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Displaying 361 - 396 of 9175 results

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Leaders

The Future: Lifestyle Branding

Customers are increasingly pushing for more experiences - viewed as a luxury to share and embrace. Lifestyle brands need to give consumers bigger, better, bolder and more distinct experiences. Lifestyle branding is about: Storytelling and engaging...

Posted by: Noir Agency
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Leaders

What happens when you blow the doors open?

Picfair is a revolutionary combination of experiments that might just change an entire industry. The first experiment is in openness. Image licensing has been a closed door for decades - despite living through the biggest proliferation of images in...

Posted by: Picfair
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Leaders

5 ways to boost your content for foreign markets

Robert Gorby, VP of SMB Business at SDL, examines 5 simple ways in which marketers and advertisers can boost their localisation efforts without spending a fortune. You would have to have been living on a desert island or under a rock to have missed...

Posted by: Creativepool Editorial
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Leaders

Grey Germany shockingly opens people's eyes to the horror of FGM

Worldwide more than 200 million women are affected by the cruel “tradition” of FGM (female genital mutilation), with over 48,000 of them living in Germany. Nevertheless, the problem is simply not visible to most people. TERRE DES FEMMES...

Posted by: Creativepool Editorial
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Workshop

How to create ideas collectively

There’s no such thing as “creative genius”. Everyone can be creative with the right tools and methods. As a matter of fact, we are more creative when we are working together with others. I have listed six steps to use when you...

Posted by: Maksimilian Kallhed
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Leaders

Visions in VR: Making the leap and transitioning from 2D to VR design

Robert Kendal, Managing Director of Yulio Technologies, on how we can apply what we know about the 2D world in VR and his own experiences with VR design. Finding yourself facing your first leap into VR? Don’t worry, you’ve got this. VR...

Posted by: Creativepool Editorial
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Leaders

The mobile game that literally fights cancer

War on Cancer is a free-to-play fundraising mobile game, where money can actively be donated to a real-life cancer patient whilst the player enjoys a high intensity shoot-em-up game. The game has been created by Saatchi & Saatchi Interactive...

Posted by: Creativepool Editorial
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Leaders

The Graffiti Drones that recreate any artwork submitted by app

Drones are a technology that, in my humble opinion, have yet to reach their true potential, at least in terms of application. Initially used as hobbyist flying machines, drones are now being used for everything from home delivery services to...

Posted by: Benjamin Hiorns
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Industry

DWA brings you the May Creative Calendar, Part II

With each new day, you can guarantee that some very bright people are planning get-togethers designed to have massive impacts for everyone involved. The settings can be musical, artistic, creative, academic or business-focused; these are events you...

Posted by: The Darnell Works Agency
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Leaders

Top 10 Hires of the Week

Brand & Deliver Hayley Lawrence, Director of Events and member of the Board at integrated marketing agency Brand & Deliver, has been appointed to the role of Managing Director. Founder Ben Gallop will remain in the position of CEO, handing over...

Posted by: Creativepool Editorial
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Beach Meets: Rosy Nicholas

WOW - A LONG overdue Beach Meets chat today with the AMAZING Rosy Nicholas: prop maker, illustrator, set designer, fashion designer, teacher, and craftswoman extraordinaire. We first met Rosy back in 2008 when she was working at Lazy Oaf - whom she...

Posted by: Beach London
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Leaders

Top 10 Ads of the Week

J. Walter Thompson/MPC - Berocca J. Walter Thompson London and Berocca have introduce “Roccy,” a chameleon who body pops to Panjabi MC, in a brand new through-the-line campaign that aims to get the UK energised this spring. Berocca is...

Posted by: Creativepool Editorial
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Leaders

Top Stories from SXSW 2017

The Infinity installation that immerses visitors in patterns of light Light projected into a mirrored room created seemingly infinite patterns in a remarkable installation by the Turkish artist Refik Anadol at this year's SXSW festival. For the...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Sell! Sell! - Racing Post Sell! Sell! has teamed up with Gas & Electric director Tom King, and Yellow Boat Music to create a brand new campaign for Racing Post. The quirky spots highlight the formidable expertise behind the brand that is the...

Posted by: Creativepool Editorial
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Features

Creative Discussions: Jason Yates & the Protein World Transformation

Jason Yates is many things. He’s a former actor who has appeared on some of the biggest shows in the UK (including Eastenders), a visionary marketing mind and a bloody nice bloke. First and foremost, however, he is the Managing Director of...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Account Wins of the Week

Publicis Media - Molson Coors Molson Coors, one of the UK’s biggest brewers, has announced Publicis Media as their new media agency for the United States and United Kingdom. Molson Coors launched an RFP last Autumn to assess media agency...

Posted by: Creativepool Editorial
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Inspiration

Trailblazers: Giving children the power at Familie van Fonk

Familie van Fonk are a creative agency based in Amsterdam who work with children's open minds and ingenuity to produce digital and physical products which make not only their lives, but also their families and friends lives a little bit better. By...

Posted by: Kate Lewin
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Leaders

Rebrand Roundup: Carling, Maplin, Wales and other stories

BrandOpus - Carling Carling has unveiled a brand refresh from global brand design agency BrandOpus, which will be introduced across its full range. The modern, striking design introduces a bold, single minded consistency across the entire Carling...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Selmore - ASN Bank Did you ever give any thought to the fact you've never switched banks in your life? I know I haven't. In fact, I've been with the Halifax for almost 20 years and I'm not even sure why. It turns out that I'm not alone according to...

Posted by: Benjamin Hiorns
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Leaders

Direct-to-Consumer is challenging brands according to 2017 Warc Toolkit

Consumer goods brands are increasingly looking at direct-to-consumer (DTC) opportunities, according to Warc, the global marketing intelligence service. Research suggests that cutting out or minimising the retailer 'middleman' allows brands that...

Posted by: Creativepool Editorial
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Leaders

CES 2017: 10 Stories from Day One

For almost 50 years, the Consumer Electronics Show (CES) has been seen as the tech industry's ground zero. This is the show, held annually in Las Vegas, though initially held in New York, that sets the trends for the year to follow. One of the...

Posted by: Benjamin Hiorns

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