Displaying 109 - 144 of 1189 results
What’s the first thing you notice about this image? For International Women’s Day, we’re highlighting a huge issue we’ve been tackling within the industry. There’s a rather noticeable lack of women. This article takes a...
Posted by: Uniform
With this year’s International Women’s Day fast approaching, we've been conducting a series of interviews with global inspirational women, from the worlds of sport, business and adventure. We feel that your readers would be interested in...
Posted by: Benjamin Hiorns
Solarflare Studio is an award-winning creative technology studio on a mission to "hack the human experience" and connect people through innovative solutions & imaginative experiences. They work with global agencies and brands to create...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? The VaynerMedia model is built for the speed of culture so there’s always a lot going on. I wouldn’t say there’s a “typical day” but most days involve...
Posted by: Creativepool Editorial
By Claire Blyth, host of ‘My Life in Design’ podcast and founder and managing partner of brand design PR specialist Red Setter When I launched the ‘My Life in Design’ podcast last summer, the aim was to speak to some of the...
Posted by: Red Setter
Super Bowl: it’s the annual advertising extravaganza where 30-second slots costing $7m (that’s $233k a second) and audiences top over 200m (or two-thirds of the entire US population). Whilst the Kansas City Chiefs were victorious this...
Posted by: Creativepool Editorial
How you feel about February 14th is going to depend on a few important factors, including your relationship status and general levels of cynicism. For advertisers, however, it represents the second holy grail of the month (the first being The Super...
Posted by: Benjamin Hiorns
On Sunday, Super Bowl LVII glued 200 million eyeballs to screens all around the world as the Chiefs clipped the wings of the Eagles in Phoenix. It was one of those rare moments in time where people from every corner of the world tune in to a sports...
Posted by: Creativepool Editorial
Gillian McCurdy, Head of School of Digital Marketing and Narinder Singh, Senior Lecturer in Digital Marketing at Arden University discuss the long-term changes to marketing in the post pandemic world. Here, they outline how the huge jump in digital...
Posted by: Creativepool Editorial
A Manchester-based brand agency that “hates bad design,” Dawn Creative has been building, developing and amplifying brands for over 20 years now. This week, we’re talking to Creative Director and agency Founder David O’Hearns...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? Anyone thinking of getting into the creative industry should abandon the concept of a “typical” day. It’s a huge part of why, after more than twenty-five years in...
Posted by: Creativepool Editorial
With this year’s International Women’s Day fast approaching, we have recently conducted a series of interviews with global inspirational women from the creative industries. In this exclusive interview, meet the BBC’s former...
Posted by: Creativepool Editorial
There’s been a lot said about the metaverse over the last few years and, let’s be honest, little of it has been resolutely positive, at least as far as Facebook and Mr Zuckerberg are concerned. But there are companies out there looking to...
Posted by: Benjamin Hiorns
Ever wish you could just cut all the middlemen out of marketing and get straight to the point? Direct marketing is your answer. As the name suggests, direct marketing is a means of marketing directly to your customers via multiple channels. Direct...
Posted by: Creativepool Editorial
Fiora, formerly known as Creation Media, is a creative digital marketing agency with offices in Bristol and London. The aim of the company, according to CEO and founder David Wenn, is to “deliver beautiful growth to all its clients by...
Posted by: Creativepool Editorial
In fashion, money talks. Indeed, there is literally millions to be made if you know the right people or are somebody’s son or daughter. But for the rest of us starting out in a fashion career from the very bottom with no real guidelines to...
Posted by: Creativepool Editorial
For many agencies, January is a time of maximising budget spend for the first quarter, but it’s also when planning for the year ahead’s growth takes place in earnest. Smaller agencies often struggle with planning for growth, and a key...
Posted by: Creativepool Editorial
The internet is always evolving. Indeed, it’s thought that around 2.5 quintillion bytes of data are added to the internet every day. For reference, a terabyte is 1012 bytes, so that means around 2.5 million terabytes of data. Every day. With...
Posted by: Benjamin Hiorns
Yext describes itself as “the Answers company that’s on a mission to empower every company in the world to provide authoritative answers to every question about their organisation.” It achieves this by using AI to collect and...
Posted by: Creativepool Editorial
In 2021, Sans Serif, a client-relationship driven independent creative agency, launched an initiative focusing on Diversity, Equity, and Inclusion (DEI) in the field of design, which included executing a pro bono project for an organization that...
Posted by: The Darnell Works Agency
Accessibility is often the lens through which people consider inclusive design. But the best brands understand that inclusive design is a much broader concept that embraces how they can connect as many people as possible through innovation. Of...
Posted by: Creativepool Editorial
For its Christmas appeal this year, UNICEF enlisted the talents of Banjoman’s Dermot Malone to direct ‘Just A Little’, a moving campaign that takes a fresh look at the gift of giving. The spot centres on Hannah, a child struggling...
Posted by: Creativepool Editorial
Pitching for work, when/how/should you do it? I recently saw an interesting ad on Facebook asking spot of pitching to be made for a rebranding project. It was for a cultural organisation currently undergoing a refurb and seeking designers to help...
Posted by: Tony Clarkson
You might have seen BLVR’s Compton Cowboys campaign for Andis - ‘an unusually tender, insightful work for a barbering campaign’ - ECD Austin Lane led the creative vision on this. Photography, painting, drawing, and filming were all...
Posted by: Creativepool Editorial
Virtual production has arrived with a bang. Big name producers - most famously for The Mandalorian - are filming with huge state-of-the-art LED walls as virtual backdrops, instead of going out on location. But you don't have to be Disney to create...
Posted by: We Are Tilt
For many businesses, choosing a branding agency might be one of the most profound decisions to consider. Not only will this agency help define how the world views your business but how it views itself. They will help transform your business into a...
Posted by: Creativepool Editorial
You’ll likely have seen the news pan in on one of our country’s ex-Cabinet minister’s resignation letter, and it bears scrutiny as, unlike the protocol of these offices - where a careful word-processed and printed text is submitted (I’m...
Posted by: Richard
Did you know that 46% of consumers in the US only buy from businesses they can trust? Only after they do research and read reviews to get familiar with the company do they consider buying. The first step in all this is finding out about your brand....
Posted by: Alina Tytarenko
A creative and analytical Illustrator who "also happens to be a cinema, anime and milkshake enthusiast. Tshegofatso Nthute is an artist that enjoys capturing the human experience. He likes to integrate nature and the cosmos into his art which is...
Posted by: Creativepool Editorial
This week, we’re getting to know Dan Mason, Partner and Managing Director at 2LK - the “specialist agency of choice for tomorrow’s brand experience pioneers.” Tell us a bit about your role! Is there a “typical”...
Posted by: Creativepool Editorial
"The camera need not be a cold mechanical device. Like the pen, it is as good as the man who uses it. It can be the extension of mind and heart." This is the mantra by which Ken Gerhardt wields his camera and shapes his vision. A commercial and...
Posted by: Creativepool Editorial
To celebrate how far women’s football has come since it was banned 101 years ago, Dark Horses and England and Arsenal midfielder Jordan Nobbs are kickstarting 101 new women’s football teams in a new campaign encouraging more women and...
Posted by: Creativepool Editorial
An animation and motion design studio based in Mumbai, the Post Office Studios team is a collective of designers, animators, visual effects artists and new media tech experts that create high end moving image content in advertising, film and...
Posted by: Creativepool Editorial
The Brazilian Pop Art illustrator Butcher Billy has created a series of posters for the Netflix production Stranger Things 4 which have captivated audiences and become a worldwide phenomenon on social media, and beyond. The nine artworks - one for...
Posted by: Creativepool Editorial
You’d be forgiven for thinking that a job that demands you spend a good deal of time casting around for ideas isn’t really a job at all. You might as well be recompensed for daydreaming; it could easily be mistaken for a very similar...
Posted by: Richard
The District is a design practice that works in all aspects of brand strategy and visualisation. They work with, in their own words “interesting people who have an ambition to do interesting things” and specialise in “thoughtful,...
Posted by: Creativepool Editorial