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Displaying 217 - 252 of 1507 results

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Workshop

The future of copywriting? Play jazz with AI and write like Van Gogh

Earlier this year, We Are Pi launched Just Say It, a book of copywriting advice from the best in the game, collected by Creative Director, Taylor Black. To make the book, Taylor reached out to some of the greatest writers in the industry - Creative...

Posted by: Creativepool Editorial
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Features

Global creative calendar: March 2023

Warning: Featured happenings in this Global Creative Calendar edition are closer than they appear. Over the past several years, these updates have presented thousands of opportunities to advance knowledge, sharpen skills, immerse within world-class...

Posted by: The Darnell Works Agency
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Inspiration

Using AI For Creativity Without Losing Ourselves

Unless you've been hidden away with your head down editing, animating, creating or filming, then you'll of seen the outpouring of mind-blowing creative AI tools across all of your social feeds, inboxes and events. At Tilt, we're very aware of how...

Posted by: We Are Tilt
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Workshop

#CompanySpotlight on the unique MACH architecture of Valtech

Valtech is a global transformation company, powered by digital innovation. They empower customers to build impactful experiences, improve human lives, and accelerate business growth. As managing director, Chris Daplyn talks to us about...

Posted by: Creativepool Editorial
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Features

What to expect from Super Bowl LVII 2023

With the Super Bowl less than a week away, System1, the leading ad effectiveness agency, explores what we can expect from the big event this year in terms of the all-important (and increasingly expensive) ad slots. The Super Bowl is TV...

Posted by: Creativepool Editorial
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Leaders

Getting the jump! on Lee Garaghty | #GettingToKnow

Tell us a bit about your role! Is there a “typical” day? I’m a partner in jump! and I head up our UK business. I’m ultimately responsible for the growth of the agency and the team, in our London office. One of the things I...

Posted by: Creativepool Editorial
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Inspiration

Reinventing what Heinz means to consumers | #BehindTheBrand

Kraft Heinz is a brand synonymous with two cupboard staples: beans and ketchup. Yet, the 150-year-old company is keen not to rest on its laurels and sees innovation as a core part of its business. The strategic design firm, Designit, worked with...

Posted by: Creativepool Editorial
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Features

Relearning creativity in the digital age

People often assume creativity is inherent and that you are ‘born creative’. However, Cavell Ord-Shrimpton, Head of the School of Design at Arden University would disagree. Touching on how the creative mind is built upon confidence,...

Posted by: Creativepool Editorial
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Features

Global creative calendar: February 2023

The phenomenon known as SXSW was launched in Austin, Texas, USA, back in 1987. Starting on 10 March, the unified 2023 SXSW Conference will introduce what's next in the worlds of film, culture, music, and technology, providing rich opportunities for...

Posted by: The Darnell Works Agency
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Leaders

Designers can’t work alone - True creative power is collaborative

Most brands accept that creativity is a positive thing when it comes to promoting their business. But, too often, they focus only on visual design when developing their creative assets - and tend to view it as just pretty pictures. That narrow...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Daniel Collins and his rocket ship to creative glory

Daniel Collins is an award-winning content with other 7 years of experience in the industry. Currently Strategy Director at Rocket (specialist kids, youth and parent business) and Co-Founder of The Howl Creative (content creation for entertainment...

Posted by: Creativepool Editorial
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Workshop

How to hire a great UX designer

Making our products and services as easy and natural to use as possible is often easier said than done. In many cases there are hundreds of moving parts and wheels within wheels to negotiate and condense into a cohesive and organic user experience....

Posted by: Creativepool Editorial
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Industry

2023 Resolutions: Top tips from entrepreneurs & agency leaders

People use a new year as a fresh start, evaluating the past year with introspection and making goals for a better year ahead. Work-related new year’s resolutions for freelancers and business owners are created in this process. While many...

Posted by: Creativepool Editorial
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Features

Global creative calendar: January 2023

In the months ahead, this global creative calendar will once again open exciting new doors of possibility. Entering any of them can impact your life in epic ways you could never anticipate. Spend a few moments now, investigating and imagining what's...

Posted by: The Darnell Works Agency
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Industry

Packaging design trends for 2023

This year’s developments in packaging design reflect a world in flux, still evolving from disruption caused by the Covid pandemic, and becoming increasingly aware of its own vulnerability - and responsibility - in the midst of climate...

Posted by: Creativepool Editorial
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Features

The most exciting design trends of 2023

While the world falls apart around us there are still so many creatives fighting the good fight and keeping the furnaces of artistry and design stoked with fresh ideas. But while design might be born from the creative mind, trends are shaped by...

Posted by: Benjamin Hiorns
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Inspiration

The most innovative website designs of 2022 | #YearInReview

The internet is always evolving. Indeed, it’s thought that around 2.5 quintillion bytes of data are added to the internet every day. For reference, a terabyte is 1012 bytes, so that means around 2.5 million terabytes of data. Every day. With...

Posted by: Benjamin Hiorns
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Workshop

Taking crowd-sourced answers to the Yext level | #CompanySpotlight

Yext describes itself as “the Answers company that’s on a mission to empower every company in the world to provide authoritative answers to every question about their organisation.” It achieves this by using AI to collect and...

Posted by: Creativepool Editorial
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Workshop

Why all the best brands are barrier-free | #YearInReview

Accessibility is often the lens through which people consider inclusive design. But the best brands understand that inclusive design is a much broader concept that embraces how they can connect as many people as possible through innovation. Of...

Posted by: Creativepool Editorial
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Features

Global creative calendar: December 2022

While 2022 is almost history, I hope you are ready, willing and able to celebrate the best days yet to come. Are you focused on sharpening your skills for the new year ahead? If so, some of the world's most elite organizers are preparing to unleash...

Posted by: The Darnell Works Agency
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Inspiration

Unlocking human stories with Synoptic Office | #CompanySpotlight

Synoptic Office is an award-winning design consultancy working globally with leading cultural, civic, and business organizations to communicate ideas, build experiences, and cultivate new audiences. Designers Caspar Lam and YuJune Park originally...

Posted by: Creativepool Editorial
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Industry

The pixel perfect world of Pixel Artworks | #CompanySpotlight

Tom Burch is MD of immersive experience company Pixel Artworks and has been creating wonder with his work for brands since he founded the business in 2005. From creating fire-breathing dragons for Warwick Castle to planting the Garden of Light for...

Posted by: Creativepool Editorial
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Workshop

A creative agency’s journey to becoming a B Corp | #CreativeCaseStudy

Emperor, an employee-owned creative communications consultancy, recently announced its certification as a B Corporation (or B Corp). It joins a growing group of companies using the power of business to build a more inclusive and sustainable...

Posted by: Creativepool Editorial
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Leaders

Playing the long game and #GettingToKnow Great State’s Matt Powell

Matt Powell was recently hired as Creative Director at Great State, where he joins a multi-disciplinary team redesigning the Royal Navy’s website, plus significant projects for Honda, Orange and Bristol Airport. Starting his career at Profero,...

Posted by: Creativepool Editorial
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Industry

Engaging new audiences with a modern royal rebrand

When we speak about the royal family, we don't necessarily think of it as a commercial brand that generates significant annual earnings, but the figures prove otherwise. For example, between 2019 and 2020, ticket revenues from heritage sites reached...

Posted by: Creativepool Editorial
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Inspiration

Bringing the Isle of Man into the digital age | #BehindTheBrand

Branding agency Lantern recently created a new campaign and brand refresh for Digital Isle of Man, showcasing the island as a centre of digital innovation. Brought on to bring the community lifestyle and natural landscape of the island to life,...

Posted by: Creativepool Editorial
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Workshop

Setting fire to brand expectations with Firehaus | #CompanySpotlight

Scaling is hard for creative teams full of right brain thinkers with little in the way of practical business sense. That’s why we need companies like Firehaus. Based in the centre of Bristol, Firehaus is a brand consultancy specialising in...

Posted by: Creativepool Editorial
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Features

Global creative calendar: November 2022

Anyone who commits to lifelong learning can expect many prolific returns. Expanding one's knowledge presents opportunities to better understand the world and our fellow humans while advancing our skills. In a constantly changing world, innovation...

Posted by: The Darnell Works Agency

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