Displaying 1 - 22 of 22 results
Outdoor advertising company JCDecaux has announced the launch of its London based digital creative hub “JCDecaux Dynamic,” with the appointment of BBH’s Alex Matthews and Rick Burgess as MD and CTO respectively. JCDecaux Dynamic...
Posted by: Creativepool Editorial
This week saw the launch of “Halo,” a challenger coffee brand which aims to give people the world’s best coffee, in a way they want it, that’s best for the world. Halo is the world’s first fully compostable coffee capsule filled with the...
Posted by: Creativepool Editorial
A new ambient campaign created by BBH Barn, the creative placement scheme run by BBH London, seeks to take advantage of the current Pokémon Go craze in order to raise awareness for the real high risk missing people who desperately need to be...
Posted by: Creativepool Editorial
Two hundred posters appeared on the London Underground this week, all of which have been purchased by female entrepreneurs and woman-led start-ups in the UK. It's all part of the “Buy a Poster and Build a Business” campaign, which...
Posted by: Creativepool Editorial
London's Old Street EC1 Roundabout has recently been brought kicking and screaming into the 21st century with a state-of-the-art, four-screen digital billboard. To celebrate this digitisation, a YouTube ad campaign has been launched to raise...
Posted by: Benjamin Hiorns
Our friends at Creative Translation have teamed up with JCDecaux and Creative Review to cast their keen talent-spotting eyes nationwide. You might’ve noticed the campaign already - following the success of the creative showcase at our Pool...
Posted by: Joe Bracken
In a first for the UK, millennial travel company, WeRoad, is getting the nation to mingle with strangers - no keys in the bowl required. In its first ever international OOH campaign, the travel company is encouraging Brits to trade rush hour for the...
Posted by: Creativepool Editorial
The internet has been a pretty spectacular invention but it's not exactly been great for the environment. This is where Ecosia plans to step in and put a very green stamp on the search engine market. The concept behind Ecosia is that it's a search...
Posted by: Creativepool
Since the Government published its Coronavirus recovery strategy, we have been moving quickly through the relaxation of lockdown in ‘steps’ and are now celebrating the large milestone at which non-essential businesses are permitted to...
Posted by: Posterscope
To say that 2020 hasn’t turned out exactly as predicted for advertisers and marketers would be an understatement. So, if the experts can’t get it right - why do we as humans still need predictions in times that are seemingly...
Posted by: Posterscope
JCDecaux - Network Rail JCDecaux has retained Network Rail's £280m outdoor advertising contract and is committed to converting all of the transport network's advertising space into digital screens over the next five years. The outdoor operator...
Posted by: Creativepool Editorial
Park Village Park Village announces a new addition to its growing roster: Melody Maker. The London native has directed commercials and music videos for brands and artists such as HP, BOY, Gorgon City, Shades and Killa P, Shift K3Y, Jetta Fool,...
Posted by: Creativepool Editorial
MSQ Partners/Hyperactive - blu blu, the original e-vapour brand, has announced the appointment of MSQ Partners and Hyperactive to launch its myblu electronic vaping product in the UK following a competitive pitch. The agencies have been tasked by...
Posted by: Creativepool Editorial
Cover photo: National Express by 3 Colours Rule I am always blown away by the variety, quality and quantity of creative work uploaded to Creativepool every single day. I delve into the site and an hour later, not unlike a Wikipedia black hole, I...
Posted by: Heather Deacon
Cheetham Bell/iris/MEC/mSIX - Great British Bakeoff Channel 4 has announced that Lyle’s Golden Syrup and Dr. Oetker as the broadcast sponsors of The Great British Bake Off, set to return to screens this autumn for the eighth series. In its new...
Posted by: Creativepool Editorial
Direct Line has announced the launch of a digital out of home (DOOH) campaign (the first using large scale DOOH roadside formats) in support of its new “Onward Travel” proposition. Tailored to match the conditions that consumers see the...
Posted by: Creativepool Editorial
It gives us great pleasure to announce this year’s Creativepool Annual winners, revealed last night at the Annual Awards Ceremony at Protein Studios. A total of 251 winners were crowned between both the creative Annual categories and the Award...
Posted by: Creativepool
Saatchi & Saatchi - HomeAway In what is easily my ad of the week, given my love for all things Nick Offerman, the former Parks and Recreation star (and carpenter) urges people to “Get HomeAway from it all” as part of the holiday rental...
Posted by: Benjamin Hiorns
VCCPme - MacMillan Cancer Support Macmillan Cancer Support has announced the consolidation of their World’s Biggest Coffee Morning business into the VCCP Group, following a competitive pitch handled by creativebrief. VCCPme, the direct and...
Posted by: Creativepool Editorial
On the hottest day in September since 1911 - last night, Wednesday 14th September, Creativepool’s private Pool Party London kicked off in Shoreditch with partners Creative Translation, Visualise, Jelly London, Profiles Creative, MassiveMusic...
Posted by: Creativepool
It gives us great pleasure in announcing this years Annual winners! New this year we presented the limited edition gold books for the winners in each category. (On top of this we also print 15,000 other copies and distribute them across the globe,...
Posted by: Creativepool
Sometimes, ads lie. This is a fact, but as an affiliate and propagator of the industry, it's a fact I often attempt to mask with frilly words and subtle humour. It's (more often than not) a comforting and well-intentioned lie, but it's a lie...
Posted by: Benjamin Hiorns