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We have some important information regarding your profile... It looks stunning! The Creativepool Developers have just released another long list of improvements to the site. The biggest being a complete overhaul of your profile: from Profiles to...
Posted by: Creativepool
We're huge fans of Magdalena Piehl's super-fresh Art Direction for brands including Cheap Monday and Topshop. We caught up with the Studio Piehl founder to find out what's got her excited and what advice she wishes she'd been given along the...
Posted by: Kate Lewin
Hitman recreated IRL and controlled by The Chuckle Brothers The Chuckle Brothers play real-life Hitman IO Interactive's popular Hitman franchise was adapted into a big budget real-life interactive experience this week by production company Realm...
Posted by: Benjamin Hiorns
Okay, we know their tax-paying record is a bit wobbly. And they caved in to the Chinese censors way too easily. And they're keeping a troubling amount of data on us all. But don't you fancy working for Google - even if it's just for a week or two....
Posted by: Magnus Shaw
It gives us great pleasure in announcing this years Annual winners! New this year we presented the limited edition gold books for the winners in each category. (On top of this we also print 15,000 other copies and distribute them across the globe,...
Posted by: Creativepool
As a final note to accent Creativepool's constant coverage of Dubai Lynx International Festival of Creativity on its 10th birthday, we tracked down Hephzibah Pathak, Global Brand Head and member of the Ogilvy India board, to gather her thoughts on...
Posted by: Creativepool
Say what you want about adland, but it's always been an incredibly progressive industry, so it's only natural that many of the industry's biggest and best agencies and brands would want to piggyback on the social media frenzy surrounding...
Posted by: Benjamin Hiorns
Mind, the mental health charity, and media agency MEC have launched an exciting new campaign alongside a raft of celebrities and ambassadors encouraging people to open up about what is making them anxious. The social media driven campaign known as...
Posted by: Creativepool Editorial
SomeOne create flowery identity for Hello Student SomeOne has created the new brand identity for a student accommodation service from Empiric Student Accommodation, which aims to provide accommodation and services for student living. The consultancy...
Posted by: Benjamin Hiorns
The Believe in® team love inspiring bravery in their clients. Moving them on from safe to risky concepts and delivering simple, powerful designs as a result. We're converts, and they've got us asking: What would it look like if you chose to be...
Posted by: Kate Lewin
Continuing our extensive coverage of the 10th annual Dubai Lynx International Festival of Creativity, Creativepool founder Michael Tomes sat down with Bharat Thakrar, CEO of WPP Scangroup, one of Africa’s leading marketing and communications...
Posted by: Creativepool
Exploring New Realities The New Revolution at Six Flags As a fan of both roller coasters and VR, this news really excited me, and had me semi-considering booking an immediate flight to LA. This is the rather boldly named “New...
Posted by: Benjamin Hiorns
DDB Stockholm turn McDonald's Happy Meals in VR experiences! Happy Goggles To celebrate the 30th anniversary of the Happy Meal in Sweden, McDonald's has developed the Happy Goggles, an idea developed in collaboration with DDB Stockholm. By...
Posted by: Creativepool Editorial
Some people buy fast cars or exotic holidays. Others invest their cash in digital technologies or own 500 pairs of shoes. But if there’s one thing a creative’s wallet has a soft spot for it’s ‘kit’. Who can walk past a...
Posted by: Michelle Collier
For an industry built on a foundation of creativity, inclusivity and forward-thinking idealism, adland still has a way to go when it comes to workplace diversity. We've come a long way since the days of Mad Men of course, but there's still a long...
Posted by: Creativepool Editorial
In a move that most conventional marketers would chastise as throwing the baby out with the bathwater, the craft brewing king pins at Brew Dog have thrown open the floodgates with a remarkable, and daring new initiative. The craft beer company, which...
Posted by: Benjamin Hiorns
The prinkshop team have issues and they’re the first to admit it. Really big issues, ranging from sex trafficking and education to homelessness and marriage equality. And what do they do about these issues? Well they make pretty cool...
Posted by: Kate Lewin
McCann – Chevrolet From Like to Love Facebook has now become such an integral part of our lives that even a relatively minor new feature becomes a major news story. Jumping on the bandwagon of Facebook's new “Reaction” buttons, which allow...
Posted by: Benjamin Hiorns
Global brand experience agency Jack Morton Worldwide and brand guru/international best-selling author Martin Lindstrom, have announced a partnership set to challenge the dominance of big-data thinking by helping brands to uncover the potential and...
Posted by: Creativepool Editorial
Fresh from a big win at the NME Awards, where she claimed “Best British Solo Artist,” British pop star Charli XCX has lent her creative flair to a one of a kind piece of “GIFiti” art after teaming up with Pepsi MAX Cherry and London based...
Posted by: Creativepool Editorial
We recently reported on the collaboration between Mark Ronson and Mastercard, which saw the producer teaming up with a few musical fans to record a unique cover version of his iconic “Uptown Funk” hit. Now it's the turn of BRIT Award winning...
Posted by: Creativepool Editorial
Wieden+Kennedy - Chrysler American-est As a big fan of both The West Wing and independence Day, I couldn't help but be drawn to the concept of this campaign by Wieden+Kennedy Portland for Chrysler and their parent company FCA Global. “Premium...
Posted by: Benjamin Hiorns
10 years ago today, Charlie Sells & Chris Page launched a pioneering & unique production agency representing a collection of the world’s finest creators. Their vision was to create an umbrella of renowned talent to form a dynamite creative...
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Buckle up! The shortlist for 2016's Creativepool Annual has just been announced. There's been eight times as many projects entered compared to last year’s Annual, which is staggering. In this year's shortlist we're shown an amazing reflection...
Posted by: Creativepool
We first met Neil Davidson back in October at the Festival of Marketing. His tenacity to analyze and explore our ever-evolving relationships with brands sparked our interest and intrigue to hear more. His presentation, “How Do You Get...
Posted by: Creativepool Editorial
In case you haven’t noticed, Valentine’s Day drops in just two more sleeps. As ever, brands are busy capitalising on all the love in the air to match people to their products. So far we’ve seen a mixed bag of tongue-in-cheek...
Posted by: Michelle Collier
The new in-house Cannes Lions campaign by Jack Morton Worldwide promotes the 2016 International Festival of Creativity by revealing how grateful it is for creative ideas. Called simply “Thank You Creativity,” the integrated campaign is...
Posted by: Creativepool Editorial
Goodstuff - Spotify Goodstuff Communications has won the media planning and buying account for Spotify in the UK as the music-streaming service opts for a number of local agencies instead of using a global shop. The agency is thought to have beaten...
Posted by: Creativepool Editorial
Of all the board games from my childhood, few elicit the same pangs of nostalgia as Guess Who? This was less of a game, more of a light detective simulation, and the fact that it also contained some rather hilarious caricatures certainly didn't...
Posted by: Benjamin Hiorns
Crispin Porter + Bogusky – Turkish Airlines Turkish Airlines – Fly to Gotham City With the heavily anticipated Batman v Superman: Dawn of Justice set to launch this Spring, many brands will undoubtedly be clambering to get in on the action....
Posted by: Creativepool Editorial
Like him or loath him, Donald Trump is big news right now. With his extremist right wing views and terrifyingly persuasive rhetoric, the man has carved a path through the American presidential circus with a fire and fury that have even made us Brits...
Posted by: Benjamin Hiorns
I guess you know you're an advertising geek when you spend time spotting which actor is currently doing the voice-over on which spot for which brand. At the moment Caroline Quentin and Hugh Dennis seem to be leading the pack in the UK, with at least...
Posted by: Magnus Shaw
If someone’s got you looking so crazy in love right now, then you might be on the hunt for the perfect gift this Valentine’s Day. Whether you’re wanting to spoil that ‘special someone’ or just need an excuse to treat...
Posted by: Michelle Collier
Pâté's strong, simple images and quick wit have served him well during his thirteen-year career with two of London's largest advertising agencies, earning him numerous industry awards including the coveted D&AD Yellow Pencil. We chatted with the...
Posted by: Kate Lewin
BBDO has had quite a week indeed. We've already reported on the global agency network's involvement in a charming new V&A Museum exhibition and its top placings in this year's Gunn Report, but that's just the tip of the iceberg. AMV BBDO unveil...
Posted by: Creativepool Editorial
Hoping to show that the affection fans feel for Diet Coke is truly unique, the brand is giving fans another reason to swoon over the no-calorie beverage with millions of unique package designs in an innovative new initiative called the “Diet Coke...
Posted by: Creativepool Editorial