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Leaders

When it comes to creativity, is it Game Over for Humans?

My fingers feel the smooth plastic on the keyboard as I type this sentence. I hear the rhythmic clatter of the keys. I know I am human. But how do you know? The words you’re reading right now could have been generated by a machine....

Posted by: Richard Holman
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Features

How generative AI will transform our approach to marketing | #TechMonth

Up till now, Artificial Intelligence (AI) within the world of marketing has largely been centred around using algorithms to make decisions or analyse data. Now, however, we are seeing real breakthroughs in AI successfully performing jobs that humans...

Posted by: Creativepool Editorial
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Features

The future of Product Design is ethical

One day, robots will inherit the earth. As machine learning and artificial intelligence make bigger leaps forward year on year, product design, UI and UX do so as well, by leveraging the power of machine intelligence to solve the world’s most...

Posted by: Antonino Lupo
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Inspiration

The information age is dead

The information age is dead In the later part of 1971 Ray Tomlinson sent the first email, since then telecommunications and computer networks have become increasingly complex and powerful. Today every aspect of our lives relies on fibre optics and...

Posted by: Blutui
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Leaders

A closer look at AI in marketing

Are you ready for the AI take over? Depending on what you read, the robots are either on their way to take our jobs, or they’re already here. Delivery drivers, telemarketers, the Taxman - no one is safe. Apart from content and creativity...

Posted by: Lobster
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Leaders

Will Designers Dream of Electric Sheep?

I’m baking bread. You should too. It’s fun. Creative. Somehow messy. I personally don’t follow a recipe; it’s a pretty straight-forward process. Below is a standard recipe:(1) Dissolve yeast in warm water in a large bowl. Add the sugar, 1...

Posted by: Andrea
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Leaders

Tech Trends: AI in 2017

Artificial intelligence was a pretty universally feared and mistrusted concept until very recently, one that was largely ignored by the mainstream media, and relegated instead to the fringes of science fiction. In 2017, however, AI is everywhere....

Posted by: Benjamin Hiorns
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Inspiration

Can AI produce original content?

A story caught my eye this morning: ‘In Japan, an artificial intelligence has been appointed creative director.’ Yes, you read correctly. This is the news that McCann Japan has created a robot, AI-CD β, that can analyse creative...

Posted by: AmazeRealise
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Leaders

The Latest Highlights and Trends in Tech

Whilst the eyes and ears of the tech world are all set on Las Vegas for CES 2016 this week, there are plenty of other stories left to tell. If you want to check out my CES 2016 highlights, you can do so HERE, but in this supplemental article, I'll...

Posted by: Creativepool Editorial
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Features

Behind the Idea: AI-powered fun from Avantgarde's Motivator

Aside from post-apocalyptic thoughts related to Skynet and the Matrix, the rise of AI anticipates a future of big data, digital and progress. Countless are the already available uses of AI, from the most primordial forms in game programming to...

Posted by: Creativepool Editorial
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Industry

Annual 2024 - Who will see your work?

Will my work get seen by the "right" people is a key question when deciding on whether or not to enter any award. As a part of our commitment to making The Annual the "Most Award" we make sure that your entries are delivered to, and downloaded by,...

Posted by: Creativepool
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Leaders

Inspiring Female Leaders: An Interview with RAPP CEO Gabrielle Ludzker

Gabrielle Ludzker is not just any CEO. The current head honcho at customer experience agency RAPP has spent her career breaking away from the traditional corporate CEO stereotype. and leads to inspire rule breakers. Gabby is an inspirational rule...

Posted by: Benjamin Hiorns
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Industry

How-To: Choose the Perfect SMM Manager for Your Business

In today's digital world, where market competition intensifies every minute, social media marketing is a mandatory tool for attracting and retaining customers. Especially for small and medium-sized enterprises with limited resources, effective use of...

Posted by: Taker | Maker
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Inspiration

15 Typical Content Mistakes Marketers Often Make #MarketingMonth

Content marketing has become an indispensable aspect of digital marketing strategies, offering businesses a powerful means to connect with their audience and drive engagement. However, amidst the complexities of content creation and distribution,...

Posted by: Taker | Maker
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Leaders

Making a creative leap with Lauren Maynard #GettingToKnow

FutureBrand - the brand-led business transformation company that has helped transform household names such as American Airlines, Sanofi, McDonald’s, NatWest and Barilla - has appointed Lauren Maynard as its new Global Chief Growth Officer. In...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Nataly Kelly, CMO of Zappi

Tell us a bit about your role! Is there a “typical” day? I’m based in Boston, and I generally start my workday rather early, by checking in with our Zappi teams in Europe. We begin each day with a daily virtual stand-up in our...

Posted by: Creativepool Editorial
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Features

Is TikTok a positive influence on diversity? #DiversityMonth

If a fair proportion of the mainstream legacy media were to be believed, TikTok represents a very real threat to our children. In reality though, anyone that’s ever spent even a little time scrolling through the app will tell you it is, in...

Posted by: Benjamin Hiorns
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Industry

The potential of stem cell therapy for adults with autism

Autism sресtrum ԁisorԁеr (ASD) а multifасeteԁ neuroԁeveloрmentаl сonԁition thаt is сhаrасterizeԁ by severаl еlеmеnts, inсluԁing mooԁ сhаnges, imраirеԁ soсiаl intеrасtions, аnԁ lеаrning ԁisаbilitiеs....

Posted by: Creativepool Partner
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Inspiration

‘Google — 25 Years in Search’: A love letter to humanity

Google is 25 years old, meaning that Search data is able to reflect 2.5 decades of human history. This time period includes, of course, the rapid popularisation of the internet, the genesis of social networks sites and YouTube - as well as much more....

Posted by: Novagram
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Features

Creative Trends That Will Dominate 2024 #YearInReview

We’ve already looked back at the year that was 2023 and what a year it was. But what kind of magazine would we be if we didn’t also cast our sights on the next 12 months? Of course, there are a few trends you can expect to see pop up...

Posted by: Benjamin Hiorns
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Inspiration

Design For Good – feat. Ethical Angel

This is our chat with Alexander Fahie, CEO & Founder at Ethical Angel as part of ‘Design For Good’. Ethical Angel’s technology makes it easy and rewarding to give employees experiences for development and positive impact. The...

Posted by: ADLIB
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Inspiration

#MemberSpotlight on LUCIDO Studios CD Martin Ferdkin

How did you get into the industry? The truth is that I took a reverse path, as I started by doing traditional Editorial Design and Branding, to the point of becoming an Art Director and Creative in different Publishing companies and design studios....

Posted by: Creativepool Editorial
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Inspiration

#CompanySpotlight on former BBC in-house agency Red Bee Creative

Charlie Mawer, Executive Creative Director at Red Bee, discusses the journey of Red Bee Creative. How was your company born and where are you based? We’re an agency born in TV and we’re based in Broadcast Centre, White City. Red Bee...

Posted by: Creativepool Editorial
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Inspiration

Self-hypnosis app gets a ‘heightened’ rebranding | #BehindTheBrand

Self-hypnosis app reveri has launched a new brand identity crafted by Mother Design to mark its entry into the UK health-tech category. Reveri was co-founded by world-leading psychiatrist Dr. David Spiegel, and Silicon Valley investor and technology...

Posted by: Creativepool Editorial

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