Displaying 37 - 72 of 5185 results
As part of the PR surrounding the launch of Uncle Ben's new “Ben's Beginners” campaign, which is encouraging kids to get involved in the kitchen, Abbott Mead Vickers BBDO has launched a new two-minute online film called “Where's the...
Posted by: Benjamin Hiorns
As part of the “Unleash your Mojo” campaign spearheaded by M&C Saatchi and Lida, Virgin Holidays will be launching a new ad campaign this summer geared towards Caribbean holidays and the unique experiences they have to offer. The campaign...
Posted by: Benjamin Hiorns
At last weeks 46th Annual Effie Awards, Ogilvy & Mather walked away with top honours for Unilever's “Winning Back Dove Love” campaign for Dove Real Beauty Sketches. It was revealed as the winner of the 'Grand Effie' (effectively the 'best...
Posted by: Benjamin Hiorns
At the 41st annual One Show Awards last Friday night, Ogilvy & Mather was awarded the coveted 'Network of the Year' award. The agency claimed the award thanks to its outstanding work across all disciplines of the advertising world across all areas of...
Posted by: Benjamin Hiorns
By Magnus Shaw Well, I'm just having a look around. Being on the new Creativepool is rather like moving into a swanky new apartment, where all the furniture has arrived, your clothes neatly hung in the wardrobe and you've been carefully placed on...
Posted by: Creativepool
by John Fountain. There's an art director that I know who has a pretty impressive portfolio. Plenty of big-name clients, some beautifully designed work and one or two pieces that have appeared in awards annuals. When she shows her work I'm sure that...
Posted by: Creativepool
The East London Design Show returns to Shoreditch Town Hall on 6-9 December, for another year of hassle-free Christmas shopping. The East London Design Show (or ELDS) is an annual event that brings together the best of the UK's independent product,...
Posted by: Creativepool
How did you get into the industry? I was living the dream of being an indie filmmaker in New York-in other words, struggling to pay the rent and eating a lot of iffy cheeseburgers-when a friend hooked me up with a gig at a SoHo ad agency....
Posted by: Creativepool Editorial
How did you get into the industry? I never planned to go into copywriting, but I did a few internships in the writing and creative space through university, then after I graduated with a degree in English, I was a bit unsure of what was...
Posted by: Creativepool Editorial
Like half the nation, it would appear, I chose to spend the first waking hours of 2024 washed out on the sofa in a booze and cheese-induced haze binge watching what I assumed was going to be a quaint, easy-going ITV drama. How wrong I turned out to...
Posted by: Benjamin Hiorns
While brand partnerships and sponsored product placements have been a major part of the entertainment game for decades now, sometimes, it’s counter intuitive or simply too costly to use a ‘genuine’ brand in a film or TV show. But...
Posted by: Benjamin Hiorns
A Radio Times survey recently revealed that two-thirds of people had watched one of their favourite shows again during lockdown, with 43% saying they did so to comfort themselves. Nostalgic videos set to a backing track of Simple Plan’s...
Posted by: Creativepool Editorial
SphereTrax CEO Sefi Carmel on AI and diversity in music licensing for production and how technology is helping more diverse musical voices to find a footing in the creative industries. It’s exciting to see that the last decade has ushered in a...
Posted by: Creativepool Editorial
Interview with ICONIC founder, James Kirkham How was your company born and where are you based? ICONIC is a London based agency, launched just last year, but it feels like it has a much longer history, with its roots in my previous agency, holler,...
Posted by: Creativepool Editorial
Marketing is at its most effective when a brand can make an emotional connection with its audience - and what better way than to connect through the memories of our childhoods. From the slushy machine at the cinema to retro music and our favourite...
Posted by: Creativepool Editorial
Loab has set the internet alight in recent months. The haunting, AI-generated woman isn’t the first piece of art created by artificial intelligence, but she might be the scariest. Supercomposite, the musician who ‘discovered’ her...
Posted by: Creativepool Editorial
Ida Hay is aSwedish/Norwegian illustrator and visual designer based in British Columbia, Canada who started drawing as soon as she was old enough to hold a pen. She has always been colour sensitive, already as a young child her family noticed her...
Posted by: Creativepool Editorial
Budding entrepreneurs come from all walks of life and that includes famous actors, with many movie stars moving beyond their ‘day jobs’ and investing in their own side hustles. Just like anybody else, some brands and businesses thrive,...
Posted by: Creativepool Editorial
Let’s face it. Music licensing can be pretty tedious from time to time. Okay… most of the time. But you don’t need to understand every term or nuance to purchase a music license. If you’re an advertiser looking to license...
Posted by: Bopper
The Annual 2021 winners have been revealed, with some of the most exciting professionals in the history of Creativepool. Who are these amazing people and why do they represent the best of the best in the realm of creativity? Rob Luckins is one of...
Posted by: Creativepool Editorial
"When the going gets tough, the tough get going." It is with these immortal words by Billy Ocean that Head of Design at UKTV Peter Allinson recounts his own experience with the past year of lockdowns and restrictions, moments of doubt and anxiety for...
Posted by: Creativepool Editorial
Every time politics gets into the frame, it is tempting to resort to one of the first world-recognised writers of dystopian fiction, George Orwell, to pay a much heartfelt tribute to such a great master of English literature. Well, as of January...
Posted by: Creativepool Editorial
The problem of conducting survey is that not all respondents will be entirely honest about their personal preferences, sometimes in an effort to avoid conflict, sometimes to avoid being labelled as the ones with the 'unpopular opinion.' But a game in...
Posted by: Creativepool Editorial
If you thought getting into the film industry was a bit challenging, wait until you hear the story of Joshua Teicher. In the mid-'90s, before the era of the Internet took place and at the dawn of the information age, Joshua fell in love with cinema...
Posted by: Creativepool Editorial
The word 'puberty' can evoke quite a varied range of bad memories in the minds of us all. It is a time of change and self-realisation. It is a time in which we become aware of our own selves, bodies and sexual identities. It is also the most...
Posted by: Creativepool Editorial
What to do when no-one seems to be interested in risking with a startup to finance their product ideas? You make it happen yourself. When Mako Design + Invent CEO and founder Kevin Mako wanted to turn his journal of invention ideas into real-life...
Posted by: Creativepool Editorial
Sure, commercial work is great, but have you tried unplugging with some personal projects? It's too easy to get caught up in your daily life and in a loop of constant work for others, but freelance motion designer Leo Uehara believes it is important...
Posted by: Creativepool Editorial
It took us long enough to finally get through to Easy Animal Studio for our Company Spotlights, but we've been eager to talk about this lovely and crazy bunch for every second of that long wait. The best thing about creativity is that you often...
Posted by: Creativepool Editorial
"Don't learn advertising. Learn people." Associate creative director Augusto Correia has an ardent passion for creativity. You can easily get that from his words, and how vehemently he talks about his craft. Born a musician and grown in advertising,...
Posted by: Creativepool Editorial
Some underestimate the impact of title sequences on viewers, but the truth is these sequences can largely contribute to strengthen a solid tv show's brand. From Game of Thrones to Penny Dreadful, from Breaking Bad to Westworld, having memorable...
Posted by: Creativepool Editorial
When it comes to engaging the fans of the future, some sporting organisations and sponsors could be doing more. Imagination's Creative Strategist, Alex Beazley-Long, discusses below. A changing landscape In the past, sports organisations did not...
Posted by: Imagination
Simon Callender isn’t just Creative Planning Director at Initials, he’s also a keen motorcycle enthusiast with an Amazon series under his belt! But we’re not here to talk to him about that today, we’re here to talk all things...
Posted by: Creativepool Editorial
Last month, Cadbury launched a campaign with Age UK to raise awareness about the issue of loneliness amongst older people and encourage the nation to get involved by 'donating their words'. This week, the latest stage of the work was unveiled with...
Posted by: Creativepool Editorial
As creative partner at photographic and illustration management agency JSR, Simon Amster sees a lot of content. With a background in broadcast at the likes of Disney and NBC Universal, he’s observed how the meaning of the word has changed over...
Posted by: Ryan Watson
To celebrate the return of wildly popular TV show Peaky Blinders in the UK, public broadcaster the BBC launched a hunt for the best fan art to help promote the fifth season. Anyone with a creative mind was invited to submit a one-of-a-kind static...
Posted by: Creativepool Editorial
Love Island is now ITV2’s most watched show ever, which has made brand association with the programme highly desirable. The launch of the fourth season of the reality TV show last year, which follows a group of twentysomethings in their quest...
Posted by: TVSquared