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Displaying 1 - 36 of 255 results

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Leaders

M&C Saatchi takes Tel Aviv

It was announced recently that the global advertising network M&C Saatchi has expanded its Middle Eastern portfolio by acquiring a majority stake in the Tel Aviv, Israel-based agency, Ben-Natan Golan. The new agency will be called simply “M&C...

Posted by: Creativepool Editorial
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Leaders

How to grow a beard of bees

M&C Saatchi has teamed up with director Matthew Swanson from Epoch Films, and design and visual effects agency Timber to create a (literally) buzz-worthy spot for the San Diego Zoo. The spot, entitled (rather aptly) “Bees,” is a...

Posted by: Benjamin Hiorns
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Leaders

#GettingToKnow Brooklyn Brother’s latest signing, Orlando Warner

This week we’re getting to know former Engine Creative Director and current ECD at The Brooklyn Brothers, Orlando Warner. While he’s only been in his ECD role for a few months, Orlando has already been making waves over at Brooklyn...

Posted by: Creativepool Editorial
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Inspiration

What it's really like to teach adland about sexual harassment

Bryony Beynon is a senior trainer at timeTo, an initiative set up by NABS, The AA and WACL to tackle sexual harassment in advertising that offers ground breaking interactive training for companies and individuals on how to recognise and tackle sexual...

Posted by: Creativepool Editorial
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Industry

Annual 2022- Who will see your work this year?

Will my work gets seen by the "right" people is a key question when deciding on whether or not to enter any award. As a part of our commitment to making The Annual the "Most" Award, we make sure that your entries are delivered to and downloaded by,...

Posted by: Creativepool
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Inspiration

What is slow marketing and why is it fast becoming such a big deal?

Playing the long game is a concept that might be unfamiliar to ‘old-school’ marketers that were more bothered about getting results ASAP than building a long-lasting brand. But the consumers of 2022 have longer memories than their...

Posted by: Benjamin Hiorns
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Industry

Annual 2021: who will see your work this year?

Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....

Posted by: Creativepool Editorial
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Inspiration

The multicolour travels of an Art Director - #MemberSpotlight

From Cape Town to London, Illustrator & Art Director Justin Poulter has never given up on his ambitions and dreams of becoming an established artist in the creative industry. Some designers find inspiration by being exposed to a number of creative...

Posted by: Creativepool Editorial
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Inspiration

The Top 15 Most Inspiring Lockdown Campaigns

The best campaigns made during the COVID-19 outbreak No matter how crippling of a blow it receives, the creative industry will always be ready to stand back up and prove its resilience. Even earlier in the year, with the world preparing to shut...

Posted by: Antonino Lupo
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Features

Why don't most agencies self-advertise?

”No donkey chases the carrot forever. He catches on. And quits.” If you remember this line, you either love the advertising industry and have read up on its history, or you are part of a very select demographic, lucky enough to have seen...

Posted by: Antonino Lupo
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Industry

Annual 2020: who will see your work this year?

We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...

Posted by: Creativepool Editorial
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Inspiration

The Overwhelming Team Motivation of Yolo Films

Sven Lehmann first approached the wonders technology with a PC with a 45-megabytes hard drive. He used to play DuckTales on it. Now Sven and his company, yolo films, are shooting films from remote, without the need for the crew to be physically...

Posted by: Creativepool Editorial
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Leaders

Radio campaign uncovers the haunting sounds of the sea

Marine conservation charity Surfers Against Sewage (SAS) has launched a new radio campaign shining a light on the damage being done to our oceans despite the fact that 95% of them remain unexplored. Created by M&C Saatchi, and following on from...

Posted by: Creativepool Editorial
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Leaders

Behind the Idea: Crushing deadlines for the Financial Conduct Authority

Remember when Hollywood actor and former California governor Arnold Schwarzenegger had to self-destruct in Terminator 2: Judgement Day? The scene has become so iconic that creative agency M&C Saatchi recently based a whole campaign on it for the...

Posted by: Creativepool Editorial
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Features

Michael Scantlebury: Independents on the up

Asked for his thoughts on the current state of the advertising industry, Michael Scantlebury, founder and director at independent agency Impero, says he feels we’re on the cusp of a recession. But that's not necessarily a bad thing, as the...

Posted by: Ryan Watson
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Leaders

Behind the Idea: Coca-Cola x Premier League

Coca-Cola launched a campaign to mark a new strategic partnership with the Premier League last week positioning the beverage and sport as things that bring people together. Alec Mellor, marketing manager at the brand, offers insight into the...

Posted by: Creativepool Editorial
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Leaders

Coca-Cola sends love letter to the Premier League

The director of a new ad from Coca-Cola in the UK has described it as a "love letter to the Premier League" as the drinks brand launches a new partnership with the football division. Where Everyone Plays is helmed by Stacy Wall and created through...

Posted by: Creativepool Editorial
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Leaders

Ads of the Week

BBC Sounds - Listen without Limits​ This ad from BBC Creative is directed by Megaforce for the public broadcaster’s personalised music, radio and podcast app for young listeners. It features a slew of stars from the world of music and...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

CULT The independent digital agency, CULT has announced its appointment of Matt Watson as Executive Creative Director. Previously, a creative director at Digitas UK and SapientNitro. Since Cat Turner and Bridey Lipscombe opened its doors in 2012,...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

BBH London - Burger King UK Burger King UK has appointed BBH London as its first creative agency, without a pitch, following the UK’s franchise’s buyout at the end of 2017. The UK franchise was acquired by private equity firm Bridgepoint...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Snap LDN - Good Hemp SNAP London has been appointed lead creative agency for Good Hemp and will be working on the immediate launch of their new chilled milk product into key retailers. Good Hemp was founded by Glynis Murray and Henry Braham in 1998,...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Park Village Park Village announces a new addition to its growing roster: Melody Maker. The London native has directed commercials and music videos for brands and artists such as HP, BOY, Gorgon City, Shades and Killa P, Shift K3Y, Jetta Fool,...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

McCann Bristol Jade Delaney, who dressed up as the Fearless Girl statue to convince McCann Bristol to give her a work placement, has bagged a full-time job at the agency. Delaney was offered a month-long placement on the spot when she stood outside...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Adam & Eve/DDB - Born Free International wildlife charity Born Free has appointed Adam & Eve/DDB to its creative account, as it switches focus to highlight the plight animals in UK zoos. This year, Born Free will attempt to raise awareness of the...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Cold beer, hot fonts and other stories

Thirst Craft - Cold Town Beer There's a new craft beer brewery in the notoriously chilly city of Edinburgh, but they didn’t have a name, positioning or brand to speak of - so they turned to Glasgow studio Thirst Craft. With over 2,000...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Y&R London Y&R London has appointed Katie Lee, currently MD at Sunshine, as its new Managing Director to bring further experience and dynamism to the business. The appointment is the first major management hiring by Paul Lawson since he joined as...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

M&C Saatchi - GambleAware GambleAware has appointed creative agency M&C Saatchi to develop a new safer gambling advertising campaign. Broadcasters and gambling industry groups drew up proposals for a major responsible gambling advertising campaign...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Brand & Deliver - Shadow of the Tomb Raider Publisher of the iconic Tomb Raider series, Square Enix, has appointed Brand & Deliver to secure UK brand partnerships for its upcoming blockbuster title, Shadow of the Tomb Raider. Following the massive...

Posted by: Creativepool Editorial

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