Features
As a final note to accent Creativepool's constant coverage of Dubai Lynx International Festival of Creativity on its 10th birthday, we tracked down Hephzibah Pathak, Global Brand Head and member of the Ogilvy India board, to gather her thoughts on...
Posted by: Creativepool
Industry
Cadbury’s classic Gorilla ad from 2007 has become a staple of the brand’s identity over the past decade or so. And while the work has notched millions of views on YouTube since launching on TV, the brand wanted to tap into the digital...
Posted by: Ryan Watson
Leaders
DesignStudio - UEFA Champions League
DesignStudio has given the UEFA Champions League a new brand identity centred around a star-shaped ball, which looks to “illuminate spectacular moments” in football. The UEFA Champions League is an...
Posted by: Creativepool Editorial
Leaders
The Black Cab Interviews have flown all the way from London to Singapore just in time for Spikes Asia - Singapore’s Festival of Creativity, in collaboration with Jones Knowles Ritchie, supported by Cogs Agency and with production support by 90...
Posted by: Christie H.Kristensen
50 years ago, David Ogilvy said: “Clients get the advertising they deserve.” Jeremy Caplin, CEO of Aprais, believes he was right and has been collecting data from over 15,000 client-agency relationships for over the past 15 years to prove...
Posted by: Creativepool
Leaders
Ogilvy London & Aardman create Monster Stains
Monster Stains: The Art of Stain Removal
Ogilvy & Mather London have collaborated with Oscar-winning animation studio Aardman on a new campaign for Unilever’s laundry brand Persil. To demonstrate...
Posted by: Creativepool Editorial
Features
The Dubai Lynx International Festival of Creativity is celebrating its 10th birthday this year, and as an official partner, we're continuing to bring you interviews with some of the top creative minds at the festival. Creativepool Founder Michael...
Posted by: Creativepool
Features
As you may have noticed by now, Creativepool's founder Michael Tomes has been rapidly interviewing industry leaders at Dubai Lynx International Festival of Creativity on their way to and from judging, speaking, and all sorts of other events, as part...
Posted by: Creativepool
Features
Furthering our partnership with the Dubai Lynx International Festival of Creativity in its 10th year, Creativepool Founder Michael Tomes (trying on his best German accent) sat down with Sapient Nitro's Continental European ECD Christian Waitzinger...
Posted by: Creativepool
Features
The Dubai Lynx International Festival of Creativity is celebrating its 10th birthday this year, and as an official partner, we're bringing you interviews with some of the top creative minds at the festival. Creativepool Founder Michael Tomes had an...
Posted by: Creativepool
Features
Our coverage of Dubai Lynx International Festival of Creativity continues. As the festival celebrates its 10th birthday, we're continuing to bring you interviews with some of the top creative minds at the festival. This morning, Creativepool Founder...
Posted by: Creativepool