Displaying 1 - 36 of 1265 results
Last Sunday Facebook surprised the world. Without waiting for their market flotation later this week - and like a big shot investment banker casually ordering the 1900 Cristal Brut - the social network laid down $1b in cash and stock to acquire...
Posted by: Creativepool
A question for you. Don’t panic, its not one of those ‘which of these options’ quiz-check-button-traps. This is more rhetorical. I don’t expect you to decide how to answer right now. So, how much of your time is spent going...
Posted by: Richard
*This tool only works if you have a clear focus question and have your ideas pinned down on post-it notes. We often read articles on “how to generate the million dollar idea”, but we rarely talk about how to decide on the idea. The...
Posted by: Maksimilian Kallhed
This summer, General Electric (GE) announced the future brand identities for the planned separation of its portfolio of healthcare, energy, and aviation businesses into three independent public companies. The decision to separate the businesses,...
Posted by: Creativepool Editorial
Hiring a Design Director is a critical decision that can shape the creative direction and overall aesthetic of a company. This key role not only involves overseeing the visual and conceptual aspects of a brand but also managing a team of designers,...
Posted by: Creativepool Editorial
We live in a dangerously divided world where politics, branding, and capitalism continue to collide. Fueled by social media’s immediacy, vast reach, and influence, and a society stoked by activism, we’ve never been more socially...
Posted by: Lysle Wickersham
I’m baking bread. You should too. It’s fun. Creative. Somehow messy. I personally don’t follow a recipe; it’s a pretty straight-forward process. Below is a standard recipe:(1) Dissolve yeast in warm water in a large bowl. Add the sugar, 1...
Posted by: Andrea
In today's fast-paced business environment, hiring the right design manager can be a game-changer for your company. A design manager not only oversees the creative process but also ensures that the design aligns with your brand’s vision and...
Posted by: Creativepool Editorial
In the dynamic landscape of business, a Business Development Manager (BDM) is crucial for driving growth, identifying new opportunities, and building strong client relationships. Whether you are a startup or an established company, finding the right...
Posted by: Creativepool Editorial
The ban on “harmful gender stereotypes” that can into force in the UK thanks to the Advertising Standards Agency (ASA) back in 2019 is a move that, at the start at least, had its heart in the right place. In the ensuring five years,...
Posted by: Benjamin Hiorns
The news that Publicis Groupe was pulling out of Cannes Lions next year (and all other awards shows in kind for the next 12 months) was quite comfortably one of the biggest stories of the festival this year. The fact that they are doing so supposedly...
Posted by: Creativepool Editorial
An EU court recently ruled that the Skype and Sky TV logos were so similar that there is a strong likelihood they could be confused with one another, which effectively means that Skype is now unable to register its current logo as a trademark. The...
Posted by: Creativepool Editorial
The design industry is constantly evolving, and 2025 is set to be a year where Surface Pattern Designers play an even more critical role in various industries, from fashion and home decor to packaging and branding. With the demand for unique,...
Posted by: Creativepool Editorial
Hiring a Script Writer can be a game-changing decision for your project. Whether you’re producing a film, TV show, online series, or even a corporate video, the script is the backbone of your production. A well-crafted script not only tells a...
Posted by: Creativepool Editorial
In today's digital age, the success of any business hinges significantly on its online presence. Search Engine Optimization (SEO) plays a pivotal role in ensuring your business stands out in the crowded online marketplace. Hiring an SEO specialist...
Posted by: Creativepool Editorial
In today’s fast-paced, media-driven world, maintaining a positive public image is more crucial than ever for any business. This is where a Public Relations (PR) manager comes in. Whether you're a startup aiming to make a mark or an established...
Posted by: Creativepool Editorial
The new OREO campaign "Trust the Twist”, created by LePub Amsterdam, injects playfulness into daily routines by integrating OREO's beloved twisting ritual. The press spiel declares: “In a world of serious decisions, why not embrace the...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? My day is anything but typical. When we founded the business, my time was spent on client-facing activity and project management. Fast forward 7 years, and now that we have scaled...
Posted by: Creativepool Editorial
For years, the marketing industry has relied on an abundance of data insights to drive marketing strategy and campaigns. As marketers, there was a time when we were spoilt for choice with data opt-in as standard, third party cookies and even...
Posted by: Creativepool Editorial
“The situation can be (in broad terms) broken down as such: Bigots voting for economic isolation, and a grave instability the people who will actually live to see it (for the most part) don't want. Politics is broken. We are not governing...
Posted by: Benjamin Hiorns
The demand for professional Voiceover Artists is growing exponentially in today's ever-evolving digital landscape. Whether you're producing commercials, podcasts, explainer videos, e-learning modules, or even video games, the voice you choose plays a...
Posted by: Creativepool Editorial
Hiring the right Concept Artist is critical for any project in the creative and entertainment industries. Whether you're working in film, video games, or marketing, a skilled Concept Artist can bring your vision to life. However, finding and securing...
Posted by: Creativepool Editorial
In the dynamic world of digital content creation, 3D animation has emerged as a powerful tool for storytelling, marketing, and brand building. Whether you're producing a feature film, a video game, or an advertisement, hiring the right 3D Animator...
Posted by: Creativepool Editorial
Hiring a sound designer is a crucial step in the creative process for any project that requires audio, whether it’s a film, video game, podcast, or advertisement. Sound design plays a vital role in shaping the audience's experience, making it...
Posted by: Creativepool Editorial
Google's recent decision to delay the phase-out of third-party cookies in Chrome until 2025 has significant implications for marketers. This extension provides both opportunities and challenges as the industry adapts to the evolving landscape of...
Posted by: Benjamin Hiorns
Hiring a digital marketing manager is a crucial step for any business looking to strengthen its online presence, drive traffic, and increase sales. In today’s digital age, a competent digital marketing manager can be the key to unlocking your...
Posted by: Creativepool Editorial
In today's digital age, animation has become a powerful tool for storytelling, marketing, and engagement. Whether you need an animator for a commercial, a game, an explainer video, or a creative project, finding the right professional is crucial for...
Posted by: Creativepool Editorial
In today’s digital age, having a strong online presence is essential for businesses of all sizes. Whether you're a startup or an established enterprise, a well-designed website can significantly impact your brand's success. Hiring the right web...
Posted by: Creativepool Editorial
Overcoming Confirmation Bias To Improve Business Outcomes Of all the cognitive biases that affect business, confirmation bias might be the most insidious. It’s a challenge for many companies that can negatively impact performance. Smart...
Posted by: Lysle Wickersham
We’ve already looked back at the year that was 2023 and what a year it was. But what kind of magazine would we be if we didn’t also cast our sights on the next 12 months? Of course, there are a few trends you can expect to see pop up...
Posted by: Benjamin Hiorns
When it comes to executing successful projects, hiring the right professionals is crucial. A project designer plays a vital role in shaping and bringing ideas to life. This article aims to guide you through the process of hiring a project designer,...
Posted by: Creativepool Editorial
Hiring a photographer can be a daunting task, especially if you don't know where to start. Whether you need a photographer for a wedding, a corporate event, or a personal photo shoot, there are a few things you should consider before making your...
Posted by: Creativepool Editorial
A short article I wrote. Provides guidance and support for individuals who have been affected by recent layoffs. It covers the difficulties of job searching, tips for successful communication with hiring managers, and the importance of finding a...
Posted by: Peter Stylianou
Despite the optimism of a return to ‘normality’ at the beginning of 2022, we now find ourselves mid-way through the year with another emerging crisis affecting consumers and brands alike. According to Bridget Arik, Chief Operations...
Posted by: Creativepool Editorial
This Christmas is set to be one of the biggest ever, as the world returns from a couple of years in lockdown looking to really enjoy the holidays this time around. Some freelancers have been struggling to find work in the last few months of this...
Posted by: Antonino Lupo
Founded in 2011 by two childhood friends, ORCA isn't afraid to work with the brave, the challengers and the disruptors. With clients from a broad range of different fields, this passionate and driven branding agency believes in the power of...
Posted by: Creativepool Editorial