having a hard time staying out of a medieval mindset. And since we quickly realised that trying to quell our excitement over the return of all our heroes (and villains)...
Posted by: Shutterstock
Voting is now open for Creativepool’s People Choice and Influencer of the Year awards for Annual 2019. The Annual celebrates and showcases the best work, people and companies from over the past year and is the only creative awards competition...
Posted by: Creativepool Editorial
On November 1 2018, I was extremely honoured to be named one of Ad 2 Dallas' 32 Under 32 in the advertising industry. The organisation is an affiliate of AAF Dallas for ad professionals who are 32 or younger. Through networking and educational...
Posted by: Kevin Forister
As the need for brands to evolve and innovate, adapting to category disruption, we know that driving audience engagement is more critical than ever before. With that in mind, we’ve curated a few key insights that best demonstrate why authenticity...
Posted by: Simon Dixon
VOTE NOW Thank you to everyone who submitted for the #WeWhoTravel photography competition with Hotels.com and Creativepool! We are very thrilled to reveal the shortlist and now we want YOU to choose the People’s Choice #WeWhoTravel...
Posted by: Hotels.com
The Annual is a spectacular celebration of creativity and diversity. With 27 categories shining a light onto the best creative work, a further 10 categories celebrate the people, teams and companies that breathe life into the projects. As the only...
Posted by: Creativepool
The Gate London - Tomorrow's People The charity Tomorrow’s People has enlisted The Gate London as their first agency of record to help them be more distinctive and better reflect their values. Tomorrow’s People helps young people trapped...
Posted by: Creativepool Editorial
Standing in other people's shoes is crucial to effective communications, yet technology and AI are changing our world at a continually accelerating pace. And so, at an event in central London last week, creative direct marketing agency Soul asked...
Posted by: Persuasion Communications
Independent creative agency, 18 Feet & Rising, has today announced an exclusive partnership with creative recruitment specialist Gemini People in a bid to bring a fresh approach to recruitment and encourage new talent into the advertising...
Posted by: Gemini People
Worldwide more than 200 million women are affected by the cruel “tradition” of FGM (female genital mutilation), with over 48,000 of them living in Germany. Nevertheless, the problem is simply not visible to most people. TERRE DES FEMMES...
Posted by: Creativepool Editorial
Studio Output are changing young people's perception of voting with Rize Up - a self-initiated, party-neutral campaign aimed initially at getting young people to register to vote, and now accelerating at full speed to make sure they go to the polls...
Posted by: Kate Lewin