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Displaying 109 - 144 of 233 results

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Leaders

SONOS and Amplify launch ReScored in partnership with Abbey Road Studios

SONOS is collaborating again with creative agency Amplify to help launch their wireless home cinema speaker, the PLAYBASE. The campaign continues SONOS’ long-term commitment to giving listeners the high-quality experience they deserve, doing...

Posted by: Creativepool Editorial
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Leaders

General Election 2017: Adland Roundup

It's finally here. The 8th of June, 2017. Snap UK General Election Day. A day that will live in infamy. Probably. In all honesty, the vast majority of us are probably just glad we can finally draw a line under all of this divisive piffle tomorrow and...

Posted by: Benjamin Hiorns
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Leaders

Group M merge MEC and Maxus in major shake-up

It was announced this week that Group M will merge both the global operations and teams of its MEC and Maxus agencies into a brand new agency, which has yet to be named. This currently nameless agency will be led by MEC's Global CEO, Tim Castree,...

Posted by: Benjamin Hiorns
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Industry

733 Pencils awarded at D&AD 2017

The 55th D&AD Judging Week has come to a close; 733 Pencils have been in awarded in total, decided by juries made up of over 200 of the world’s top creatives. Entrants can visit www.dandad.org to see if they've won a Pencil, but they will have...

Posted by: D&AD
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Leaders

Kellogg’s Invests £6 million in Crunchy Nut

Kellogg’s is investing more than £6 million in advertising for Crunchy Nut this year, 31% of which will be spent digitally, as the brand reaches out to social influencers in its “Search for the Ultimate Crunchy Nutter” competition. The...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Havas Media - Beats by Dre Apple-owned headphones brand Beats by Dre has picked Havas Media to handle its media planning and buying across EMEA. Havas Media won the business after a competitive pitch againstOMD and the7stars. The media account...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Hoot Comedy Tom Bazeley, (second from left) former CEO of M&C Saatchi, is rejoining the world of production and IP to become chief executive of Hoot Comedy, a comedy production company he helped set up five years ago. He will rejoin Hoot Comedy this...

Posted by: Creativepool Editorial
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Leaders

Gorillaz Launch Mixed Reality App to Promote Worldwide House Party

This week saw the launch of a groundbreaking mixed-reality app from Gorillaz, which comes ahead of highly anticipated new album “Humanz,” to be released by Parlophone Records on 28th April. Pushing the boundaries of mobile technology, the...

Posted by: Creativepool Editorial
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Leaders

In Discussion with AKQA: Creativepool’s Agency of the Year

Imagination, technology, art, and science fuse together at the heart of the international agency, AKQA. Founded 22 years ago in London by Ajaz Ahmed, the agency has seen significant growth in this time, boasting over 2,000 global employees and 21...

Posted by: Creativepool
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Leaders

Explosive D&AD 2017 creative from The Beautiful Meme

Courtesy of The Beautiful Meme, the D&AD Festival 2017 creative was unveiled this week - with an explosion of colours, textures and shapes representing the ever shifting nature of our category, thinking and work. This year, the iconic D&AD Pencils...

Posted by: Creativepool Editorial
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Leaders

Creative Opinions: VR (The Emotional Connection)

Dan Phillips, Head of Digital and Interactive at MPC Advertising Cutting to the core of who we are and evoking primitive human emotion forms the basis of experiences that are talked about, shared and remembered. In advertising, therefore, it is no...

Posted by: Benjamin Hiorns
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Industry

Calling all future creative leaders

#CEFutureLeaders - you're invited to a stellar one-day event. One of Creative Equals' aims is to double the number of creative directors in London. Currently, the number is just at 12%. That's why we're inviting 100 future creative leaders to come...

Posted by: Creative Equals
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Inspiration

How brands are using: Live video

Lest we forget, video content is king, and live streaming is the shiny pearl on top of the crown. With Facebook Live and Instagram Live’s emergences last year, brands discovered unprecedented, cost effective ways to engage with existing...

Posted by: Kate Lewin
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Leaders

Top 10 Account Wins of the Week

Karmarama - Philadelphia Philadelphia, the Mondelez power brand and category leader, has appointed Karmarama as their new lead creative agency across Europe, following a competitive pitch at the end of last year. Philadelphia tasked agencies to...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Saatchi & Saatchi Magnus Djaba has been appointed by Publicis to take on the newly created Global President role at Saatchi & Saatchi, with current global CEO, Robert Senior, departing to pursue personal plans. Djaba, the UK CEO of Saatchi & Saatchi...

Posted by: Creativepool Editorial
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Leaders

Wunderman use CES to unveil the concept of “Wantedness”

In a marketplace defined by increased transparency and decreased trust, instead of selling, brands must prove that they will commit to earning their customer's business. A new study commissioned by leading global agency Wunderman, and in partnership...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Brothers and Sisters - Carphone Warehouse This Christmas, Carphone Warehouse plans to let the nation know that literally everyone can come through its doors and find the best possible deal. Rather than creating some lofty, emotional Christmas ad,...

Posted by: Creativepool Editorial
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Leaders

D&AD New Blood Shift offers alternative route into a Career in Design

When D&AD announced its New Blood Shift programme back in April this year, they did so with one priority. In their own words, they wished “To test a belief that success shouldn’t be about who you are, where you’re from, or who you...

Posted by: Benjamin Hiorns
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Leaders

Berlin Dispatch: This year's winners at The CICLOPE Festival of Craft

Unlike advertising festivals, CICLOPE Festival focuses on the art of execution, rather than of the ideas. Whether it’s a TV commercial, a mobile app or an interactive installation, CICLOPE believes a the finished result is as important as the...

Posted by: Kate Lewin
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Workshop

Why Creative Talks are So Important Part 4: Growth

In the final part of our series on learning how to navigate the world of creative talks and events, and how to make the most of them, we turn our attention to using them for growth - both in terms of your business and personal prospects. If you have...

Posted by: Fiasco Design
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Leaders

Awards Highlights: Why is creativity in radio advertising dying?

A roundup of the most important news of the week in the advertising awards world... Advertising Week 2016: 26-30 Sept This week was Advertising Week in New York. Attendees of the week-long event got to hear Carolyn Everson, Imran Khan, Wendy Clark...

Posted by: TheNextGag
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Leaders

Maxus launches first ever Diversity Week

WPP media agency Maxus UK has announced the launch of its first ever Diversity Week, to celebrate diversity within the agency. The Diversity Week will run from 19 -23 September 2016 and will feature guest speakers including Jan Gooding, chairwoman of...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

RKCY/Y&R - M&S Food RKCR/Y&R is launching the latest instalment of its award-winning M&S Food campaign with an ad that showcases the “Taste Asia” range. The TV campaign, which will be supported by press, OOH and digital activity,...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: Fémme visuals, Deliciously Ella and Hollyoaks

Supple Studio - D.R.A.W Recruitment Supple Studio has designed an identity system for D.R.A.W. Recruitment based around an interlocking “D” device and the strap line “The Art of the Perfect Fit.” The new company was formed...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

MEC Wavemaker - Wilkinson Sword MEC Wavemaker has won the social media and content strategy for Wilkinson Sword’s portfolio of women’s shaving products in the UK. The agency won the business following a pitch against four undisclosed...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

TMW Unlimited TMW Unlimited has poached SapientNitro Associate Creative director Jamie Coggans to work across its award-winning Unilever account. Coggans joins the agency in the same role and will be partnered with Jeff Bowerman, the Creative...

Posted by: Creativepool Editorial
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Leaders

Havas Canada and the Future of Food

Havas Canada has published an article about the group's latest study: Eaters Digest: The Future of Food, analyzing the food industry as part of its Prosumer series of reports. The document investigates changes in the sector, industry trends, and the...

Posted by: Creativepool Editorial
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Industry

Last Chance to Enter The 6th Annual Lovie Awards

The Lovie Awards is the only truly pan-European award to honour the full breadth of the Internet including Websites, Online Advertising, Internet Video, Mobile and Apps and Social. The Extended Entry Deadline is 29 July 2016 at lovieawards.eu....

Posted by: The Lovie Awards

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